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Art of the Float

Art of the Floatartofthefloat.com
Art of the Float is a podcast about float tanks and float centers. It's hosted by three float center owners who discuss their experiences and knowledge to help others looking to start their own business.
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Episodes

104: Competition & Delays w/ Jeremy Jacob

Jeremy Jacobs of FLOAT, a four tank facility in San Antonio, TX, joins the gang this week to celebrate their one year anniversary! But it's not just reflecting on good times. The gang listens in on the hurdles Jeremy experienced (for three years) leading up to opening. Support Art of the Float

Oct 26, 20171 hr 9 min

102: Starting a Float Center w/ Dana Highfill

Portland will soon see a fourth dedicated float facility open it’s doors in the Northeast side of town. Dana Highfill is the founder of the soon to be center, Float North, and this week shares the details of her journey. Support Art of the Float

Oct 12, 20171 hr 32 min

100: FTA RoundTable Discussion

the Float Tank Association discussion, presented by Shoshana Leibner. Support Art of the Float

Sep 28, 20172 hr 17 min

97: Colin Stanwell - Smith Part 1

We sat down with Colin Stonewall-Smith of Floataway to during the float conference. In Part 1 of our interview, we hear Collin's insights and opinions on the CDC’s potential future involvement with float tank regulation. Support Art of the Float

Sep 07, 20171 hr 11 min

96: Soul Of The Industry Part 2

Part two of Soul of the Industry Roundtable and announcing a new partnership with Pro float! Support Art of the Float

Aug 31, 20171 hr 47 min

95: Soul Of The Industry Part 1 (Float Conference Workshop)

The gang discusses the Eclipse and it's effect on our businesses at the top of the show. Next up is part 1 of of the Soul of the Industry Roundtable Discussion that took place during the Friday Float Conference workshops. Learn about who the Float Collective is, the direction they are heading as a group and great discussions on marketing and more. Support Art of the Float

Aug 24, 20171 hr 26 min

94: Post Float Conference Glow 2017

The gang chats about Dylan and Brian's time at the float conference. Amy shares her story of being in Nashville during the conference and her latest hurdles toward buildout. Support Art of the Float

Aug 17, 20171 hr 16 min

92: Float Conference 2017 Hype

Warren is beginning his journey to start a float center and one of his first steps is his 28 hour drive join the Float Conference. This week we meet Warren before joins his first conference. We'll be following him this weekend to see how how his float journey progresses. Support Art of the Float

Aug 10, 201735 min

91: Why You Need Facebook Pixels with Akvile DeFazio

We are joined with Akvile Defazio of Advertise, inc. to learn about What Facebook Pixels are, why they are so important for our business and how to use them. Conversation spills over into general Facebook Marketing tactics as well. Support Art of the Float

Aug 03, 20171 hr 6 min

90: Summer Float Challenge Review

Dylan shares his experience running a float summer challenge, Amy shares updates on her second location. Find full show notes here http://wp.me/p3DUt1-xL Support Art of the Float

Jul 27, 20171 hr 27 min

89: Opening NH Float Therapy

Drew AKA Drewjitsu in Float Collective, joins the the show to share his story midway through buildout and inspires great discussion among our hosts. Find full show notes at http://wp.me/p3DUt1-xB Special Guest: Drew Kane. Support Art of the Float

Jul 20, 20171 hr 32 min

88: Float Center Marketing Discussion

In this episode, the gang discusses the many branding, marketing, and campaign projects currently underway at their centers. Find full show notes at http://wp.me/p3DUt1-xk Support Art of the Float

Jul 13, 20171 hr 6 min

87: Summer Slump

The gang discuss the summer slump, what marketing can be done to help get customers in during this time. Art of the Float has a new marketing campaign back that float centers can buy. Amy has very exciting news! Support Art of the Float

Jul 06, 20171 hr 10 min

86: Why We Do This

We’ve focused a lot recently about the drawbacks and burnout that come with running a float center, but what about the positives? Why did we start our centers in the first place, and what are we continuing to get out of it? Support Art of the Float

Jun 29, 20171 hr 9 min

85: What Can We Learn From A Yogi? (A Lot!)

With yoga being such a saturated market in the Northwest, Jamie talks about what makes the Grinning Yogi unique and how they communicate that to the community. Amy has a big announcement, Lance is about to celebrate the Float Shack's 3 year anniversary, and Dylan reflects on the art of the sale. Support Art of the Float

Jun 23, 20171 hr 16 min

84: Weeded Warriors - PTSD

The gang is joined this week by Mik and Bek of the Weeded Warrior Project. After returning home from deployment, Mik slowly noticed the symptoms of PTSD surface and talks about his frustrating experience with the conventional approaches to treatment and struggles with addiction. With the support of Bek, whose role as the caregiver was also taking a toll on her mental health, they started exploring alternative therapies and found immense relief from cannabis. Although he initially looked at it as...

Jun 15, 20172 hr 1 min

83: Gloria Morris of Float Sixty

Gloria Morris opened a float center 9 months after her first float. 15 months later, she is working on opening 2 more float centers at the same time! We've got a lot to learn from this amazing businesswoman. find full show notes here http://wp.me/p3DUt1-v8 Support Art of the Float

Jun 08, 20171 hr 44 min

81: Float Center Architecture w/Liz Gatlin

the gang picks architect, Liz Gatlin on build-outs for float centers, why should you hire an architect, how you educate them about float centers, and how much you should budget. Support Art of the Float

May 25, 201751 min

80: Find a Location with Leasing Agent Liz Gatlin

Leasing agent Liz Gatlin joins the show and brings with her a wealth of information on what to consider when looking at a space to open a float center. Support Art of the Float

May 18, 20171 hr 16 min

79: Management, Music & Memberships, Oh My!

Lance is dealing with construction outside his business, Amy discusses music royalties in businesses, and Dylan launches a new membership for his center. Support Art of the Float

May 11, 20171 hr 10 min

Episode 77: 77: Float Researcher, Tom Fine

Tom Fine joins the show to tell us stories from his float research in the 80's and let's us know what his research showed us about floating. Find full show notes at http://wp.me/p3DUt1-uh Support Art of the Float

Apr 27, 20171 hr 31 min

Episode 76: 76: Home Float Center & Marketing

Kalyn Wolf joins the show to discuss her home float center and how she recently turned her business around from near empty to a success. Support Art of the Float

Apr 20, 20171 hr 15 min
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