Koio Co-Founder Johannes Quodt on Community through Collabs
Oct 07, 2019•24 min
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Episode description
On today's episode, Koio Co-Founder and Co-CEO Johannes Quodt joins me live on the floor at New York Advertising Week to talk about how the premium sneaker brand builds community through collaborations with otherwise unintuitive partners.
Today, you'll learn:
- Why Koio was founded
- How Johannes defines authenticity
- A few examples of the unexpected collaborations through which Koio has produced new products
- Johannes' thoughts on influencers
- What's next for Koio
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Reach out to Adam Conner on LinkedIn at https://www.linkedin.com/in/adamjconner/ or via email at [email protected] with suggestions for guests, content, or general interest/feedback.
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Enjoy!
Music: "Streetview" by Jahzzar is licensed under a Attribution-ShareAlike License (CC BY-SA 4.0)
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