AVC18: Understanding Consumer Behaviour in a Hybrid World with Nicole Quinn
Apr 07, 2021•23 min•Season 1Ep. 18
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Episode description
In Episode 18, we speak to Nicole Quinn, General Partner at Lightspeed Venture Partners. Lightspeed Ventures is an iconic Silicon Valley fund that has 10 billion dollars in assets under management. Nicole’s focus is on early-stage consumer internet and fintech companies, with a portfolio that includes mental wellness app Calm, Gwyneth Paltrow’s Goop, Lady Gaga's Haus Laboratories, cult shoe brand Rothy's, Zola and Girl Boss.
Nicole talks about consumer behaviour that is going to stick post COVID, the incredible value of Influencer Marketing for customer acquisition, and shares her predictions for the next big trend in the consumer world.
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