ARRtist on AIR - Meaningful conversations with Software & AI leaders - podcast cover

ARRtist on AIR - Meaningful conversations with Software & AI leaders

Jannis Bandorski, Julius Göllner and Matthias Ernst (Founder of B2B SaaS network ARRtist)arrtist.net
We talk about building software companies in Europe. In the ARRtist on AIR podcast, successful B2B SaaS founders, top investors, leading industry partners and experts provide their hard learnings, valuable tips and insights beyond the obvious. In the interviews, we talk to them about how software founders can increase ARR, how to scale an organisation, and which go-to-market strategies lead to success in the DACH market. How to improve the most important KPIs in SaaS and for B2B software? What added value do venture capital and private equity investors offer? Or is it worth bootstrapping a SaaS startup? In short: This podcast will help you scale B2B SaaS companies - informative, entertaining and straightforward.
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Episodes

034: Go To Market Strategien und Best Practice im Sales Recruiting mit Christian Weisbrodt - CRO bei finway

Mit seiner vorherigen Rolle als VP Marketing bei Personio sowie der aktuellen Funktion als CRO bei finway ist Christian wohl einer der erfahrensten Manager im Aufbau von Revenue Funktionen in SaaS. In unserem Gespräch verrät er uns, was beim Go-To-Market wichtig ist, wo eine Mischung aus Marketing und Vertrieb Sinn macht, welche Profile ich dabei benötige und wie ich diese insbesondere im Vertrieb finde und dauerhaft motiviere.

Sep 29, 20221 hr 1 min

🇬🇧028: Florian Heinemann and Project A’s SaaS- & Gaming-Expert Jack Wang on KPIs and operational support for founders

Project A has about 40 B2B SaaS companies in their 100+ company portfolio. In today’s show we discuss: why Project A does >50% of their current investments into B2B SaaS what Project A are looking for in B2B SaaS models Their most important KPI for early-stage B2B SaaS founders wow they operationally support founders How Jack support the founders in the first 100 days and his take on the metaverse Florian’s take on personal branding vs. corporate branding

Sep 09, 20221 hr 8 min
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