13: How to Get Your E-Commerce Brand Ready for the Holidays

Is your e-commerce brand ready for the fast-approaching holidays? In today’s episode, I’m sharing 5 things you need to do to ensure your site is ready for the three big e-commerce holidays right around the corner!

Holiday Habits for E-Commerce (1:36)

Get your eCommerce Shop Ready for the Holidays (2:25)

1. Make sure that your website is ready to collect emails.(2:25)

2. Test your checkout process to make sure there aren’t any glitches.

3. Make sure your best selling products are on your homepage. (5:18)

4. Establish your shipping and refund policies. (6:14)

5. Build a Marketing Strategy for the Big Three (8:04)

The Big Three Holidays:

Black Friday

Cyber Monday

Giving Tuesday

Recap (9:54)

One Liner: Don’t make it hard for people to give you money, believe in what you’re selling and then ask for the sale. (10:27)

Links:

thebrightsideshop.com

Review the transcript at businessonthebrightside.com.