International Slogans

Atlas Linguae

May 16, 2022•28 min•Season 1Ep. 10

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Episode description

Let’s discuss how brands market to a global audience, and how international campaigns are tweaked according to their target audience’s culture.

Thank you for listening to Atlas Linguae, the only atlas you can navigate without a compass. This podcast was produced by Studio Ochenta.

Special Thanks to our guests: Angeliki Nikolinakou, Wendy Pease, Annie Peng Cui.

Hosted by Luis Lopez Levi. Executive Producer: Lory Martinez. Senior producer: Clizia Sala, Assistant producers: Clark Marchese, Lea Zipstein, Leo Ibañez. You can find full transcripts and binge old episodes on our website: https://ochentastudio.com/atlas-linguae

Listen to a new episode every two weeks beginning December 20th, 2021, wherever you get your podcasts.

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