S05E071, Two Sides, Andy B 2 Minute Video
Episode description
Two Sides! When you’re printing something, you need to consider that there are two sides to the thing you’re printing on.
It’s really the most basic of things, but you never waste a leaflet by printing on just one side because there’s a 50/50 chance it’ll be thrown to one side and just show a piece of white card!
So, you print on both sides.
The same goes for business cards. But, if you want cheaper business cards, then there are many companies who will print them for you, to a high quality, only 50% of the card will have their advertising on it.
Which isn’t great, unless you want business cards in a hurry and don’t mind advertising a business that has nothing to do with you.
Which leads me to a question – which side of you are people seeing?
Is it the side advertising something that you don’t want people to focus on? Or the side you’re crafting?
We’re not supposed to be two faced. And we’re not supposed to project an image that is false.
But, we do need to consider what people see and unless we’re careful, they’ll just as easily see the side of us we’d rather keep hidden.
So, what do people see when they see you?
Just a thought…
Andy B
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