Behind The Scenes Of A Brand Redesign - podcast episode cover

Behind The Scenes Of A Brand Redesign

Sep 30, 202143 min
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Episode description

In this episode Craig takes you behind the scenes with 3 Castos team members as we describe the process of the brand redesign we're launching today.  Recreating a brand, even after just a few years, is a major undertaking, but one that every brand (and yes, your podcast is a "brand") should consider.  Taking the time to properly align your mission, vision, and goals with the actual visual elements that you put out into the world goes a long way towards conveying brand consistency and trust with your fans.  Resources Mentioned In This Episode: 3 Hour Brand Sprint Castos' Tempo Style Guide Castos Originals

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