Books, Antibiotics, and Dealing With Social Isolation - podcast episode cover

Books, Antibiotics, and Dealing With Social Isolation

May 03, 20231 hr 1 minEp. 8
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Episode description

Arvid and Tyler discuss Arvid's recent interest in writing and publishing books, including his potential book on building in public — and how it should be published. Tyler also shares his recent struggles with illness and the outpouring of support he has received after announcing staff reductions at the Calm Company Fund. They both reflect on the value of building in public and the community it creates — and how this community can help entrepreneurs navigate the choppy waters of social isolation. Paul Millerd and Dagobert Renouf get shouted out... a lot.

Paul Millerd's book: https://www.goodreads.com/book/show/60151185-the-pathless-path
Dagobert Renouf's podcast: https://indielife.fm/

Feel free to support our show here: https://ratethispodcast.com/catchup

Transcript

[Arvid Kahl]: Welcome to Arvid and Tyler Catch Up. I'm Arvid. [Tyler Tringas]: I'm Tyler. Let's catch up. What's up with you man? [Arvid Kahl]: Oh, I've been thinking a lot about writing this week. So coming off of MicroConf, [Arvid Kahl]: I've been kind of reading a lot. But on the trip, I brought one book, which [Tyler Tringas]: Mm-hmm. [Arvid Kahl]: was Paul Millerd's book, you know, [Tyler Tringas]: Mm-hmm.

[Arvid Kahl]: was Paul Millerd's book, you know, [Tyler Tringas]: Mm-hmm. [Arvid Kahl]: was Paul Millerd's book, you know, [Arvid Kahl]: was Paul Millerd's book, you know, [Arvid Kahl]: The Pathless Path, [Tyler Tringas]: Mm-hmm. [Arvid Kahl]: and that book is written so well. It's highly inspirational. Just the idea of [Tyler Tringas]: Mm-hmm.

[Arvid Kahl]: and that book is written so well. It's highly inspirational. Just the idea of [Arvid Kahl]: the concept of the book is really cool, and I've been reading [Tyler Tringas]: Yeah. [Arvid Kahl]: the concept of the book is really cool, and I've been reading [Tyler Tringas]: Yeah. [Arvid Kahl]: that and really enjoying it. And at MicroConf, as a speaker, I got one of the [Tyler Tringas]: Yeah. [Arvid Kahl]: that and really enjoying it. And at MicroConf, as a speaker, I got one of the

[Arvid Kahl]: 25 copies in the whole world of Rob Walling's new book. The SAS playbook got [Arvid Kahl]: that here, which is also really well done. Like, it's really for a self-published [Arvid Kahl]: book. And those I find inspirational in particular. It's super high quality. The [Arvid Kahl]: design is cool. The dust jacket is really nice. Well designed. I talked to

[Arvid Kahl]: Rob about this. And he spent quite some money on just getting it right, particularly [Arvid Kahl]: compared to his first book, Start Small, Stay Small, which has the cover design [Arvid Kahl]: skill level of, I think he admitted that like a a 10 year old because he has no [Arvid Kahl]: idea what he was doing back then or had no [Tyler Tringas]: Uh [Arvid Kahl]: idea. [Tyler Tringas]: Uh [Arvid Kahl]: idea. [Tyler Tringas]: huh. [Arvid Kahl]: idea.

[Arvid Kahl]: And it looks like just somebody opened a Word document, printed out a page, [Arvid Kahl]: and that's now the cover. But no, it's just it's a great book. It just looks [Arvid Kahl]: like [Tyler Tringas]: Uh-huh. [Arvid Kahl]: like [Tyler Tringas]: Uh-huh. [Arvid Kahl]: it's self-published. This one does not. And I've been inspired to keep writing [Arvid Kahl]: because as a writer myself, I just want to write cool stuff and seeing books.

[Arvid Kahl]: I'm going to thinking more about writing books. So I was talking to Brennan [Arvid Kahl]: Dunn, who has a book coming out as well. And he's been sending out, you know, [Arvid Kahl]: early advanced copies to his friends, which for some reason includes me. And I'm [Arvid Kahl]: really happy about that. So I got to read his book and that was inspirational.

[Arvid Kahl]: So I chatted with Brennan about like how he got this publishing deal, which [Arvid Kahl]: he seemed to have gotten for this book because [Tyler Tringas]: Mm-hmm. [Arvid Kahl]: he seemed to have gotten for this book because [Tyler Tringas]: Mm-hmm. [Arvid Kahl]: I've been self publishing. And I've been talking to a lot of people who've [Tyler Tringas]: Mm-hmm.

[Arvid Kahl]: I've been self publishing. And I've been talking to a lot of people who've [Arvid Kahl]: been self publishing in the past, but he found a publisher and I thought, well, [Arvid Kahl]: My next one is going to be hopefully about building in public, something that, besides [Arvid Kahl]: our project, the Comm MBA, which is more SaaS focused, building [Tyler Tringas]: Okay. [Arvid Kahl]: our project, the Comm MBA, which is more SaaS focused, building [Tyler Tringas]: Okay.

[Arvid Kahl]: public is more audience, community building, and just live the life that you want [Arvid Kahl]: to live and build your business and your brand at the same time kind of focused. [Arvid Kahl]: So I've been thinking, do I need a publisher? Do I want a publisher? Do I want [Arvid Kahl]: to keep self-publishing? That has worked well for me over the past. Or do [Arvid Kahl]: I want to see if there is some other way of getting the message out there?

[Arvid Kahl]: because both what you and I have been doing and sharing our thoughts on this [Arvid Kahl]: podcast and on on the internet and on Twitter and stuff that is building in [Arvid Kahl]: public and it has been working pretty well for both of us. So maybe we should [Arvid Kahl]: I thought we should get this kind of story and by we I mean myself out further [Arvid Kahl]: right into the bigger world that is not just indie hackers and not just creators

[Arvid Kahl]: but somebody else and for that a publisher would be cool. but maybe it is [Arvid Kahl]: just for indie hackers and creators or they would benefit the most from this. So [Arvid Kahl]: I should kind of keep it in this community. I've been thinking a lot about this. [Arvid Kahl]: And honestly, I don't think [Tyler Tringas]: in. [Arvid Kahl]: And honestly, I don't think [Arvid Kahl]: And honestly, I don't think

[Arvid Kahl]: I have answers. I talked to a couple of people, Brandon introduced me to [Arvid Kahl]: people who work in the publishing industry and, you know, deal with agents and [Arvid Kahl]: getting book proposals out. And I talked to one guy who's been doing book proposals [Arvid Kahl]: for like large publishing deals. And he kind of tried to steer me away. from

[Tyler Tringas]: Hmm. [Arvid Kahl]: for like large publishing deals. And he kind of tried to steer me away. from [Tyler Tringas]: Hmm. [Arvid Kahl]: thinking about publishing itself as a necessary, like, evil or a necessary way [Tyler Tringas]: Hmm.

[Arvid Kahl]: thinking about publishing itself as a necessary, like, evil or a necessary way [Arvid Kahl]: of getting the book out there between self-publishing and regular old traditional [Arvid Kahl]: publishing, there seem to be ways to do hybrid publishing where essentially you [Arvid Kahl]: pay people to be your editors instead of having the publisher pay them, right?

[Arvid Kahl]: Publishers are kind of VC in a way, they try to get, like, make bets on books [Arvid Kahl]: and pay for everything and then you get an advance and maybe you get royalties [Arvid Kahl]: later and self-publishing is essentially bootstrapping without any [Tyler Tringas]: Yeah. [Arvid Kahl]: later and self-publishing is essentially bootstrapping without any

[Arvid Kahl]: kind of funding. And then there's in between, funny enough, like there is a comfund [Arvid Kahl]: version of book publishing, right? [Tyler Tringas]: Mm. [Arvid Kahl]: version of book publishing, right? [Arvid Kahl]: version of book publishing, right? [Arvid Kahl]: There's the kind of this, okay, yeah, we take you on, we give you like some [Arvid Kahl]: access to this kind of network and we help you through, it costs you pretty

[Arvid Kahl]: little apparently. I haven't really looked [Tyler Tringas]: What's [Arvid Kahl]: into this [Tyler Tringas]: What's [Arvid Kahl]: into this [Tyler Tringas]: it called? [Arvid Kahl]: into this [Tyler Tringas]: it called? [Arvid Kahl]: much, but the whole idea is hybrid publishing. As you get the, it's not the exact [Tyler Tringas]: it called?

[Arvid Kahl]: much, but the whole idea is hybrid publishing. As you get the, it's not the exact [Arvid Kahl]: same thing as what comfund is, like they don't [Tyler Tringas]: Yeah, [Arvid Kahl]: same thing as what comfund is, like they don't [Tyler Tringas]: Yeah, [Arvid Kahl]: pay [Tyler Tringas]: Yeah, [Arvid Kahl]: pay [Tyler Tringas]: yeah, [Arvid Kahl]: pay [Tyler Tringas]: yeah, [Arvid Kahl]: you money, [Tyler Tringas]: yeah, [Arvid Kahl]: you money,

[Tyler Tringas]: I get [Arvid Kahl]: you money, [Tyler Tringas]: I get [Arvid Kahl]: you [Tyler Tringas]: I get [Arvid Kahl]: you [Tyler Tringas]: it. [Arvid Kahl]: kind of pay them as a service provider, but the idea is that they have the [Tyler Tringas]: it. [Arvid Kahl]: kind of pay them as a service provider, but the idea is that they have the

[Arvid Kahl]: logistics. and a distribution to get your book into, I don't know what traditional [Arvid Kahl]: publishers would do, get you into airports, get you into bookstores, right? [Tyler Tringas]: Hmm [Arvid Kahl]: What is always extremely hard for people like me because my books are print [Arvid Kahl]: on demand. So I'm [Tyler Tringas]: Right. [Arvid Kahl]: not gonna get them into airports unless I do a kind of partnership with somebody [Tyler Tringas]: Right.

[Arvid Kahl]: not gonna get them into airports unless I do a kind of partnership with somebody [Arvid Kahl]: who puts them in there. So all of this is currently happening as I'm speaking [Arvid Kahl]: about it. I'm still trying to figure out where I'm going. Honestly, I just [Arvid Kahl]: wanna write. I don't even wanna deal with this kind of stuff because... as [Arvid Kahl]: it's kind of like a software developer, you don't want to do marketing as a writer,

[Arvid Kahl]: you don't want to do this kind of operational stuff either, right? Somebody [Tyler Tringas]: Yeah. [Arvid Kahl]: you don't want to do this kind of operational stuff either, right? Somebody [Tyler Tringas]: Yeah. [Arvid Kahl]: else supposedly should be better at doing this. But yeah, again, I find as a [Tyler Tringas]: Yeah. [Arvid Kahl]: else supposedly should be better at doing this. But yeah, again, I find as a [Arvid Kahl]: founder, I'm wearing 20 different hats. And

[Tyler Tringas]: Mm-hmm. [Arvid Kahl]: founder, I'm wearing 20 different hats. And [Tyler Tringas]: Mm-hmm. [Arvid Kahl]: as a writer, I'm wearing an equal amount of slightly different hats. [Tyler Tringas]: Mm-hmm. [Arvid Kahl]: as a writer, I'm wearing an equal amount of slightly different hats. [Tyler Tringas]: Hmm [Arvid Kahl]: And that's been that's been my week essentially trying to figure out where

[Arvid Kahl]: I want to go with this still undecided. If you have any opinions on this, as somebody [Arvid Kahl]: who almost published a book. [Tyler Tringas]: I'm sorry. [Arvid Kahl]: But we'll put a book out there as well. You've been writing a lot on the SaaS [Tyler Tringas]: I'm sorry. [Arvid Kahl]: But we'll put a book out there as well. You've been writing a lot on the SaaS [Arvid Kahl]: stuff as well. If you have any opinions on this, please, please share.

[Tyler Tringas]: Well, I was curious, actually, as you were talking about this, whether build [Tyler Tringas]: in public might be the exact worst topic to pitch to a book publisher, because [Tyler Tringas]: it's kind of, it's kind of literally talking about the strategy to avoid [Tyler Tringas]: having to work with a book publisher [Arvid Kahl]: I guess. [Tyler Tringas]: in some ways, right? I mean, I know that's not exactly the intent of it, [Arvid Kahl]: I guess.

[Tyler Tringas]: in some ways, right? I mean, I know that's not exactly the intent of it, [Tyler Tringas]: but I could imagine being on the side of a book publisher and basically [Tyler Tringas]: reading this as like. You want to write a book about how to not have to work [Tyler Tringas]: with a publisher and you want me to publish it? [Arvid Kahl]: Yeah, [Tyler Tringas]: with a publisher and you want me to publish it? [Tyler Tringas]: with a publisher and you want me to publish it?

[Tyler Tringas]: This might [Arvid Kahl]: that's [Tyler Tringas]: This might [Arvid Kahl]: that's [Tyler Tringas]: not [Arvid Kahl]: right. [Tyler Tringas]: not [Arvid Kahl]: right. [Tyler Tringas]: be the one to be your test case for for working with a publisher. I don't [Tyler Tringas]: know. What do you think about that? [Arvid Kahl]: Yeah, I mean, building in public has this effect, right? Like you're kind

[Tyler Tringas]: Right. [Arvid Kahl]: Yeah, I mean, building in public has this effect, right? Like you're kind [Tyler Tringas]: Right. [Arvid Kahl]: of, you're on your own journey and you, everything, and you have to be honest [Tyler Tringas]: Right.

[Arvid Kahl]: of, you're on your own journey and you, everything, and you have to be honest [Arvid Kahl]: too, which in an industry that is about like ranking high on lists like the [Arvid Kahl]: New York Times bestseller list or whatever industry publication you can be [Arvid Kahl]: in, there's a lot of glorification of hero figures, like writers that the whole [Arvid Kahl]: Stephen King on Twitter situation like has been blown up in all the periodicals. [Arvid Kahl]: So [Tyler Tringas]: Yeah.

[Arvid Kahl]: as a, I'm kind of, I'm a, want to be a sci-fi writer, so I'm subscribed to [Arvid Kahl]: Locust magazine, which is kind of the industry publication for all kinds of [Arvid Kahl]: sci-fi, who sells which book to watch publisher and kind of stuff. It's interesting [Arvid Kahl]: to read, but I don't write much in that regard. I just, you know, get the information [Arvid Kahl]: in and [Tyler Tringas]: Yeah.

[Arvid Kahl]: there's a lot of hero worship in those magazines too, because there are names [Tyler Tringas]: Yeah. [Arvid Kahl]: there's a lot of hero worship in those magazines too, because there are names [Arvid Kahl]: that you know, like Brandon Sanderson, big fantasy writer, and when he does something [Arvid Kahl]: cool he gets a full page article, right? It's very focused on the celebrities,

[Arvid Kahl]: which is not something I necessarily want. And I guess I told that person that as [Arvid Kahl]: well, like who was trying to figure out if I should be working with a big publisher. [Arvid Kahl]: And I told him, I don't want to deal with all this kind of hero stuff or this [Arvid Kahl]: going on TV for like, you know, recommending your book on a morning TV show [Arvid Kahl]: because it's supposed to help everybody in every audience possible. There

[Arvid Kahl]: is a disconnect because building in public is a niche thing. Like you wanna [Arvid Kahl]: be in your community sharing your story with the people who matter and you don't [Arvid Kahl]: wanna be on national TV in the morning in one of these morning shows, talking [Arvid Kahl]: to whoever might be looking at the TV at that time. Right, there's [Tyler Tringas]: Uh huh. Yeah. [Arvid Kahl]: to whoever might be looking at the TV at that time. Right, there's [Tyler Tringas]: Uh huh. Yeah.

[Arvid Kahl]: also [Tyler Tringas]: Uh huh. Yeah. [Arvid Kahl]: also [Tyler Tringas]: I'm [Arvid Kahl]: also [Arvid Kahl]: also [Arvid Kahl]: a big difference there. [Tyler Tringas]: gonna [Arvid Kahl]: a big difference there. [Tyler Tringas]: gonna [Arvid Kahl]: And [Tyler Tringas]: gonna [Arvid Kahl]: And [Tyler Tringas]: go to bed. [Arvid Kahl]: And [Tyler Tringas]: go to bed. [Arvid Kahl]: I've seen people like Ryan Holiday on national TV stuff is like, I don't want

[Arvid Kahl]: to do this. Or even James [Tyler Tringas]: Why [Arvid Kahl]: to do this. Or even James [Tyler Tringas]: Why [Arvid Kahl]: Clear, [Tyler Tringas]: not? [Arvid Kahl]: Clear, [Arvid Kahl]: Clear, [Arvid Kahl]: right? But, but first off, I don't want to get up early in the morning. That's [Arvid Kahl]: one of the biggest problems. But I honestly like James Clear is an example.

[Arvid Kahl]: And I talked to the guy who writes these book proposals about this. If you go [Arvid Kahl]: to like a PTA meeting with you have kids in school and you go like to the [Arvid Kahl]: other. with the other parents, you go to a PTA meeting and you ask people [Arvid Kahl]: who wants to build in public. Like nobody is going to, nobody even wants [Arvid Kahl]: to be an entrepreneur or very few people in that community want to be an

[Arvid Kahl]: entrepreneur. But if you ask them who wants to lose weight and like half of them [Arvid Kahl]: raised their hands and you said, well, I have the perfect habit forming book [Arvid Kahl]: for you. This is Atomic Habits by James Clear. Right? [Tyler Tringas]: Mm-hmm. [Arvid Kahl]: This is the kind of stuff they need. They need the James Clear stuff, the [Tyler Tringas]: Mm-hmm.

[Arvid Kahl]: This is the kind of stuff they need. They need the James Clear stuff, the [Arvid Kahl]: highly generic things that are somewhat ish applicable to every single situation. [Arvid Kahl]: And yeah, I know, I felt the same [Tyler Tringas]: I don't [Arvid Kahl]: And yeah, I know, I felt the same [Tyler Tringas]: I don't [Arvid Kahl]: way. [Tyler Tringas]: know, but I think you might be [Arvid Kahl]: way.

[Tyler Tringas]: know, but I think you might be [Arvid Kahl]: That's [Tyler Tringas]: know, but I think you might be [Arvid Kahl]: That's [Tyler Tringas]: selling [Arvid Kahl]: That's [Tyler Tringas]: selling [Arvid Kahl]: what they [Tyler Tringas]: selling [Arvid Kahl]: what they [Tyler Tringas]: yourself [Arvid Kahl]: what they [Tyler Tringas]: yourself [Arvid Kahl]: say though. [Tyler Tringas]: yourself [Arvid Kahl]: say though.

[Tyler Tringas]: short a little bit here. I think if you asked people, you know, who wants [Arvid Kahl]: say though.

[Tyler Tringas]: short a little bit here. I think if you asked people, you know, who wants [Tyler Tringas]: to find a way to build that project that you've been thinking about and [Tyler Tringas]: haven't found a way to get started on, if you framed it slightly different, [Tyler Tringas]: like, hey, I have a method that you create public accountability and then [Tyler Tringas]: you are able to get started without anyone's permission, I think that would

[Tyler Tringas]: resonate with a lot of people. businesses necessarily, but it might be, you [Tyler Tringas]: know, organizational groups they've been meaning to start or a pickleball [Tyler Tringas]: league in the neighborhood they've been meaning to start, right? Like, [Tyler Tringas]: I mean, I don't know, like, you might be selling yourself short here. It [Tyler Tringas]: could have a little bit [Arvid Kahl]: Thanks. [Tyler Tringas]: could have a little bit [Arvid Kahl]: Thanks.

[Tyler Tringas]: wider applicability than you're thinking. [Arvid Kahl]: Thanks. [Tyler Tringas]: wider applicability than you're thinking. [Arvid Kahl]: Well, thanks so much for being constructive in your feedback. [Tyler Tringas]: Hahaha! [Arvid Kahl]: Honestly, one of the books that I always really like that has a strong built-in [Tyler Tringas]: Hahaha!

[Arvid Kahl]: Honestly, one of the books that I always really like that has a strong built-in [Arvid Kahl]: public vibe has been Show Your Work by Austin Kleon. [Tyler Tringas]: Sure. [Arvid Kahl]: That tiny little book, like Still Like an Artist, Show Your Work, they all [Tyler Tringas]: Sure. [Arvid Kahl]: That tiny little book, like Still Like an Artist, Show Your Work, they all [Tyler Tringas]: Yeah.

[Arvid Kahl]: are kind of about being a creator in the public space. And he found a publisher [Tyler Tringas]: Yeah. [Arvid Kahl]: are kind of about being a creator in the public space. And he found a publisher [Arvid Kahl]: with a book [Tyler Tringas]: Yeah. [Arvid Kahl]: with a book [Tyler Tringas]: Yeah. [Arvid Kahl]: that obviously resonates and still sells pretty well. So maybe I should just do [Tyler Tringas]: Yeah.

[Arvid Kahl]: that obviously resonates and still sells pretty well. So maybe I should just do [Arvid Kahl]: the whole. What in the software world is like we're striped for cats or something. [Arvid Kahl]: I should say like, I'm show your work for, for businesses or something. [Tyler Tringas]: There you [Arvid Kahl]: I need [Tyler Tringas]: There you [Arvid Kahl]: I need [Tyler Tringas]: go. [Arvid Kahl]: I need [Tyler Tringas]: go. [Arvid Kahl]: to go [Tyler Tringas]: go.

[Arvid Kahl]: to go [Tyler Tringas]: Yeah. [Arvid Kahl]: to go [Tyler Tringas]: Yeah. [Arvid Kahl]: and [Tyler Tringas]: Yeah.

[Arvid Kahl]: and [Tyler Tringas]: Well, [Arvid Kahl]: and [Tyler Tringas]: Well, [Arvid Kahl]: just [Tyler Tringas]: Well, [Tyler Tringas]: Well, [Tyler Tringas]: I [Arvid Kahl]: position [Tyler Tringas]: I [Arvid Kahl]: position [Tyler Tringas]: mean, you know, [Arvid Kahl]: position [Tyler Tringas]: mean, you know, [Arvid Kahl]: myself [Tyler Tringas]: mean, you know, [Arvid Kahl]: myself [Tyler Tringas]: you should [Arvid Kahl]: myself [Tyler Tringas]: you should

[Arvid Kahl]: better. [Tyler Tringas]: you should [Arvid Kahl]: better. [Tyler Tringas]: do I think, you know, because it's funny, I was in Austin a couple weeks [Arvid Kahl]: better. [Tyler Tringas]: do I think, you know, because it's funny, I was in Austin a couple weeks [Tyler Tringas]: ago, and literally talking about this exact topic with Paul Miller. And [Tyler Tringas]: he was talking about, you know, trying to decide whether or not to work with

[Tyler Tringas]: a publisher for his book. And he was bringing up some Some kind of cons to [Tyler Tringas]: it that I hadn't thought about in the sense of, uh, you know, them having [Tyler Tringas]: like control over derivative works and stuff like that. So anyway, you should [Tyler Tringas]: have him on your, uh, on your main podcast and you guys should just talk [Tyler Tringas]: about it. I [Arvid Kahl]: a great [Tyler Tringas]: think that's [Arvid Kahl]: a great [Tyler Tringas]: think that's

[Arvid Kahl]: idea. [Tyler Tringas]: think that's [Arvid Kahl]: idea. [Tyler Tringas]: a no brainer. [Arvid Kahl]: idea. [Tyler Tringas]: a no brainer. [Arvid Kahl]: Let me do this right after we wrap. I'm just gonna, [Tyler Tringas]: Yeah. [Arvid Kahl]: honestly, I'm just gonna send him this episode. Let's [Tyler Tringas]: Yeah. [Arvid Kahl]: honestly, I'm just gonna send him this episode. Let's

[Tyler Tringas]: Sure. [Arvid Kahl]: honestly, I'm just gonna send him this episode. Let's [Tyler Tringas]: Sure. [Arvid Kahl]: see what he says. That [Tyler Tringas]: Sure. [Arvid Kahl]: see what he says. That [Tyler Tringas]: Yeah, [Arvid Kahl]: see what he says. That [Tyler Tringas]: Yeah, [Arvid Kahl]: is [Tyler Tringas]: yeah. Yeah. [Arvid Kahl]: is [Tyler Tringas]: yeah. Yeah.

[Arvid Kahl]: a great idea. Yeah, that's wonderful. But I've been admiring his work and his approach [Tyler Tringas]: yeah. Yeah. [Arvid Kahl]: a great idea. Yeah, that's wonderful. But I've been admiring his work and his approach [Arvid Kahl]: to particularly like his I don't need the big launch kind of thing. I'm just [Arvid Kahl]: gonna sell this book like when it becomes popular, kind of like that as well.

[Arvid Kahl]: So yeah, thanks. That's really helpful. I'm, you know what, it's a lot of [Arvid Kahl]: imposter syndrome in this for me as well, because all of a sudden you play [Arvid Kahl]: in a different league and you don't really know [Tyler Tringas]: Word. [Arvid Kahl]: in a different league and you don't really know [Tyler Tringas]: Word.

[Arvid Kahl]: right with all these these extremely successful other people but then again why [Arvid Kahl]: just as well man thanks so much how has your week been what have you been doing [Tyler Tringas]: My week has been pretty bad. [Arvid Kahl]: Aw. [Tyler Tringas]: Mainly I've just been really, really sick. I don't often get like really

[Tyler Tringas]: sick for more than a day or two. And I've been sick for two straight weeks [Tyler Tringas]: on top of like, you know, a bunch of other stuff, which we discussed last [Tyler Tringas]: week. So it's been it's been a challenging week in terms of really just [Tyler Tringas]: not being able to get a lot done. Here I'm still kind of like coming out [Tyler Tringas]: of it. Got on like a bunch of antibiotics and stuff a couple of days ago.

[Tyler Tringas]: So I'm feeling much better now. And this is like starting to be productive [Tyler Tringas]: again. But, you know, it's just like really challenging couple of weeks. [Tyler Tringas]: And like I just had to kind of continuously remind myself that when you [Tyler Tringas]: find yourself in this position, especially as like a founder, where you have

[Tyler Tringas]: a lot of. leverage as a founder and when you are productive, that's like 10 [Tyler Tringas]: or 20 times more effective in like a day than a day where you like pound [Tyler Tringas]: a bunch of coffee and cold medicine and kind of force yourself to answer [Tyler Tringas]: some emails. And so like you feel a bunch of guilt about it, because you'll

[Tyler Tringas]: feel a bunch of things piling up that need your attention. And like right [Tyler Tringas]: now I'm feeling that I've had a lot of stuff that was fairly urgent that [Tyler Tringas]: needed my attention that I was just like I think I just need to like log [Tyler Tringas]: off for a couple of days and, and try to, to get better because it's just [Tyler Tringas]: not worth it to, to try and slog through a little bit of stuff if it, if

[Tyler Tringas]: it drags out an illness. So that's kind of like a hard one lesson. I've [Tyler Tringas]: done the opposite of that several times where, you know, you just end up like [Tyler Tringas]: kind of ruining several weeks at a time. But yeah, looking forward to being

[Tyler Tringas]: back at a hundred percent pretty soon. The other thing that's been going on [Tyler Tringas]: is just the response from, you know, last week, I kind of rolled out the [Tyler Tringas]: announcement about reducing the team size, having to lay a few people off [Tyler Tringas]: at CompFund and really narrowing our focus to, you know, the core job, you know, [Tyler Tringas]: canceling a couple side projects, that kind of stuff. And honestly, the response

[Tyler Tringas]: has been just like tremendous. I can't even respond to all of the emails and [Tyler Tringas]: DMs that have just been like 100 percent. you know, supportive and encouraging [Tyler Tringas]: and understanding. Super awesome to, to feel that I, you know, if, if any of [Tyler Tringas]: those folks are listening to this, I really, really appreciate it made a [Tyler Tringas]: huge difference. Um, during a pretty tough, a couple of weeks for me personally.

[Tyler Tringas]: And it just reminded me that like, you almost can't lose as an entrepreneur [Tyler Tringas]: in a lot of ways, you know, like you just get so much credit from everyone [Tyler Tringas]: just for trying that even when you try something and it's sort of. objectively [Tyler Tringas]: doesn't work out, right? You know, you might say it failed, right? You just

[Tyler Tringas]: get so much credit from everyone for trying. Everybody is still so stoked that [Tyler Tringas]: you gave it a good shot and there's almost no real penalty from most people [Tyler Tringas]: that you care about their opinion for not succeeding in a particular part of [Tyler Tringas]: the venture. And everybody is just ready for you to kind of like. get

[Tyler Tringas]: back on the horse and try again. So that's been really, really nice, especially [Tyler Tringas]: the last couple of weeks to just this, I mean, it's like hundreds of emails [Tyler Tringas]: and DMs coming in after the public announcement that, yeah, it was just [Tyler Tringas]: super supportive. So I'm really grateful for that.

[Arvid Kahl]: Yeah, I'm so happy to hear it. I'm not surprised that our amazing community [Arvid Kahl]: acts amazingly, you know, [Tyler Tringas]: Yeah. [Arvid Kahl]: acts amazingly, you know, [Tyler Tringas]: Yeah. [Arvid Kahl]: when, [Tyler Tringas]: Yeah. [Arvid Kahl]: when, [Tyler Tringas]: Yeah. [Arvid Kahl]: when you interact with them, but I'm super happy to, you know, like for, for [Tyler Tringas]: Yeah.

[Arvid Kahl]: when you interact with them, but I'm super happy to, you know, like for, for [Arvid Kahl]: you to be in this physical state of despair, cause you're [Tyler Tringas]: Yeah. [Arvid Kahl]: sick, right? Sick, it just sucks. You have this, you see the world differently, [Tyler Tringas]: Yeah. [Arvid Kahl]: sick, right? Sick, it just sucks. You have this, you see the world differently, [Arvid Kahl]: but then still have this glowing lights of support and motivation come in and

[Arvid Kahl]: understanding probably most of all, so that's wonderful. It's one of those [Arvid Kahl]: things. That's kind of why I want to do more about building in public as well. [Arvid Kahl]: This is such a clear example [Tyler Tringas]: Totally. [Arvid Kahl]: of your personal journey transcending the journey of the business. It doesn't, you [Tyler Tringas]: Totally.

[Arvid Kahl]: of your personal journey transcending the journey of the business. It doesn't, you [Arvid Kahl]: being you and you learning and you growing and you sharing this, it could [Arvid Kahl]: have been great what happened to Com. It could have been, it was kind of [Arvid Kahl]: bad what happened to Com, but either way, there's something that strengthens [Arvid Kahl]: the bond between the people that are around you and you through whatever comes,

[Arvid Kahl]: which is such a cool phenomenon. That's something that... If you hadn't shared [Arvid Kahl]: your journey, you would just be alone and sad and people would get mad at you. [Arvid Kahl]: But now you've built this goodwill and people actually also want you to succeed. [Arvid Kahl]: And no matter what happens, they're there for you. That's such a wonderful thing. [Arvid Kahl]: I'm really happy to hear this.

[Tyler Tringas]: Yeah, I think you're totally right that like, you know, this is an exemplar,

[Tyler Tringas]: an example of the value of building in public, right? Because the decisions [Tyler Tringas]: that we made were sort of laid out along the way, people knew the bets we [Tyler Tringas]: were taking, the risks we were taking, the upside of the decision, why we [Tyler Tringas]: made these decisions, you know, and that was kind of laid out and publicly [Tyler Tringas]: documented and then kind of landing on, well, here are the outcomes of

[Tyler Tringas]: those and here are the decisions we need to make. I think You just get a lot

[Tyler Tringas]: more goodwill and just kind of trust from folks. Whereas if they just see [Tyler Tringas]: the, you know, the, the outside effects without the kind of behind the scenes [Tyler Tringas]: explanations, I think people, you know, some portion of people will, will [Tyler Tringas]: fill in the explanation for that [Arvid Kahl]: Yeah. [Tyler Tringas]: fill in the explanation for that [Arvid Kahl]: Yeah. [Tyler Tringas]: series of events with kind of [Arvid Kahl]: Yeah.

[Tyler Tringas]: series of events with kind of [Arvid Kahl]: That's [Tyler Tringas]: like [Arvid Kahl]: That's [Tyler Tringas]: like [Arvid Kahl]: right. [Tyler Tringas]: the, you know, the worst case scenario, right in a, in a lot of ways. And [Arvid Kahl]: right. [Tyler Tringas]: the, you know, the worst case scenario, right in a, in a lot of ways. And [Tyler Tringas]: I really don't think. I haven't found anybody. I was certainly worried a little

[Tyler Tringas]: bit that there might be some backlash. We have a lot of investors and stuff [Tyler Tringas]: like that that might say like, oh, this sucks. You're not doing as well as [Tyler Tringas]: I thought you would or something like that. And there was just none of that, [Tyler Tringas]: absolutely none. So it was actually fantastic. [Arvid Kahl]: It's kind of hard to get mad at somebody who's been honest with you the whole [Arvid Kahl]: time. [Tyler Tringas]: Right.

[Arvid Kahl]: Right? [Tyler Tringas]: Right. [Arvid Kahl]: Right? [Tyler Tringas]: Yeah. [Arvid Kahl]: Right? [Arvid Kahl]: Right? [Arvid Kahl]: Just want to get [Tyler Tringas]: Yeah. [Arvid Kahl]: Just want to get [Arvid Kahl]: Just want to get [Arvid Kahl]: you get mad at yourself for maybe having inflated expectations if there's nothing [Arvid Kahl]: that you can cling on onto. That's really cool. Yeah, but wonderful. You just

[Arvid Kahl]: kind of co wrote a chapter for my book. So thank you so much, [Tyler Tringas]: Yeah. [Arvid Kahl]: kind of co wrote a chapter for my book. So thank you so much, [Tyler Tringas]: Yeah. [Arvid Kahl]: because I'm going to use this as an example, because lots of people have [Tyler Tringas]: Yeah. [Arvid Kahl]: because I'm going to use this as an example, because lots of people have [Arvid Kahl]: been asking around building in public, well, where are the negative examples?

[Arvid Kahl]: Where is where something went wrong? And how did that affect people? I think [Arvid Kahl]: this is as positive as can be for such a negative example, right? Stuff didn't [Arvid Kahl]: work, you still got something out of it. That's that's exactly what I love [Arvid Kahl]: about that story. Even though I wish it would have happened differently for [Arvid Kahl]: so many reasons. But the way it happened, the way you communicated has been

[Arvid Kahl]: stellar. And I'm very happy to see that. Yeah, people don't they did not have [Arvid Kahl]: an avenue of complaining, which is great. You come, you covered your bases. [Arvid Kahl]: That's what you [Tyler Tringas]: Yeah. [Arvid Kahl]: That's what you [Tyler Tringas]: Yeah. [Arvid Kahl]: did in many ways, right? In a positive and I guess empowering way for others [Tyler Tringas]: Yeah. [Arvid Kahl]: did in many ways, right? In a positive and I guess empowering way for others

[Arvid Kahl]: to learn from. That's really cool. Well, I'm glad we live in a community where [Arvid Kahl]: everybody understands each other, [Tyler Tringas]: Hmm. [Arvid Kahl]: where everybody kind of knows where we are going with the thing that we're [Tyler Tringas]: Hmm. [Arvid Kahl]: where everybody kind of knows where we are going with the thing that we're [Arvid Kahl]: doing. Like they understand [Tyler Tringas]: Mm-hmm. [Arvid Kahl]: doing. Like they understand

[Arvid Kahl]: doing. Like they understand [Arvid Kahl]: that there's risk in entrepreneurship and that they also understand that this risk [Arvid Kahl]: is worth failing from time to time. [Tyler Tringas]: Hmm [Arvid Kahl]: I think that's the big difference. Because if you had people who don't understand [Tyler Tringas]: Hmm

[Arvid Kahl]: I think that's the big difference. Because if you had people who don't understand [Arvid Kahl]: this, they probably would have responded differently to your announcement, [Arvid Kahl]: right? [Tyler Tringas]: Yeah, absolutely. [Arvid Kahl]: right? [Tyler Tringas]: Yeah, absolutely. [Arvid Kahl]: Well, maybe we should use this opportunity to dive into the topic of today, [Arvid Kahl]: which is [Tyler Tringas]: Let's do it. [Arvid Kahl]: which is [Tyler Tringas]: Let's do it.

[Arvid Kahl]: very much, [Tyler Tringas]: Let's do it. [Arvid Kahl]: very much, [Tyler Tringas]: Yeah. [Arvid Kahl]: very much related to this. I've been, uh, at MicroConf, I was talking about [Arvid Kahl]: fundamental health, right? The problems that we all commonly share, being

[Arvid Kahl]: overworked, doing a lot of things. And one, one thing that I shared a pretty sad [Arvid Kahl]: story for my life, um, from was social isolation, feeling alone, feeling [Tyler Tringas]: Hmm. [Arvid Kahl]: story for my life, um, from was social isolation, feeling alone, feeling [Tyler Tringas]: Hmm. [Arvid Kahl]: misunderstood, feeling not, not supported at all. And I f- Ever since then, [Tyler Tringas]: Hmm.

[Arvid Kahl]: misunderstood, feeling not, not supported at all. And I f- Ever since then, [Arvid Kahl]: people have been reaching out to me, both right there at the venue after [Arvid Kahl]: I gave my talk and over the next couple days, plus now in Twitter DMs, sharing [Arvid Kahl]: stories about how hard it was for them to stay the course, like to calmly [Arvid Kahl]: build a business, trying to stay calm when around the people around them were

[Arvid Kahl]: just energetically trying to distract them or pull them away from entrepreneurship [Arvid Kahl]: because they just didn't get it. Like this week I had an interview, I just released [Arvid Kahl]: it earlier today, with Dagobert Renouf, the co-founder of Logology. He and [Arvid Kahl]: his wife founded a logo creation software as a service business. [Tyler Tringas]: Mm-hmm.

[Arvid Kahl]: And one of his puns or means that he's been talking about on Twitter has been [Tyler Tringas]: Mm-hmm. [Arvid Kahl]: And one of his puns or means that he's been talking about on Twitter has been [Arvid Kahl]: that his father-in-law has been completely unsupportive and not understanding [Arvid Kahl]: about why he and his wife would ever build a business together when they both [Arvid Kahl]: could just have regular careers. that she's a designer, he's a software engineer,

[Arvid Kahl]: like they could work for corporate and they would be fine for life. That's his [Arvid Kahl]: perspective, [Tyler Tringas]: Yeah. [Arvid Kahl]: perspective, [Arvid Kahl]: perspective, [Arvid Kahl]: has been his perspective for a while until he saw that it's kind of working

[Arvid Kahl]: out. But he shared this on my podcast and I was like, yeah, this is something [Arvid Kahl]: that probably every founder can relate to because I personally have a very [Arvid Kahl]: similar story in my life, early life, even like not necessarily with Feat. [Arvid Kahl]: Panda, the stuff that actually worked out, but much earlier, like in 2013,

[Arvid Kahl]: 2012. when I kind of, I was still in university, I was studying political science, [Arvid Kahl]: but I always wanted to be an engineer, I always wanted to code, I was coding on the [Arvid Kahl]: side. And [Tyler Tringas]: Mm-hmm.

[Arvid Kahl]: I got this invite to San Francisco for, like there was a C-funded company that [Arvid Kahl]: found my GitHub and they wanted me to kind of see if I could work for them [Arvid Kahl]: as a remote employee from Germany, but they wanted to meet me, so they flew me [Arvid Kahl]: in or wanted to fly me in from San Francisco. Even just that was something [Arvid Kahl]: that my grandma at the time, who had kind of the maternal role in my family,

[Arvid Kahl]: She didn't understand and didn't support. Like she was like, no, you shouldn't [Arvid Kahl]: do this. This is dangerous. This is kind of risky. I think this feels like something [Arvid Kahl]: that, you know, that's kind of, that must be a scam. They invite you over, [Arvid Kahl]: that's not right. I think that's like, why would anybody pay for a ticket and

[Arvid Kahl]: you don't even know who they are? And she just did not even understand this kind [Arvid Kahl]: of founders taking a bet on a potential employee. [Tyler Tringas]: Sure. [Arvid Kahl]: So it worked out. I flew there, I had a great time. We came to an agreement. [Tyler Tringas]: Sure. [Arvid Kahl]: So it worked out. I flew there, I had a great time. We came to an agreement. [Arvid Kahl]: I worked for them for two years, and then it got burned out and everything exploded

[Arvid Kahl]: in my life. But that's a different story for a different opportunity. But [Tyler Tringas]: Sure. [Arvid Kahl]: after that, I started building tiny software businesses with my friends and [Tyler Tringas]: Sure. [Arvid Kahl]: after that, I started building tiny software businesses with my friends and [Arvid Kahl]: peers. And again, she was like, I don't know if this is the way you should [Arvid Kahl]: be going. Like you could, you're good at your job. You could just find a job

[Arvid Kahl]: with like some software business. Right? You could go to Audi or another big [Arvid Kahl]: German company and work in a software department, right? And I was like, no, but [Arvid Kahl]: I want to do this. And I then, then I did this and these things failed. And [Arvid Kahl]: she was like, yep, told you you should go and get a job. And I just, I kind [Arvid Kahl]: of listened to her. I started getting into consulting with a bigger business

[Arvid Kahl]: and consulted for them as my big fish main client. But over time, I just wanted [Arvid Kahl]: to build more businesses. [Tyler Tringas]: Mm-hmm. [Arvid Kahl]: And it took until we actually had Feedback Panda, my girlfriend and I were [Tyler Tringas]: Mm-hmm. [Arvid Kahl]: And it took until we actually had Feedback Panda, my girlfriend and I were [Arvid Kahl]: like building Feedback Panda and showing her that this was now, um, like a $20,000

[Arvid Kahl]: a month business. for her to say, well, okay, I guess it's fine. That was the [Arvid Kahl]: situation. We built a SaaS business to 20K MRR and that was okay, I guess this [Arvid Kahl]: is all right. Took [Tyler Tringas]: Yeah. [Arvid Kahl]: is all right. Took [Tyler Tringas]: Yeah. [Arvid Kahl]: me only what, five, six years to get her to this point. Super frustrating. [Tyler Tringas]: Yeah. [Arvid Kahl]: me only what, five, six years to get her to this point. Super frustrating.

[Arvid Kahl]: And I think everybody who's been going into solopreneurship or just entrepreneurship [Arvid Kahl]: in general has a story like this. I wonder if you have a story like this too. [Tyler Tringas]: Um, I think [Arvid Kahl]: Doesn't have to be family, [Tyler Tringas]: Um, I think [Arvid Kahl]: Doesn't have to be family, [Tyler Tringas]: so. [Arvid Kahl]: Doesn't have to be family, [Tyler Tringas]: so. [Arvid Kahl]: right? It could [Tyler Tringas]: so. [Arvid Kahl]: right? It could

[Tyler Tringas]: Yeah, [Arvid Kahl]: right? It could [Tyler Tringas]: Yeah, [Arvid Kahl]: be anybody. [Tyler Tringas]: Yeah, [Arvid Kahl]: be anybody. [Tyler Tringas]: so I grew up in a family where entrepreneurship was a little more normalized. [Tyler Tringas]: My, you know, my stepdad was sort of my head of household for most of my [Tyler Tringas]: life, and he ran a guitar shop, you know. So I think the the concept of being

[Tyler Tringas]: an entrepreneur was a little more normalized within the family. So there [Tyler Tringas]: wasn't that kind of constant pressure to be like, why don't you get a job [Tyler Tringas]: sort of thing. But I would say, [Tyler Tringas]: the elements that kind of resonate with me in this are a little different, which [Tyler Tringas]: are, first of all, just like not necessarily, not having active pushback,

[Tyler Tringas]: but not really having a support network, right? Like not having people within [Tyler Tringas]: my community. So. When I like my college friends and my, you know, first [Tyler Tringas]: friends from after college and stuff like that, like almost none of them [Tyler Tringas]: were entrepreneurs. So I didn't really have people that would push me in the [Tyler Tringas]: right direction or that I could sort of lean on in tough times necessarily.

[Tyler Tringas]: So it was sort of isolated versus having, you know, kind of things pushing [Tyler Tringas]: back against me. Um, and then, you know, definitely like just in general. [Tyler Tringas]: Feeling like. uh, in most social situations that I didn't really have anything

[Tyler Tringas]: to empathize with people, right? Like you're at, uh, you know, you're dating [Tyler Tringas]: someone who has a normal job and you go out with them and their friends [Tyler Tringas]: and everybody's complaining about, uh, you know, not having enough time [Tyler Tringas]: off or, you know, like weird stuff that's like no longer relevant feature [Tyler Tringas]: of your life at all, and you have nothing to say [Arvid Kahl]: Right.

[Tyler Tringas]: on these topics. Um, you know, this, that sort of isolation, I think is something [Arvid Kahl]: Right. [Tyler Tringas]: on these topics. Um, you know, this, that sort of isolation, I think is something [Tyler Tringas]: that I felt a lot, um, pretty early on as an entrepreneur. And so. Yeah, [Tyler Tringas]: I think we should talk about it. I don't know if I have a specific example

[Tyler Tringas]: that comes to mind. It was just like a very pervasive thing for quite [Tyler Tringas]: a few years for me. [Arvid Kahl]: Oh, [Tyler Tringas]: Yeah. [Arvid Kahl]: I think it's definitely specific enough, particularly the thing with like going [Tyler Tringas]: Yeah.

[Arvid Kahl]: I think it's definitely specific enough, particularly the thing with like going [Arvid Kahl]: out or going to any kind of social event and being just of a completely different [Arvid Kahl]: frame of mind, what even warrants being discussed. [Tyler Tringas]: Right. [Arvid Kahl]: That's what I feel like when I was at a family thing a couple days ago and [Arvid Kahl]: it was really nice and when family hangs out, it's always enjoyable. But even

[Arvid Kahl]: getting to a topic of discussion that I find interesting. in terms of like, [Arvid Kahl]: you know, I want to talk about AI, or I want to talk about like entrepreneurship, [Arvid Kahl]: I want to talk about like building something cool or cool projects. But people [Arvid Kahl]: don't necessarily find these things as interesting as I do, which kind [Tyler Tringas]: Sure. [Arvid Kahl]: don't necessarily find these things as interesting as I do, which kind [Tyler Tringas]: Sure.

[Arvid Kahl]: of precludes me from even getting to a point where I can contribute meaningfully [Tyler Tringas]: Sure. [Arvid Kahl]: of precludes me from even getting to a point where I can contribute meaningfully [Arvid Kahl]: to a conversation. Because the other topics, I'm not that much into sports, [Arvid Kahl]: I'm not that much [Tyler Tringas]: Thank [Arvid Kahl]: I'm not that much [Tyler Tringas]: Thank [Arvid Kahl]: into, [Tyler Tringas]: Thank [Arvid Kahl]: into,

[Tyler Tringas]: you. [Arvid Kahl]: into, [Tyler Tringas]: you. [Arvid Kahl]: you know, vacations or whatnot, these these topics that normal people normally [Arvid Kahl]: talk about, [Tyler Tringas]: I think [Arvid Kahl]: talk about, [Tyler Tringas]: I think [Arvid Kahl]: right? [Tyler Tringas]: I think [Arvid Kahl]: right? [Tyler Tringas]: these [Arvid Kahl]: right?

[Tyler Tringas]: these [Arvid Kahl]: It's [Tyler Tringas]: these [Arvid Kahl]: It's [Tyler Tringas]: are [Arvid Kahl]: It's [Tyler Tringas]: are [Arvid Kahl]: just [Tyler Tringas]: are [Arvid Kahl]: just [Tyler Tringas]: more [Arvid Kahl]: just [Tyler Tringas]: more [Arvid Kahl]: that [Tyler Tringas]: more [Arvid Kahl]: that [Tyler Tringas]: the hazards of being a nerd versus being an entrepreneur, which I identify [Arvid Kahl]: that

[Tyler Tringas]: the hazards of being a nerd versus being an entrepreneur, which I identify [Arvid Kahl]: But wait, [Tyler Tringas]: the hazards of being a nerd versus being an entrepreneur, which I identify [Arvid Kahl]: But wait, [Tyler Tringas]: by the [Arvid Kahl]: But wait, [Tyler Tringas]: by the [Arvid Kahl]: what's, [Tyler Tringas]: way. [Arvid Kahl]: what's, [Tyler Tringas]: way.

[Arvid Kahl]: isn't that the same? Like, isn't like one, like there's a big Venn diagram and [Arvid Kahl]: I think like entrepreneurs like right dab in the middle of, [Tyler Tringas]: Yeah, nerdy [Arvid Kahl]: I think like entrepreneurs like right dab in the middle of, [Tyler Tringas]: Yeah, nerdy [Arvid Kahl]: of the [Tyler Tringas]: Yeah, nerdy [Arvid Kahl]: of the [Tyler Tringas]: on [Arvid Kahl]: nerd [Tyler Tringas]: on [Arvid Kahl]: nerd [Tyler Tringas]: your [Arvid Kahl]: nerd

[Tyler Tringas]: your [Arvid Kahl]: thing. [Tyler Tringas]: your [Tyler Tringas]: your [Tyler Tringas]: very challenging socially. [Arvid Kahl]: Well, I honestly, I mean, I'm great. I'm great among family and we always

[Arvid Kahl]: have nice chats. And even this time we did get to talk about chat chipperity [Arvid Kahl]: because a couple of people in the family work in marketing and we had this [Arvid Kahl]: whole conversation about, funny enough, we actually had a conversation that [Arvid Kahl]: went, that went into entrepreneurship because we kind of talked about them with their [Arvid Kahl]: career path and me, like how I source my finances, right? Where I find my

[Arvid Kahl]: sponsors. Then we got into like how sponsorship evolved over time. people working [Arvid Kahl]: in an ad agency, obviously they're interested to see how it works on the ground [Arvid Kahl]: for a creator. Like how I [Tyler Tringas]: Mmm. [Arvid Kahl]: for a creator. Like how I [Tyler Tringas]: Mmm. [Arvid Kahl]: source my sponsors, how they could potentially connect with more people like me.

[Arvid Kahl]: And it was an interesting conversation just about the different perspectives that [Arvid Kahl]: you have from an agency perspective on how to place advertisement and sponsorships [Arvid Kahl]: and what I care about as a creator and what I would never do, what is normal to [Arvid Kahl]: them. Like it was a nice conversation in the overlap of our fields. That was cool.

[Arvid Kahl]: But that rarely happens. And it's just a few people that work in jobs that are [Arvid Kahl]: even adjacent to what I'm doing, because most people have normal jobs, like [Arvid Kahl]: plumber or nurse. What am I going to say? Build in public your next plumbing [Arvid Kahl]: project? It's going to be far cry for me to even get to a conversational [Arvid Kahl]: topic there. So those situations, always enjoyable, but never really a part where

[Arvid Kahl]: I feel I can contribute a lot. And that puts some distance in there, I feel. [Arvid Kahl]: That's just what it is. We chose this occupation and with it comes an interest [Arvid Kahl]: for certain things and a dismissal of others. It's just what it is. But I feel [Arvid Kahl]: it does show, at least for me, where our priorities lie and what we completely [Arvid Kahl]: ignore as entrepreneurs. What you said, these conversations about, oh, my

[Arvid Kahl]: boss, or I wish there was more paid vacation. What is an entrepreneur going [Arvid Kahl]: to say? I wish [Tyler Tringas]: Mm. [Arvid Kahl]: there [Tyler Tringas]: Mm. [Arvid Kahl]: there [Tyler Tringas]: Mm. [Arvid Kahl]: there [Arvid Kahl]: there [Arvid Kahl]: was any vacation at all, ever. It feels like it's just a different different [Arvid Kahl]: kind of perspective to take on conversations. But maybe that is the happy

[Arvid Kahl]: kind of result of us being somewhat isolated. But I feel there's a lot of mental [Arvid Kahl]: health pressure on people to still [Tyler Tringas]: Yeah. [Arvid Kahl]: health pressure on people to still [Arvid Kahl]: perform and to still to still maintain these bonds, particularly when it [Arvid Kahl]: comes to good friends or family or your significant other. Like the amounts [Arvid Kahl]: of times I've been listening to a Star Trek podcast. Let me just like throw

[Arvid Kahl]: it all out there, because like if we're nerding out my just as well. It's [Arvid Kahl]: called The Greatest Generation, and it has two male co-hosts that worked in [Arvid Kahl]: the entertainment industry. They're coming from videography or directing and kind [Arvid Kahl]: of stuff. And they now go through the old Star Trek The Next Generation episodes, [Arvid Kahl]: like one by one, and just comment them in a funny way. I highly recommend listening

[Arvid Kahl]: to it. But what they always talk about is how their wives are just kind of embarrassed [Arvid Kahl]: about them running a Star Trek podcast. And you know, like whenever they're [Arvid Kahl]: out in public and now some of they have a lot of listeners, listeners come [Arvid Kahl]: up to them and want like an autograph or a photo, they're kind of embarrassed about

[Arvid Kahl]: that. And I was like, this is so sad. I guess it's so unfortunate that somebody's [Arvid Kahl]: joy that also makes them money because they have a podcast with like, now [Arvid Kahl]: I guess hundreds of thousands of monthly listeners and yet still their partners [Arvid Kahl]: in life feel disconnected enough to not even care about it much or embarrassed [Arvid Kahl]: that. this person that they share their life with is doing this as a profession.

[Arvid Kahl]: And I should say, like their partners are, I think one of them is a lawyer and the [Arvid Kahl]: other one also has a pretty high paid job. So there's this kind of discrepancy, [Arvid Kahl]: high paid lawyer, start with nerd on a podcast, right? This seems to be a problem [Arvid Kahl]: for people. And I was like, why? This is so sad, right? [Tyler Tringas]: Yeah, I'm not a couples counselor, but that that that seems like a [Arvid Kahl]: Hahaha

[Tyler Tringas]: pretty bad dynamic in the inner relationship. [Arvid Kahl]: Hahaha [Tyler Tringas]: pretty bad dynamic in the inner relationship. [Arvid Kahl]: Yep. Yeah. [Tyler Tringas]: pretty bad dynamic in the inner relationship. [Tyler Tringas]: pretty bad dynamic in the inner relationship. [Tyler Tringas]: Did you feel like you had to defend entrepreneurship, you know, to to your [Tyler Tringas]: family or or friends or anything like that? Did you ever find yourself sort

[Tyler Tringas]: of needing to? You know, I mean, you can sort of just like either shrug [Tyler Tringas]: it off, but sometimes you might feel the need to engage and sort of make the [Tyler Tringas]: case for it. Did you find that?

[Arvid Kahl]: again, mostly with my grandma, because she was just she was in such a protective [Arvid Kahl]: role that anything that had more risk than gainful employment, like risk from [Arvid Kahl]: a perspective of somebody who's been in gainful employment all through her [Arvid Kahl]: life, right? [Tyler Tringas]: Hmm. [Arvid Kahl]: life, right? [Arvid Kahl]: life, right? [Arvid Kahl]: That's the kind of default frame that she had on this, anything that was more

[Arvid Kahl]: risky. And we can argue that entrepreneurship is risky in a different way, you know, unlimited [Arvid Kahl]: upside, unlimited downside compared to limited upside and limited downside for [Arvid Kahl]: employment and If you only have one employer, you have kind of platform risk, [Arvid Kahl]: platform [Arvid Kahl]: dependency risk, but [Tyler Tringas]: Yeah, [Arvid Kahl]: dependency risk, but [Tyler Tringas]: I would think

[Arvid Kahl]: you know. [Tyler Tringas]: I would think [Arvid Kahl]: you know. [Tyler Tringas]: I would question the limited downside side of things. But yes, I think [Arvid Kahl]: Yeah, [Tyler Tringas]: I would question the limited downside side of things. But yes, I think [Arvid Kahl]: Yeah, [Tyler Tringas]: it's [Arvid Kahl]: Yeah, [Arvid Kahl]: Yeah, [Arvid Kahl]: exactly. [Tyler Tringas]: limited downside too. But yeah.

[Arvid Kahl]: That's right. There's a common narrative, right? And that's kind of what I [Arvid Kahl]: was trying to describe with the upside-down side thing. [Tyler Tringas]: Mm-hmm. [Arvid Kahl]: That narrative is breaking apart in the reality that we live in. Because if [Tyler Tringas]: Mm-hmm. [Arvid Kahl]: That narrative is breaking apart in the reality that we live in. Because if

[Tyler Tringas]: Yeah. [Arvid Kahl]: That narrative is breaking apart in the reality that we live in. Because if [Tyler Tringas]: Yeah. [Arvid Kahl]: you get fired today, try find a job and see how long your paycheck-to-paycheck [Tyler Tringas]: Yeah. [Arvid Kahl]: you get fired today, try find a job and see how long your paycheck-to-paycheck [Arvid Kahl]: life can be sustained if you don't get a paycheck, right? And it's not your fault

[Arvid Kahl]: necessarily as an employee that this is the reality in which we live in. But [Arvid Kahl]: to think that this is safe is probably a misconception. So I had to argue [Arvid Kahl]: these kinds of things to her, which is like talk to like an 86 year old woman [Arvid Kahl]: about your perspective as a 20 year old while she has been living in multiple [Arvid Kahl]: different countries. Like we came from East Germany, doesn't exist anymore than

[Arvid Kahl]: had to be in Germany and she had a career there. So she's been through stuff [Arvid Kahl]: and her perspective is what I know is good and what I can teach this person [Arvid Kahl]: and what I can help them accomplish is also good. So can't blame it, but I did [Arvid Kahl]: have to defend it. And one other thing, one other probably more relatable thing [Arvid Kahl]: for most, like I had to defend my entrepreneurial aspirations to my peers

[Arvid Kahl]: at the last job that I was working in. So [Tyler Tringas]: Thank [Arvid Kahl]: when [Tyler Tringas]: Thank [Arvid Kahl]: when [Tyler Tringas]: you. [Arvid Kahl]: when [Tyler Tringas]: you. [Arvid Kahl]: I was building Feedback Panda, I kind of did it on the side while I was having [Arvid Kahl]: a full salaried 40 hour a week software engineering position in Hamburg. Like

[Arvid Kahl]: there's this whole story that I often tell is like. me commuting from Berlin [Arvid Kahl]: to Hamburg allowed me to listen to all these podcasts and read all these books, [Arvid Kahl]: including your ebook and that kind of stuff to figure out how I wanted to [Arvid Kahl]: build my next business. All this commute back and forth gave me so much time.

[Arvid Kahl]: So when I was in Hamburg working 40 hours a week and then took some time, like [Arvid Kahl]: after working, I still stayed in the office and coded on my own project. [Arvid Kahl]: People just didn't really get it. They were like, why are you doing this? [Arvid Kahl]: You already have a job. The hardest part about all this was when I then quit because [Arvid Kahl]: our business already went somewhere and I wanted to focus on something else. They

[Arvid Kahl]: felt almost betrayed. Like it had this kind of notion of hey you were one [Arvid Kahl]: of us and now you're kind of not anymore. [Tyler Tringas]: Yeah. [Arvid Kahl]: What's going on? This must be like a negative thing or this must be some [Tyler Tringas]: Yeah. [Arvid Kahl]: What's going on? This must be like a negative thing or this must be some

[Arvid Kahl]: kind of attack. It was pretty strange because these were people that I really [Arvid Kahl]: went well with until I told them that I didn't want to be an employee anymore. [Tyler Tringas]: it. [Arvid Kahl]: Like I had mental health reasons there as well. I felt like overwhelmed and [Arvid Kahl]: I didn't want to do this. And you know, my grandma had just died around that

[Arvid Kahl]: time. So there was that as well. There was just so much animosity that I was [Arvid Kahl]: exposed to, which was really unfortunate because I didn't expect it from people who [Arvid Kahl]: were just like me. It turns out they were not necessarily like me. They were [Arvid Kahl]: just compatible on one level, but very incompatible on another. So yes, I

[Arvid Kahl]: did have to defend it. And I honestly, I just defended it by doing it. and not caring [Arvid Kahl]: about what other people said. [Tyler Tringas]: Yeah, I think I would encourage other folks and I wonder if this resonates

[Tyler Tringas]: with you, but I think you just have to drop the idea of defending it. I just [Tyler Tringas]: think like, you know, it's one of those things where people are going [Tyler Tringas]: to get it or not and, you know, all the energy that you would put into trying [Tyler Tringas]: to convince that person in your life. Um, that it's, you know, a good

[Tyler Tringas]: idea. You should just put into yourself and basically, you know, recognizing [Tyler Tringas]: that like, you're just, you're probably not going to convince them and you [Tyler Tringas]: just need to kind of reconcile that and, and, you know, Just go for it. Right. [Tyler Tringas]: Like, I just don't think that a lot of upside, I think this is maybe potentially [Tyler Tringas]: challenging when it's specifically a partner slash like spouse. That's probably

[Tyler Tringas]: like the one area where you really do need to. get some buy in, I think [Tyler Tringas]: with your family, like unless, I don't know, unless they're financing your [Tyler Tringas]: lifestyle or something like that, you probably just have to accept the [Tyler Tringas]: fact that they're not going to get it until you're successful, and then [Tyler Tringas]: they're going to get it. And like, that's that, like that's how it's going

[Tyler Tringas]: to play out. That's how almost everyone that I know that's gone through that [Tyler Tringas]: sort of situation, like, they don't get it, they don't get it. And then as [Tyler Tringas]: soon as you're like, tangibly succeeding, they get it right away. They're [Tyler Tringas]: like, Oh, that's cool. Great. You know, and like, there's really no shortcut [Tyler Tringas]: to that process. Um, I wonder actually if it's a bit more challenging with,

[Tyler Tringas]: uh, with a partner. I've never really had to go through that process at the [Tyler Tringas]: early days. Um, [Arvid Kahl]: Mm-hmm. [Tyler Tringas]: early days. Um, [Tyler Tringas]: early days. Um, [Tyler Tringas]: I guess did, did you, so, so, you know, I only had a serious partner in my [Tyler Tringas]: life after, you know, I was single when I started, you know, when I quit [Tyler Tringas]: my job and started to become an entrepreneur and my business was fairly

[Tyler Tringas]: successful. before I had a serious life partner along that journey. So [Tyler Tringas]: what about you? Did you have a partner at the early days of this stuff? [Tyler Tringas]: Or was that a thing [Arvid Kahl]: So [Tyler Tringas]: Or was that a thing [Arvid Kahl]: So [Tyler Tringas]: you had to do? [Arvid Kahl]: So [Tyler Tringas]: you had to do? [Arvid Kahl]: yeah, like all the things where I failed, I didn't have a partner at all. And

[Tyler Tringas]: Yeah. [Arvid Kahl]: yeah, like all the things where I failed, I didn't have a partner at all. And [Tyler Tringas]: Yeah. [Arvid Kahl]: the thing where I succeeded, I met Danielle, my co-founder and life partner [Tyler Tringas]: Yeah.

[Arvid Kahl]: the thing where I succeeded, I met Danielle, my co-founder and life partner [Arvid Kahl]: is in this very building that I'm recording [Tyler Tringas]: Mm-hmm. [Arvid Kahl]: is in this very building that I'm recording [Tyler Tringas]: Mm-hmm. [Arvid Kahl]: in right now. I met her in 2015. [Tyler Tringas]: Mm-hmm. [Arvid Kahl]: in right now. I met her in 2015. [Tyler Tringas]: Okay.

[Arvid Kahl]: We started the business in 2017 together. So I was still a fully set and salaried [Tyler Tringas]: Okay. [Arvid Kahl]: We started the business in 2017 together. So I was still a fully set and salaried [Arvid Kahl]: engineer at the time, even like working half remotely. So I was in Hamburg

[Arvid Kahl]: commuting back and forth for like half of my week. So it was a... a relationship [Arvid Kahl]: that itself was already pretty tested from the early days on right, you're [Arvid Kahl]: your partner and some sometimes there's sometimes you're you're gone, you're [Arvid Kahl]: gonna have a long distance relationship several days a week. So we had a lot of stuff [Arvid Kahl]: compressed into a very early timeframe there. And then we started the business together

[Arvid Kahl]: in 17. We sold it in 2019. And we moved to Canada two years later in 2021. [Arvid Kahl]: So that that's kind of the story of our life together. So yeah, [Tyler Tringas]: Yeah. [Arvid Kahl]: I was just we built this together. So she was [Tyler Tringas]: Yeah. [Arvid Kahl]: I was just we built this together. So she was [Tyler Tringas]: Right. [Arvid Kahl]: I was just we built this together. So she was [Tyler Tringas]: Right.

[Arvid Kahl]: compatible in the sense that she actually also wanted to build it. [Tyler Tringas]: Right. [Arvid Kahl]: compatible in the sense that she actually also wanted to build it. [Tyler Tringas]: Right, maybe this would be something fun to discuss on Twitter after we [Tyler Tringas]: publish this to [Arvid Kahl]: Mm-hmm. [Tyler Tringas]: see you know if folks could share some stories of having to really get [Arvid Kahl]: Mm-hmm.

[Tyler Tringas]: see you know if folks could share some stories of having to really get [Tyler Tringas]: buy-in maybe from a you know default skeptical Partner or spouse and and [Tyler Tringas]: kind of hear about that because I think that would be really interesting to [Tyler Tringas]: hear how folks Navigated that that's kind of like one version where you can't [Tyler Tringas]: just be like well You'll see you know and then just go three years without [Tyler Tringas]: getting support

[Arvid Kahl]: Yeah. [Tyler Tringas]: getting support [Tyler Tringas]: getting support [Tyler Tringas]: buy-in from it I wonder if this resonates with you as well. It's kind [Tyler Tringas]: of like a variation of this, which is feeling behind your peers on more

[Tyler Tringas]: of a traditional path, right? So you're an entrepreneur, maybe you haven't [Tyler Tringas]: quite gotten the financial success yet, and a small version might be you [Tyler Tringas]: see some article in... MSN money or whatever that's like, here's how much [Tyler Tringas]: you should have saved by the time your ex [Arvid Kahl]: Mm-hmm. [Tyler Tringas]: you should have saved by the time your ex [Arvid Kahl]: Mm-hmm.

[Tyler Tringas]: years old, you're like, whoa, I don't have anywhere near that much saved [Arvid Kahl]: Mm-hmm. [Tyler Tringas]: years old, you're like, whoa, I don't have anywhere near that much saved [Tyler Tringas]: because I've been building equity in this business that's not successful

[Tyler Tringas]: yet. And maybe then more like tangible milestones, right? Maybe people are [Tyler Tringas]: buying houses or maybe they're having kids and all this kind of stuff that [Tyler Tringas]: you feel like you can't necessarily financially do because you're still in the [Tyler Tringas]: trenches of entrepreneurship. Did you feel any of that at all? [Arvid Kahl]: Yeah, I'm thinking about it. I had friends certainly that had kids and had

[Arvid Kahl]: jobs and that kind of stuff. But I always knew that I don't need to compare [Arvid Kahl]: myself to people whose lives I don't necessarily want to live. And this is [Arvid Kahl]: no a hidden dig at my friends, obviously, because they're my friends. But [Tyler Tringas]: Yeah. [Arvid Kahl]: the choices that they made were theirs to make and not necessarily mine. So

[Arvid Kahl]: I don't think I compared my lifestyle with with them much. But I always felt that [Arvid Kahl]: the security that some people had financially by just having been around [Arvid Kahl]: and having already understood that's, that's an important part too, I'm going [Arvid Kahl]: to get to this in a second, how to invest, what to invest, like have their [Arvid Kahl]: employer pay half of whatever contribution they may have and build equity

[Arvid Kahl]: in, in the market or in money markets or whatever over, over their, um, their [Arvid Kahl]: work lifetime. That was something that I was even just kind of exposed to [Tyler Tringas]: Hmm [Arvid Kahl]: late in life. I didn't even have a frame of reference to be kind of jealous [Arvid Kahl]: or comparing myself to because [Tyler Tringas]: Yeah [Arvid Kahl]: or comparing myself to because

[Arvid Kahl]: I didn't even know that that was an option. Again, my grandma, she's great, [Arvid Kahl]: but she had very strong opinions about what investment looks like or what savings [Arvid Kahl]: look like. For her, that was like put money in a savings account every now and [Arvid Kahl]: then and that's it. Get like the rates that whatever the bank pays you. Because [Arvid Kahl]: again, East Germany, different story, her whole life was structured in a certain

[Arvid Kahl]: way and she kind of taught that. I had to do a lot of unlearning as you can [Arvid Kahl]: probably tell. [Tyler Tringas]: Sure. [Arvid Kahl]: from just the stuff that I've been kind of educated with as I grew up in [Tyler Tringas]: Sure. [Arvid Kahl]: from just the stuff that I've been kind of educated with as I grew up in

[Arvid Kahl]: that space. And she was burned, I think, by the local credit union style bank, [Arvid Kahl]: investing their money into really, really bad mutual funds that never made any [Arvid Kahl]: money. So they kind of lost a lot of money on this. So any investment into [Arvid Kahl]: anything in the market was a no go for her. That was how it was financially [Arvid Kahl]: educated. [Tyler Tringas]: Whoa.

[Arvid Kahl]: Can you imagine? Yeah, right? So it's... I think I was 33 or 34 when I first [Tyler Tringas]: Whoa. [Arvid Kahl]: Can you imagine? Yeah, right? So it's... I think I was 33 or 34 when I first [Arvid Kahl]: in that business in Hamburg was exposed to a fellow developer who talked about [Arvid Kahl]: investing in the stock market and ETFs and that kind of stuff and how this [Arvid Kahl]: is actually a much saner approach than buying into heavily into mutual funds

[Arvid Kahl]: or that kind of stuff that your bank tries to push on you. Any sane person [Arvid Kahl]: looking at this from the outside was like, why are they trying to sell me this? [Arvid Kahl]: Like, obviously there's more in that for them than for me. So That education [Arvid Kahl]: came at a super late part in my life. And ever since then, I've been working [Arvid Kahl]: on getting to that. But it's not because of comparison with my peers, it's because

[Arvid Kahl]: of not being educated in that space at all. Honestly, I think the first book [Arvid Kahl]: that I ever read that explained this to me more clearly was Tony Robbins, like [Arvid Kahl]: Money Master the Game. Like it's not necessarily the best book about finances, [Tyler Tringas]: I gotta get [Arvid Kahl]: Money Master the Game. Like it's not necessarily the best book about finances, [Tyler Tringas]: I gotta get [Arvid Kahl]: but

[Tyler Tringas]: on board somehow, you know? [Arvid Kahl]: but [Tyler Tringas]: on board somehow, you know? [Arvid Kahl]: it showed me a path beyond. like just putting some money in some bank account [Arvid Kahl]: and getting like minus 3% a year because the economy tech. So it's, but for [Arvid Kahl]: me, I did feel behind in just the sense of security that I had in my life, [Arvid Kahl]: which was one of the reasons why we actually sold the business when we sold [Arvid Kahl]: it, because

[Tyler Tringas]: Uh huh. [Arvid Kahl]: it, because [Tyler Tringas]: Uh huh. [Arvid Kahl]: we had understood that the equity we had in this business at that point making [Tyler Tringas]: Uh huh. [Arvid Kahl]: we had understood that the equity we had in this business at that point making [Arvid Kahl]: 600K in ARR, so it was substantial already. It was technically by all just... [Arvid Kahl]: guesses of how much something could be worth a million dollar business, which

[Arvid Kahl]: it then turned out to be in the end when we sold it. But we we both had nothing [Arvid Kahl]: else. Like we had no savings really, other than the weird stuff in our bank, which [Arvid Kahl]: was like a couple thousand bucks. We had a paycheck to paycheck kind of life [Arvid Kahl]: because we were living in Berlin, the middle of a big city, which is expensive [Arvid Kahl]: and I [Tyler Tringas]: Yeah. [Arvid Kahl]: and I [Tyler Tringas]: Yeah.

[Arvid Kahl]: had a lot of expenses like traveling back and forth, even though the company helped [Tyler Tringas]: Yeah. [Arvid Kahl]: had a lot of expenses like traveling back and forth, even though the company helped [Arvid Kahl]: me with this, it was never free, right? And... we understood that, wow, this [Arvid Kahl]: is the only thing that's valuable and it's gigantically valuable in comparison

[Arvid Kahl]: to what else we have. If we lose this business because of, you know, the business [Arvid Kahl]: implodes because of the market or some regulation, which funny enough it did [Arvid Kahl]: like a couple months ago, right? China introduced some weird regulation that [Arvid Kahl]: makes it impossible for a person to teach English online anymore without living [Arvid Kahl]: in China itself. So Feedback Panda, the business that we built, It doesn't exist

[Arvid Kahl]: anymore for that reason. Like, [Tyler Tringas]: Okay. [Arvid Kahl]: anymore for that reason. Like, [Tyler Tringas]: Okay. [Arvid Kahl]: SureSprift had to just shut it down because there was nobody paying money [Tyler Tringas]: Okay.

[Arvid Kahl]: SureSprift had to just shut it down because there was nobody paying money [Arvid Kahl]: anymore because they couldn't do the work that we [Tyler Tringas]: All [Arvid Kahl]: anymore because they couldn't do the work that we [Tyler Tringas]: All [Arvid Kahl]: helped them with. It's unfortunate [Tyler Tringas]: All [Arvid Kahl]: helped them with. It's unfortunate [Tyler Tringas]: right. [Arvid Kahl]: helped them with. It's unfortunate [Arvid Kahl]: helped them with. It's unfortunate

[Arvid Kahl]: that it happened, and I'm kind of glad it didn't happen to us. It happened [Arvid Kahl]: to a company that could handle such a financial loss, right? [Tyler Tringas]: Right. [Arvid Kahl]: Like, if that would have been us, everything we built over years would have [Tyler Tringas]: Right. [Tyler Tringas]: Right. [Arvid Kahl]: been lost at that point. [Tyler Tringas]: Right. [Arvid Kahl]: been lost at that point. [Tyler Tringas]: Yeah. [Arvid Kahl]: been lost at that point.

[Arvid Kahl]: been lost at that point. [Arvid Kahl]: which is why I was super stressed about it, had like the kind of, oh, the bus [Arvid Kahl]: factor is incredibly high and it's so undiversified, we need to diversify [Arvid Kahl]: our investments. Again, something I had never known about before, but now I knew [Arvid Kahl]: and now I understood because I had people who work smart about investments [Arvid Kahl]: tell me about this as well. So that's the thing that I felt I would need to

[Arvid Kahl]: catch up, just securing my own life by diversifying my investments. Hence [Arvid Kahl]: we sold the business. and got invested into fine funds such as the calm company [Arvid Kahl]: fund, for example, right? Like [Tyler Tringas]: Yeah. [Arvid Kahl]: it all kind of plays into this for me, like investing in your fund was one [Tyler Tringas]: Yeah. [Arvid Kahl]: it all kind of plays into this for me, like investing in your fund was one

[Arvid Kahl]: of the things I did to diversify. So [Tyler Tringas]: Yeah. [Arvid Kahl]: yeah, you know, so yes, I did feel behind and I needed to catch up.

[Tyler Tringas]: Yeah, yeah, I think I felt some of that too. I think some things that [Tyler Tringas]: resonated for me Over the years that kind of helped me maintain a little more [Tyler Tringas]: kind of calm about that because it is easy to sort of feel behind So the first [Tyler Tringas]: one that resonated for me was leaning into some of the stuff that you can [Tyler Tringas]: do as an entrepreneur that you couldn't do with a job, right so like I

[Tyler Tringas]: think it can be really tough to be just like in exactly the same sort of [Tyler Tringas]: position as your peers, let's say your peers from college or something like [Tyler Tringas]: that. Like you're living in the same cities, in the same neighborhoods, [Tyler Tringas]: trying to buy the same houses, trying to do the same activities, you know, [Tyler Tringas]: all this kind of stuff, except you're the like struggling entrepreneur and

[Tyler Tringas]: they're the like successful corporate person. That sounds like setting [Tyler Tringas]: yourself up for like a really difficult time mentally. So I think like one [Tyler Tringas]: thing that comes to mind is this overlap between a lot of entrepreneurs [Tyler Tringas]: becoming digital nomads. And I'm not saying like every entrepreneur should [Tyler Tringas]: become digital nomads, but you know, you have this like kind of sort of

[Tyler Tringas]: judo way of turning around some of the negatives into a positive. Like, [Tyler Tringas]: yes, you have to work a lot. And yes, you maybe don't have as much disposable [Tyler Tringas]: income, you know, month over month, if you kind of graph it. But you do [Tyler Tringas]: have a lot more flexibility in terms of where you are. Right. And so you [Tyler Tringas]: can sort of lean into, well, I can go live in Bali for six months. And that's

[Tyler Tringas]: pretty cool. You know, and so there's like a, um, there's an upside to [Tyler Tringas]: being an entrepreneur as well. And so I think kind of looking for, you know, [Tyler Tringas]: those opportunities to, um, you know, to take advantage of some of the [Tyler Tringas]: things that are unlocked by being an entrepreneur, mainly the ability to [Tyler Tringas]: travel, the ability to work remotely, the ability to. frankly, you can

[Tyler Tringas]: take more time off, right? You know, if you're able to do that, right?

[Tyler Tringas]: If you get the business to some level where that's possible, and sometimes [Arvid Kahl]: Mm-hmm. [Tyler Tringas]: If you get the business to some level where that's possible, and sometimes [Tyler Tringas]: If you get the business to some level where that's possible, and sometimes [Tyler Tringas]: that's a lot sooner than you think, you know, the capacity to take six straight [Tyler Tringas]: weeks off, which is basically impossible for, you know, anybody in a corporate

[Tyler Tringas]: job. So I think I definitely leaned into that heavily, and that helped me [Tyler Tringas]: a lot. with the early days of challenging, it was like, okay, I'm pretty [Tyler Tringas]: much broke. I have like no money, you know, like very minimal amount coming [Tyler Tringas]: in, very way behind on where I should be on savings, but I get to travel [Tyler Tringas]: the world. I went to like 40 countries. I lived out of a backpack. I did

[Tyler Tringas]: all this cool stuff, you know. So it was like, even if I kind of finish this [Tyler Tringas]: and none of these businesses work, I actually still won't regret this period [Tyler Tringas]: of time. Like I'll have less money than my peers, but I will have so many [Tyler Tringas]: incredible experiences that Like it'll feel like a pretty good investment.

[Tyler Tringas]: I think overall so that was like one that was pretty useful I'm gonna say [Tyler Tringas]: I think Another thing that's kind of nice and I'm curious if this kind of [Tyler Tringas]: resonates for you as well, but I have found that Entrepreneurship really [Tyler Tringas]: helps me avoid the hedonic treadmill and the life inflation aspect Right? [Tyler Tringas]: So like, you know, your income and your savings are these numerical numbers,

[Tyler Tringas]: but they are also relative to how much you spend. Right. And so the sort [Tyler Tringas]: of lumpiness of the cash flows of entrepreneurship, the fact that they're [Tyler Tringas]: not that reliable, but when they do come, they come in like generally like [Tyler Tringas]: very large chunks has kind of helped me avoid the the constant, you know, [Tyler Tringas]: okay, you get this raise and then you raise your spending by exactly the

[Tyler Tringas]: same amount. And so you get this point where you're really on this treadmill [Tyler Tringas]: that's turned up to 11 and you have to continue making this very high [Tyler Tringas]: salary just to sort of stay in place because your cost basis is so high. [Tyler Tringas]: I think one nice thing that entrepreneurship does is it forces you to keep [Tyler Tringas]: that level low. And there's a benefit to that, which is that you have so

[Tyler Tringas]: much more flexibility in your life. Whether or not it's other entrepreneurial [Tyler Tringas]: ventures or other things like that, I think a source of a lot of unhappiness [Tyler Tringas]: in middle age for a lot of folks is this hedonic treadmill where, yeah, [Tyler Tringas]: they've had nice steady success and now their base level of existence is they

[Tyler Tringas]: need to make $500,000, $600,000 a year just to stay in place. That means they [Tyler Tringas]: can absolutely never take a year off and go and try to write a book or

[Tyler Tringas]: try to. do some experiment or start a company or whatever. And so, I wanna [Tyler Tringas]: encourage folks to appreciate that upside that even though it feels kind [Tyler Tringas]: of limiting in the moment that you wish you had a little more disposable income, [Tyler Tringas]: that dynamic is actually going to be a source of, I think pretty substantial

[Tyler Tringas]: happiness at like a decade long time scale. And so, just kind of focusing [Tyler Tringas]: on that I think is valuable. [Arvid Kahl]: I really appreciate that because I feel the same way. I honestly like most people [Arvid Kahl]: when I talked to them about the sale, the exit of the business, they asked [Arvid Kahl]: me, so what did you buy? Right? There's always this this big [Tyler Tringas]: No. [Arvid Kahl]: me, so what did you buy? Right? There's always this this big

[Arvid Kahl]: me, so what did you buy? Right? There's always this this big [Arvid Kahl]: focus on money. And I was like, I got a MacBook Pro, I think [Tyler Tringas]: Yes. [Arvid Kahl]: focus on money. And I was like, I got a MacBook Pro, I think [Tyler Tringas]: Yes. [Arvid Kahl]: I got a new computer so I could write better or I could write in one room and

[Arvid Kahl]: watch videos in the other. That was like my leveling up at that point. And [Arvid Kahl]: it has felt like this ever since because I think you're on to something here [Arvid Kahl]: with the lack of reliable numbers that you see growing every month. I just did [Arvid Kahl]: my taxes. So it was tax season here in Canada, like until I think the 30th [Arvid Kahl]: of April is that last tax day. And obviously that meant I did my taxes on [Arvid Kahl]: the 30th of April.

[Tyler Tringas]: PINWRD. [Arvid Kahl]: And I had to, I pulled all the data from the business together and something [Tyler Tringas]: PINWRD. [Arvid Kahl]: And I had to, I pulled all the data from the business together and something [Arvid Kahl]: I didn't notice in 2022, this was a six-figure business. I did not notice. [Tyler Tringas]: See you. [Arvid Kahl]: I didn't notice in 2022, this was a six-figure business. I did not notice.

[Arvid Kahl]: I didn't notice in 2022, this was a six-figure business. I did not notice.

[Arvid Kahl]: I was not aware of the fact that all my media business is now actually. six [Arvid Kahl]: figure business and I saw this on the text sheet because with that number [Arvid Kahl]: comes an equally high tax payment that you have to pay and Expenses were manageable [Arvid Kahl]: all that kind of stuff it was very interesting to see but the lump thing [Arvid Kahl]: that the fact that it's distributed over so many ways and I think every month I

[Arvid Kahl]: have like 30 different items on my just where money comes in because Amazon [Arvid Kahl]: has like 12 different locations where the payments for the books come in and [Arvid Kahl]: then every other store pays me through some weird methods somewhere else and [Tyler Tringas]: Yeah. [Arvid Kahl]: then every other store pays me through some weird methods somewhere else and [Arvid Kahl]: then some goes to PayPal and Gumroad is here and Podia was there and there's Udemy

[Arvid Kahl]: and there's Skillshare. All these different things just pay random things at [Arvid Kahl]: random times so you don't really see this big monthly up and down. You just [Arvid Kahl]: really see this trickle in and some random capacity. So you develop this. [Arvid Kahl]: I can only spend this much this month because you know, haven't seen much money [Arvid Kahl]: for a couple months. Let's just see. Let's just be smart about it. So it surprised

[Arvid Kahl]: me to see how much money actually came in. but also how much I kept because, [Arvid Kahl]: you know, if I don't see it come in, I don't see it, I don't spend it, which [Arvid Kahl]: is great. And I think this is a consequence of having had this behavior where [Arvid Kahl]: no money was coming in in the past. It just sounds like the worst humble [Arvid Kahl]: bag in history, but the idea is I think I've always had this, let's just be

[Arvid Kahl]: frugal about this. I mean, now I'm buying a lot of studio equipment. I think [Arvid Kahl]: my biggest expenses are microphones, monitors, and cameras at this point to be able [Arvid Kahl]: to do what I do. I don't spend money on cars. I don't even own a car. Like [Arvid Kahl]: we have one family car and it's not mine. I like walking to the store and that's [Arvid Kahl]: my life, right? It's just, there is no kind of keeping up with the Joneses kind

[Arvid Kahl]: of creep in my life because I don't like that. And I never was a person to [Arvid Kahl]: do this, frankly, because I never had enough money to start. That's kind of how [Arvid Kahl]: I feel. I never had enough income to even start keeping up with other people.

[Arvid Kahl]: And now that I have, I don't need that. I invested in my business again, which [Arvid Kahl]: is... and our lives here too, like in this fine province of Ontario, we just [Arvid Kahl]: building our little life here and having a nice house and having time with [Arvid Kahl]: family and friends, that's what we spend our money on, not necessarily fancy [Arvid Kahl]: things. So yeah, sorry, that's just derailed into a description of my financial

[Arvid Kahl]: life. But honestly, I think this is something that is a consequence of me never [Arvid Kahl]: really. following the salaried employee narrative. And I think you brought [Arvid Kahl]: this up just now with, you know, when should you do what, right? The narrative [Arvid Kahl]: that we all are part of an economy and everybody should contribute and be compensated

[Arvid Kahl]: for it for 45 years and then you retire. That kind of narrative. Or you have [Arvid Kahl]: to find a job, you have to then immediately buy a house and be in a place and [Arvid Kahl]: you can never be a nomad, right? Because you have to start a family and have [Arvid Kahl]: to pay like for a car, get a loan here, get a loan for that, the standard narrative [Arvid Kahl]: that most people follow. And I think you, you, by mentioning just digital

[Arvid Kahl]: nomadism, that just completely breaks the paradigm. And that is a wonderful [Arvid Kahl]: idea for an entrepreneur is to start breaking narrative paradigms. Right? [Arvid Kahl]: about what a business should look like. Should you get VC funding? Yeah, sure, [Arvid Kahl]: every business needs funding, right? No, that is not necessarily true. Or [Arvid Kahl]: should you build it in secret and then sell it to whoever wants it? Well,

[Arvid Kahl]: maybe that's also not a narrative that's true. Maybe you can do this in a more [Arvid Kahl]: public sphere. I think what this boils down to me for is breaking the paradigms [Arvid Kahl]: of narrative that are established in the society around us. And unfortunately, [Arvid Kahl]: often enough, this narrative is parroted by our parents, by our spouses, by

[Arvid Kahl]: our friends, and by our colleagues. I kind of to bring this all together. Like [Arvid Kahl]: the fact that we have such trouble with them understanding what we're doing is [Arvid Kahl]: that they are living the narrative of somebody else and they are repeating the

[Arvid Kahl]: narrative that somebody else has instilled in them. Our schools, our social [Arvid Kahl]: systems, our economic theory that whatever country is following at any given [Arvid Kahl]: time, all of this kind of trickles down into narratives that we hopefully can

[Arvid Kahl]: break. So I don't know why I'm here now at this point. My train of thought [Arvid Kahl]: took me here, but I just alighted and I exited [Tyler Tringas]: Let's [Arvid Kahl]: took me here, but I just alighted and I exited [Tyler Tringas]: Let's [Arvid Kahl]: at the [Tyler Tringas]: Let's [Arvid Kahl]: at the [Tyler Tringas]: bring [Arvid Kahl]: station. [Tyler Tringas]: bring [Arvid Kahl]: station.

[Tyler Tringas]: it home. I think I think you you made a great point there, which is and [Arvid Kahl]: station. [Tyler Tringas]: it home. I think I think you you made a great point there, which is and [Tyler Tringas]: I wanted to sort of talk a little bit about, okay, what, what do we think [Tyler Tringas]: you know, maybe other folks who are feeling a lot of these feelings that [Tyler Tringas]: we've been describing could do and [Arvid Kahl]: Yes.

[Tyler Tringas]: I do think you just touched on the number one thing which is not. It's [Arvid Kahl]: Yes. [Tyler Tringas]: I do think you just touched on the number one thing which is not. It's [Tyler Tringas]: like kind of straightforward and simple and a lot of folks have unpacked

[Tyler Tringas]: in a bunch of different ways, but just kind of like assessing the. You know, [Tyler Tringas]: the script or the playbook or the narrative that you sort of have this [Tyler Tringas]: perception that you're supposed to be on and really just questioning that, [Tyler Tringas]: right? I mean, a lot of entrepreneurship is questioning other narratives about, you [Tyler Tringas]: know, the world, right? You know, okay, this market is saturated. Nobody

[Tyler Tringas]: else could enter it. Is that really true? You know, like a lot of the opportunities [Tyler Tringas]: come from that. And sometimes we forget to apply that same kind of critical

[Tyler Tringas]: lens to. our own lives, right? To the narratives that we tell ourselves that [Tyler Tringas]: other people try to impose on us to say like, well, you should be doing [Tyler Tringas]: X, Y, and Z. And, and you can sort of take that same entrepreneurs kind of [Tyler Tringas]: skeptical, critical thinking analysis to it and say like, wait, is that [Tyler Tringas]: true? And what do you often find is like, no, you don't have to do that

[Tyler Tringas]: at all. Like, you can actually do whatever you want in your life. And what's [Tyler Tringas]: been really helpful for me personally has been to connect with not just [Tyler Tringas]: so we're going to I was going to suggest, you know, connecting with other [Tyler Tringas]: entrepreneurs, I think that's kind of the no brainer, which is try to find

[Tyler Tringas]: your community. And we can talk a little about that. But but also just [Tyler Tringas]: connecting with other people who are living lives that are just very different. [Tyler Tringas]: I got this primarily just from traveling a ton. But there's certainly other

[Tyler Tringas]: ways you could probably do this. But but getting a firsthand experience [Tyler Tringas]: of other people who are living dramatically sort of off script lifestyles [Tyler Tringas]: and this could be maybe through podcasts or whatever but just sort of hearing

[Tyler Tringas]: other people Describe a non-traditional approach to their lives. I think helps you [Tyler Tringas]: like widen the aperture of What's allowed what's possible, you know and [Tyler Tringas]: and I think really reinforcing that to say like yeah A bunch of people think [Tyler Tringas]: I'm off script here But like, that's okay. And a lot of people live their [Tyler Tringas]: lives that way, and it's fine, you know? You don't have to do any of those

[Tyler Tringas]: narratives. So I think that's like kind of step one, is just like this base [Tyler Tringas]: level understanding that, you know, you can just kind of do whatever you [Tyler Tringas]: want. Yeah. [Arvid Kahl]: Yeah, [Tyler Tringas]: Yeah. [Arvid Kahl]: that's also what Paul is writing about in like [Tyler Tringas]: Sure. [Arvid Kahl]: the pathless path, right? [Tyler Tringas]: Sure. [Arvid Kahl]: the pathless path, right?

[Tyler Tringas]: Yeah. [Arvid Kahl]: the pathless path, right? [Tyler Tringas]: Yeah. [Arvid Kahl]: Let's bring that book into the mix here as well. The path that you choose [Arvid Kahl]: can just also be one of wandering around intentionally, right? It doesn't need

[Arvid Kahl]: to be somebody else's script you follow. It could be just you be writing your [Arvid Kahl]: own script retroactively by just walking the path you want to walk and just [Arvid Kahl]: taking opportunities as they present themselves and then they connect the dots retrospectively, [Arvid Kahl]: which is... or retroactively, I guess. That's how it works anyway, right?

[Arvid Kahl]: Like most people describing their journey, and then you see this a lot in memoirs [Arvid Kahl]: and stuff, like they find a lot of stuff that kind of connected, but it was [Arvid Kahl]: not connected in the moment. It was never connected. Like the next thing, the [Arvid Kahl]: next opportunity just happened, and they had this gut feeling that it was a [Arvid Kahl]: good one to follow, and then they took it on, and it turned into something that

[Arvid Kahl]: connected super well with everything else. But that wasn't obvious at that moment. [Arvid Kahl]: It became obvious later when the things all kind of fell into place. There's [Arvid Kahl]: this nice, in sociology, I think this nice graph of the decision tree that you [Arvid Kahl]: make in your life. And the decision tree that you made up till this point is just

[Arvid Kahl]: one path among many decisions that led you to where you are. And from now, [Arvid Kahl]: there is an infinite amount of possible decisions that you can still make. [Arvid Kahl]: But every year that you step forward into this decision tree, the path that you [Arvid Kahl]: went and made decisions gets longer. But the path in front of you is still infinite. [Arvid Kahl]: That's kind of what always motivates me to just look into opportunities as something

[Arvid Kahl]: that probably connects to whatever I did in the past. Just take the opportunity [Arvid Kahl]: and see where it goes. And that is the journey of my life. That's my pathless [Arvid Kahl]: path. Kind of. That's how I feel it. And I love that you talk about finding [Arvid Kahl]: your peers and building community. That's the easiest way to find it, I feel.

[Arvid Kahl]: Like, because you see, not only do you see other people walk their own path, [Arvid Kahl]: which is inspirational, but you also see the decision making that goes into [Arvid Kahl]: it. How they weigh risk. how they defend their decisions against others, just [Arvid Kahl]: like what we've been doing here, with describing how we defend our choice of

[Arvid Kahl]: entrepreneurship to our families, to our spouses, to our peers. That is something [Arvid Kahl]: that just the fact that we did it might inspire somebody else to also do it [Arvid Kahl]: and find their own path. And for that, you need to be in the community where

[Arvid Kahl]: you get exposed to conversations like ours. Right, if you're just in a community [Arvid Kahl]: where people go the traditional ways and talk about how to build a career and [Arvid Kahl]: how to write a CV, Well, you won't necessarily find inspiration to defend your [Arvid Kahl]: own choices, right? So that is a big deal for me as well. Yeah, I think community

[Arvid Kahl]: is the biggest thing and community of different ways. I love the idea that you [Arvid Kahl]: talk about both finding your own bubble and bursting your bubble at the same [Arvid Kahl]: time. Right, you find your community of a founder bubble, that's great that everybody [Arvid Kahl]: is encouraging and stuff, but you also wanna see people who live a completely [Arvid Kahl]: wild life that is magically different from yours. [Tyler Tringas]: Yeah.

[Arvid Kahl]: That's also something cool. So it's like build a bubble and burst it. What [Tyler Tringas]: Yeah. [Tyler Tringas]: Yeah. [Arvid Kahl]: a great way to live your life. [Tyler Tringas]: Yeah. [Tyler Tringas]: Yeah. [Tyler Tringas]: I love that. I think that's a great place [Arvid Kahl]: Yeah, [Tyler Tringas]: I love that. I think that's a great place [Arvid Kahl]: Yeah, [Tyler Tringas]: to leave it. [Arvid Kahl]: Yeah, [Arvid Kahl]: Yeah,

[Arvid Kahl]: I think so too. Well, I do want to give a shout out today because I feel we've [Arvid Kahl]: been talking about Paul a lot and we've been talking about Dago Bear a lot [Arvid Kahl]: like the two people that have been inspirational in for me and just thinking

[Arvid Kahl]: about this. So big shout out to Paul Millard with his amazing book The Pathless [Arvid Kahl]: Path and a big shout out to Dago Bear Renouf who is on a podcast just like this [Arvid Kahl]: one where he and James McKinven talk about their bootstrapper founder journey [Arvid Kahl]: and I kind of want to give that a shout out like it's called This Indie Life. [Arvid Kahl]: And it's a wonderful podcast now, I think at episode 20. And we're just behind,

[Arvid Kahl]: I think, by 10 episodes. Probably we will never catch up if they keep going and [Arvid Kahl]: we keep going, we're always gonna be like 10 episodes apart. But that is a great [Arvid Kahl]: show that I listen to on a weekly basis whenever it comes out, because it's just [Arvid Kahl]: nice to follow the journey of people that motivate me. And that's a shout [Arvid Kahl]: out that I wanted to give today. Do you have anything you wanna shout out? [Tyler Tringas]: Yup, all good for me.

[Arvid Kahl]: Wonderful. Well, then let's draw this to a conclusion. My dog is just barking [Arvid Kahl]: in the background. You've got to get the live experience here today. I've [Arvid Kahl]: been setting up a way for people who listen to the show to give it a rating [Arvid Kahl]: and a review. If you would like to do this, please go to ratethispodcast.com

[Arvid Kahl]: slash catch up. That's C-A-T-C-H-U-P, one word. And you can find links that automatically [Arvid Kahl]: go to the Apple Podcasts place and Spotify and stuff, where you can give this [Arvid Kahl]: show. much deserved five star rating. Please do that and give it a review [Arvid Kahl]: if you like the show and if you like us. That would be really helpful. Put [Arvid Kahl]: us in front of more people who might actually need to hear what we've been

[Arvid Kahl]: talking about today. And if you're a founder who's been through these things, [Arvid Kahl]: you know that there are a lot of peers who also need to hear this. So please [Arvid Kahl]: share this with them. You can also go to catchup.fm, find all the episodes, [Arvid Kahl]: all the seven or so episodes we've been doing up until this point and link people. [Arvid Kahl]: from there, it would be really appreciated. And yeah, I'm gonna talk to you

[Arvid Kahl]: again next week. And that's it for this week. [Tyler Tringas]: See you next week.

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