Mike Nardella, CEO and Founder, Relevize - podcast episode cover

Mike Nardella, CEO and Founder, Relevize

Apr 15, 202041 minSeason 4Ep. 8
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Episode description

Sal's Investment Syndicate: Click Link to Sal's Syndicate

Mike Nardella built an ad agency while an undergrad at Boston College. That work would eventually lead to the founding of Relevize, a platform that facilitates the interactions of big brands with their local partners. Trends in social media are presenting big opportunities for this Boston-based startup.

Highlights from the interview:

  • Sal Daher’s Intro
  • Chance Encounter at Venture Lane Startup Hub
  • Mike Nardella’s Bio
  • What Mike Nardella’s Company Does and Why It’s Important
  • “Yeah, local connections, brand awareness and... You know, this works across a ton of different industries.”
  • “But now all of a sudden, 600,000 potential patrons of Boston are coming across something from Landsdowne and that's free for the partner, for the pub itself.”
  • The Founding Story of Relevize
  • Running a College-Focused Ad Agency Led Mike Nardella to Discover the Opportunity Presented by Local Partners of Huge Brands
  • The Competitive Landscape for Relevize
  • Fast Traction
  • Circa 2025: “, I really see us being the be-all, end-all for those partner-based interactions and those actionable partner-based campaigns.”
  • Relevize Also Sees the Potential of in Where Influencer Marketing Is Going
  • Sal Daher Talks About Squadle and Invites Accredited Investors to His Syndicate List
  • How Is Investing in a Company Like Relevize Going to Produce an Attractive Return?
  • What’s Most Promising About Relevize Is that a Thin Layer of Technology Can Allow the Creation of Huge Value Across Many Industries?
  • “…the value prop for them is so high, to be included in these brand dollars in these campaigns... We once had 50 Irish pubs on board in 48 hours.”
  • Mike’s College Entrepreneurship Experience
  • “… when I was in college, my extracurriculars were almost important than my curriculars a lot of the time.”
  • Mike Nardella’s Acting Career
  • “…I think being able to deal with that constant rejection really helps you become an entrepreneur because you know, it's a game-“
  • Mike Nardella Puts in a Word for V Foundation
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