John is joined by CVS Health’s Chief Health Equity Officer, Dr. Joneigh Khaldun, to discuss the latest CVS Health/Harris Poll research on women’s attitudes, knowledge, and information gaps toward their heart health, as well as what all Americans should be aware of and doing for their own heart.
Mar 13, 2023•17 min•Ep. 30
In this end of year episode John and Libby discuss new Harris data showing how homeowners feel increasingly priced out of their neighborhoods. Also, a surprisingly large number of Americans regret their tattoos. And a new Instacart/Harris Poll #foodtok Poll recaps the top food trends of 2023 on TikTok.
Dec 20, 2022•18 min•Ep. 29
John is joined by U.S. News & World Report Public Health Reporter Steven Ross Johnson to discuss the new U.S. News/Harris Poll report on BIPOC American attitudes towards the health care system in America and steps providers and policy-makers can take to improve patient outcomes.
Dec 07, 2022•29 min•Ep. 28
John and Libby are joined by The Harris Poll’s Dami Rosanwo a public policy and inequities specialist. They discuss a new survey presented at The US News Equity Conference showing the hidden gaps facing BIPOC Americans and the steps businesses can take to increase access and opportunity.
Nov 22, 2022•23 min•Ep. 27
This week Libby and John discuss what advertisers should know about Twitter users when deciding whether or not to pause their spending. Also, Boomers have a problem with the phrase, “No problem”. And special guest Patrick Drewry from Change Healthcare helps unpack the public’s opinion on what’s preventing Americans from receiving better healthcare.
Nov 15, 2022•24 min•Ep. 26
Special Episode: This week Libby and John take America This Week on the road to the Forbes CMO Summit in Miami. Their talk, "Not What You Think" explores the underlying human values/needs in today's biggest trends, from Metaverse and Crypto to Quiet Quitting. #ForbesCMO
Nov 07, 2022•32 min•Ep. 25
This week John and Libby discuss: The power of social media influencer storefronts, especially for Gen Z consumers, for a Halloween treat we see how many American believe in ghosts, and how Americans are doubling down on Fintech during economy uncertainty.
Oct 28, 2022•24 min•Ep. 24
This week John and Libby discuss: How the Pink Tax is compounding the inflation problem for women, how Gen Z want you to stop using passive aggressive emojis (huh?), and the mindset of employees and consumers as rent and home prices become unaffordable.
Oct 24, 2022•22 min•Ep. 23
This week John and Libby discuss: How out-of-home media is fueling TikTok. How Americans, despite burnout, aren’t taking vacation and what to do about it. And how marketers and inventory management need to be in lock step to prevent inventory glut.
Oct 17, 2022•22 min•Ep. 22
This week John and Libby discuss: Small businesses are cash-strapped and sick of looking for loans in the wrong places, Millennials are care-strapped- sandwiched between obligations of young and older family members, and everyone is starting to get real with social media app ‘BeReal’.
Oct 07, 2022•29 min•Ep. 21
This week John and Libby discuss: Least annoyed employees are working hybrid jobs. Elon Musk has injected energy into Twitters’ job market, despite uncertainty of takeover. And American’s aren’t just #QuietQuitting they are #QuietUpskilling as well.
Sep 30, 2022•25 min•Ep. 20
This week John and Libby discuss: Gen Z take streaming password grifting to a new level, including using their ex’s passwords. Amazon Prime gets even stickier with “Thursday Night Football”, driving sign ups to historic highs. And social networking is moving away from the social graph to the algorithm, creating a generational divide on team TikTok (Gen Z) vs team Instagram (Boomers).
Sep 23, 2022•20 min•Ep. 19
This week John and Libby discuss: Younger Americans are fibbing about social as their source of news, Patagonia CEO gives his business away and declares ‘earth is now our only shareholder’, and guest Catherine Collinson, founding CEO and President of nonprofit Transamerica Institute joins the show to discuss the widening gap between what employees want and what employers are offering.
Sep 16, 2022•28 min•Ep. 18
This week John and Libby discuss: Americans are frustrated by new economic constraints that have them pausing experiences, the rise of micro-trust in communities as a source of immunity, and the lonely summer both interns and recent hires experienced as hybrid office culture left them behind.
Sep 09, 2022•27 min•Ep. 17
This week John and Libby discuss: Americans think the worst of inflation is ahead of us, education is the new political issue, young people are unaware of what labor day is, and the role TikTok can play in finding talent and building a diversified pipeline.
Sep 02, 2022•24 min•Ep. 16
Join John and Libby as they discuss four stories, including parents’ POV of teacher shortages as we head back to school. The power shifts between employers and employees and how younger Americans respond to it. Dive in as they discuss Americans reframing the roles and responsibility of Billionaires as economic inequality hits a crisis point. And finally, join them for a conversation around location apps; while young Americans are willing to share their location data, there are mounting privacy c...
Aug 26, 2022•43 min•Ep. 15
Join John and Libby as they discuss what's behind the Quiet Quit movement, highlighting who's disengaging, why, and the pressure building up before the pandemic. They cover the rise of young free agent employees who want more money from corporations when corporations are activating hiring freezes and layoffs. And finally, they dive into how young Americans are redefining ambition and the potential for 'supply chain guarantees' to be the next Millennial upgrade.
Aug 19, 2022•39 min•Ep. 14
Join John and Libby as they discuss four stories worth your attention, ranging from the Twitter-Musk lawsuit to which celebrities may be entering the 2024 election. They delve into what’s behind Twitter users’ desires to drive Musk into a purchase and how it may evolve the desires of Web3 principles. Followed by what you should expect in the 2024 elections, highlighting the growing desire for a third-party candidate, as well as how companies can’t be Switzerland anymore and instead need to becom...
Aug 12, 2022•37 min•Ep. 13
Join John and Libby as they discuss the idea of the ‘meh recession’ and rising concerns of monkeypox. They delve into the conflicting desires of buying ‘Made in American’ products against the rising pressures of inflation. Followed by pulse on Americans' concerns, behaviors, and mobilization strategies one month post Roe v Wade, including how one-fifth of women have changed their primary contraception method. And finally, they dissect the latest research showcasing the thought leadership gap opp...
Aug 05, 2022•41 min•Ep. 12
Join John and Libby as they discuss “America’s Health Check Up” –– deep diving into Americans' financial health situation and what Americans are doing about it. Discussing the mental health crisis among Black and Hispanic Americans and parents impacted by the youth mental health crisis. And highlighting how Slack-Splaning is taxing our work health and what’s the state of our country’s ‘innovation’ health (a.k.a. manufacturing is the new sexy).
Jul 29, 2022•39 min•Ep. 11
Join John and Libby as they discuss the latest research of the week, including how inflation is putting pressure on relationships and Gen Z and Millennials' dreams. The rise of the creator economy and the generational death of the influencer. Followed by new data around privacy concerns, and how brands can leverage these concerns to build an advantage in the marketplace. And why companies are stuck in first gear when it comes to ESG goals, even though the world is on fire.
Jul 22, 2022•34 min•Ep. 10
Join John and Libby as they discuss how consumers are feeling as we hit the fastest pace of inflation in four decades and what marketers should do about it. They delve into tipping points of how inflation is impacting our behaviors and what consumers want. From gas prices slowing down American’s appetites for new cars, the mental health crisis entering dormitories in the fall, the appropriate age of POTUS, and the rise of prenups.
Jul 15, 2022•33 min•Ep. 9
Join Libby, this week with special guest Dami Rosanwo, as they discuss the aftershock of how Americans are processing the overturn of Roe v. Wade (e.g., we now live in a country where a majority of the population believes that women have less rights than men). Also, they dive deep into the American Dream, that a third of Americans declare is dead. Finally they hit on inflation preppers, trying to aggressively pay off debts before the big R, and the role BNPL is playing in the lives of Americans ...
Jul 01, 2022•31 min•Ep. 8
Join John and Libby as they discuss how consumers are prepping for a recessionary downturn that half of them believe will last over a year. They delve deep into America's financial relationship with the stock market, spending psyche, America's financial optimism and the role cryptocurrency continues to play as a long-term hedge for individuals.
Jun 25, 2022•30 min•Ep. 7
Join John and Libby as they discuss how consumers are navigating inflation, techlash, RTO, and the job market. They discuss creative ways consumers are navigating inflationary concerns, including experimenting with plant-based foods. Americans’ relationship with Big Tech and what they want to see from the next version of the internet. The equity losses that could happen when people are asked to RTO full time, and the rampant ageism that exists in the workplace today.
Jun 17, 2022•35 min•Ep. 6
Join John and Libby as they discuss temperature checks across the board including the latest data on consumer’s concerns over inflation and the economy. A deep dive to see if Americans’ agree with Elon Musk’s RTO policy. We also highlight Men’s Health Awareness month with data that shows men are overly confident, but not necessarily in a good way. And finally we wrap with new data on how LGBTQIA employees perceive the support they are getting from employers, the role of Pride celebrations, and t...
Jun 10, 2022•28 min•Ep. 5
Join John and Libby as they discuss new societal data that cuts across the anxieties have in America right now around safety. We break down how Americans are feeling about random acts of violence, discrimination, parental support, and the stock market.
Jun 03, 2022•24 min•Ep. 4
Join John and Libby as they discuss the new reframing companies need to have in mind as they work to understand shifting generational values and how it impacts companies’ corporate reputation.
Jun 03, 2022•31 min•Ep. 3
Join John, Libby, and special guest Abbey Lunney as they discuss President Trump’s potential return to Twitter, the future of ambition, and lastly why retirement isn’t your parents’ retirement anymore.
May 25, 2022•32 min•Ep. 2
Join John and Libby, and special guest Abbey Lunney as they discuss how inflation is impacting consumer behaviors (and company’s advertising), the impact of climate change on Gen Z’s life decisions, and the state of ‘greenwashing’ in corporate America.
May 25, 2022•30 min•Ep. 1