Ask Frank Kern - podcast cover

Ask Frank Kern

Transforming Your Business Isn't About Doing A Million Different Things. It's About Finding ONE BIG THING And Then Leveraging That. Frank Kern has been advising entrepreneurs like you all day, every day, to do just that since 1999. This is his podcast. More at FrankKernPodcast.com.
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Episodes

They Asked Frank Kern To Keynote Funnel Hacker Live - Frank Kern Greatest Hit

Alright. It's important that everybody fully understands the situation at hand. I'm going to talk about seven things on the intro net. I might talk about ways to increase sales in your business. I might slip up and say that I've sold a lot of stuff. My results are not typical. The statement about me being completely insane is 100% accurate...

Feb 19, 202128 minSeason 2Ep. 107

The Magic Question That Makes Everything Easier

So today's episode is about one magic question that can change everything. I really crack myself up with these titles sometimes, but there's really some validity to the statement. I promise. So, I'll reveal the magic question in a minute. This will be a short episode, but let me set the scene for you....

Feb 17, 20216 minSeason 2Ep. 106

You do NOT need motivation (because this works better)

What's happening, hope you're well. So what we're going to talk about today is the one thing that beats motivation, hands down, every single time. Personally, love motivational stuff. Love it. Huge fan, like reading it, like listening to it. I don't know who my favorite is...

Feb 15, 20215 minSeason 2Ep. 105

An IMPERFECT Morning Routine (works great)

Have you ever heard of that book Miracle Morning by Hal Elrod? I listened to that a couple of years ago on audio book, and I can't remember exactly what it said, but I'm mentioning the book because probably some of what I'm going to share with you is inspired by what I read or more accurately listened to in that book. I want to give credit where credit is due preemptively because surely none of this is original. I want to introduce you to the concept of the imperfect morning routine. We all talk...

Feb 12, 20217 minSeason 2Ep. 104

An unusual childhood experience (that might have made me millions)

I want to share an unusual belief that was, I'm going to put this in air quotes, forced on me growing up that forever changed my life for the better. I say forced on me, again in air quotes, because I was never given an option to consider it. It never occurred to me that it might not be true. It was literally repeated to me over and over and over again. And I believed it and I gotta tell ya, I thank God for the belief. And I thank God that I believed it, that I quote unquote, fell for it. So her...

Feb 10, 20218 minSeason 2Ep. 103

The Most Powerful “Persuasion Technique” On Earth

Let's talk about one of the most powerful, mass-influence methods ever. I wanted to say weapons, but that just sounds weird. I don't want to weaponize this kind of thing. You know, technique, strategy, tactic, how 'bout that? Anyway, before I tell you about this, I want to warn you, this cannot be faked...

Feb 08, 20218 minSeason 2Ep. 102

Forget “Money Goals” - try this instead

Let's talk about money goals. They say you're supposed to have 'em and they say you're supposed to set financial targets. I got to tell you, I'm not sure I agree. I mean, to some degree, obviously it's a pretty good idea, but here's something I'll share with you from personal experience, might help you have yourself more fun and a better life...

Feb 05, 20217 minSeason 2Ep. 101

These two skills will get you farther than anything else

So what was I wanting to talk to y'all about? Last night I was briefly on Clubhouse again. I've got to tell you, you got to watch out for that thing. It is very addictive. I got on there, was screwing around...The first room didn't really make a lot of sense to me... Then I jumped into another one, I think it was a room called millionaires helping millionaires, or something. I don't know, but someone asked me a question and the question was a good one. It was like on the spot. I didn't realize t...

Feb 03, 202116 minSeason 2Ep. 100

You have WAY more value than you know

Let's get to work. OK, try to do these every day. Share some new insights. Some picking up along the way. Crazy thing happened on Clubhouse yesterday, which is increasingly addicting, by the way. Who knows what will happen with this thing? So many questions around the topic of Clubhouse. Is it going to replace this or that or the other? The answer in my opinion is no. It's not going to replace anything, but it is a pretty good feeder system for other platforms, like somebody sees you on Clubhous...

Feb 01, 202117 minSeason 2Ep. 99

Avoid this ONE “mindset mistake” at ALL COSTS

What's happening y'all? This is an honest to God, real live actual planned podcast episode. So let's dig right on into it. I got a question, a good question, the other day. I forgot who asked me so I can't credit them that, but whoever you are, thanks for asking it. The question was, what three beliefs do you wish you had when you were 20? Which was really a good question. All the self-help folks, as a generalization, will tell you that your beliefs affect your thinking, your thinking affects yo...

Jan 29, 202111 minSeason 2Ep. 98

Is Clubhouse Worth Messing With? (yes, but NOT how you might think)

Hope everybody's well. Happy whatever today it is...Saturday. I want to answer a question that was on my mind. It's been on a lot of people's mind, what's the deal with this Clubhouse thing, is it worth messing with? There's a lot of debate on it. So here's the thing about Clubhouse...

Jan 27, 202110 minSeason 2Ep. 97

Do NOT try to out-work me. (Out-smart me instead.)

Do not try to out-work me, out-smart me instead. Over the holiday, I got a message from someone very important to me, and they're going through a good rebirth of business. This individual is experiencing some focus issues and said that one of their ambitions was to out-work me. My immediate response, because I care very much about this person, was "please don't do that. Instead out-smart me." So I say to you, don't try to out-work me. Definitely not from a place of ego...

Jan 25, 202114 minSeason 2Ep. 96

I’m starting a TV show on vuvies.com and I wanna scale it online. What are a few steps I can take to do that?

This is interesting. I'm starting a TV show on Vuvies and I want to scale it online. What's a few steps I can take to do that? I don't know, I don't know what Vuvies is. Now I'm feeling like I'm left out. I'm not going to look at it though, at Vuvies, because then I'll go down this freaking rabbit hole and I won't get any work done. Let's pretend you got a record coming out and it's an album and you want downloads, or a podcast or something... I would do click campaigns......

Jan 22, 20212 minSeason 2Ep. 95

The career executive coaching space is booming right now due to the global pandemic economic fall out. What would your very top strategy be to capture more engagements?

Hey Frank, the career executive coaching space is booming right now due to the global pandemic economic fall out. What would your very top strategy be to capture more engagements? So I have a framework for writing stuff to get people's attention that works really, really well...and it's really fundamental.

Jan 20, 20212 minSeason 2Ep. 94

How can I build clientele for my wife’s salon targeting a 50-mile radius?

How can I build clientele for my wife's salon targeting a 50-mile radius? Dude, this fits in perfectly with the earlier question of what would you do if you lost everything and only had $10K and had to start all over. I would service businesses like the one referenced. So dude, here's what you do...

Jan 18, 20213 minSeason 2Ep. 93

How do you inspire yourself to create content?

How do you inspire yourself to create content? Dude. It's fun! So, this is like...this, debauchery and food, and, you know, inappropriate things to talk about on a livestream that all other dudes think about it. This is the only thing that I ever think about. Ever.

Jan 13, 20212 minSeason 2Ep. 91

How do you inspire to create new stuff and trainings for your clients without modeling the new guy, modeling the new guy?

He says, how do you inspire to create new stuff and trainings for your clients without modeling the new guy, modeling the new guy? Dude, I don't care what the new guys are doing. I care about what I learned from that guy, Albert Lasker. And from that other guy, David Ogilvy. And from that guy, Claude Hopkins. And from that guy, Gary Halbert. And Dan Kennedy...and hard won experience.

Jan 08, 20212 minSeason 2Ep. 89

What's it cost to get a qualified application filled out?

What do you think it would cost on average to get an application filled out, if I were to use intent-based branding? I know it's a difficult question, cheers. So the real question is, and I'm translating again...Hey man, I'm selling something expensive and I want people to fill out an application before I agree to talk to them. What's it cost to get a qualified application filled out?

Jan 06, 20212 minSeason 2Ep. 88

Apple and Facebook aren't getting along right now, what does that mean for the rest of us?

The question is, with iOS 14 blocking so many things, is it going to make stuff break? Now he's specifically referencing, is intent-based branding going to be changed? That's a method of getting attention and then retargeting people, and if so, what do you think is going to go on? So the short version of the question, hey Apple did some weird stuff and Apple and Facebook aren't getting along right now, what does that mean for the rest? I'm translating the question into redneck because that's how...

Jan 04, 20214 minSeason 2Ep. 87

An Uncomfortable Confession

Hello everyone. Frank Kern here. I hope you're doing well. I'm recording this for you front of the fire once again, in my little office. It's about seven in the morning, beautiful morning here, and now to live up to the title of today's podcast, which is an uncomfortable confession. Here it is. My name is Frank Kern and I am a...

Dec 25, 202016 minSeason 2Ep. 83

The Best Productivity System Ever

I guess it all stems from the feeling that so many of us have, sometimes myself included, that we're just not doing enough. I'm hoping I can be of service to you today and help you with that and help you not experience that. I've been doing all this kind of entrepreneurial stuff online for 21 years now, I started in October of 1999. I've gone through multiple methods of working, multiple approaches to productivity...

Dec 23, 202010 minSeason 2Ep. 82

The Three Most Important Things To Do Every Day

You're looking for ideas on how to make your business work a little bit better, so let's talk about that. I got three things for you. I think if you'll do these three things every day, then you'll probably make more money. That's my guess, I can't substantiate that. It is pure speculation, but I know that when I focus on doing these three things, I make more money. So my hope is that you will too...

Dec 21, 202011 minSeason 2Ep. 81

Most Successful Promo Ever? (Part 2)

There's something I forgot to mention to you, which is how absolutely horrible the sales page is. Seriously, look at it...

Dec 18, 20208 minSeason 2Ep. 80

Most Successful Promo Ever? (Part 1)

Want to update you on just a crazy thing that happened over Thanksgiving, and a couple of lessons to it. So decided to get on the bandwagon and see if this whole Black Friday thing was what it was cut out to be. So decided at the last minute that we would run a Black Friday special...

Dec 17, 20209 minSeason 2Ep. 79

Why Marketing Quit Working (And What To Do Instead)

We're going to talk about the fact that marketing as we know it has gotten way less effective and what we can do about it, and how to remedy this problem. In other words, how to make marketing stuff work better. This is a big deal, I think, because of a lot of reasons...

Dec 16, 202015 minSeason 2Ep. 78
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