Agency Alliance: Sparking The Conversation On Agency Life - podcast cover

Agency Alliance: Sparking The Conversation On Agency Life

Agency Allianceagencyalliance.podbean.com
Life as a freelancer is great. The only person you have to worry about is you and your relationship with the client. But what happens when you decide to grow? To take on staff/contractors/freelancers? What challenges arise? This podcast delves into the day-to-day runnings of a marketing agency. Not marketing tactics. But human resources, project management, team building (remote and in person). All those challenges that any agency CEO has experienced.
Last refreshed:
Follow this podcast in the Metacast mobile app to refresh it and see new episodes.
Download Metacast podcast app
Podcasts are better in Metacast mobile app
Don't just listen to podcasts. Learn from them with transcripts, summaries, and chapters for every episode. Skim, search, and bookmark insights. Learn more

Episodes

Ep. 15: How To Setup Retainer Clients, and stop chasing your invoices!

Nothing's worse than having to bug clients to pay their invoices. And even worse, sometimes some of you start work before getting paid. In this episode, I share how I handle my invoicing, although I'll admit, there are many ways to skin a cat ;) #toomuch? Interested in more? Visit us: https://agencyalliance.ca/learning-center Facebook: https://facebook.com/agencyalliance Youtube:

Jan 15, 20216 minEp. 15

Ep. 14: 6 Proven Client Retention Strategies

The reality of owning a digital marketing agency in 2020 is that the industry is more competitive than ever before: more agencies are vying for customers who are savvier and expect better results than ever–and they know how to analyze data in order to hold you accountable. The growth of digital in everyday life means that there are more opportunities and needs for businesses to maintain a strong digital marketing presence , which also steps up the expectations for agencies to deliver the best pe...

Nov 29, 20207 minEp. 14

#Ep 13: 5 Reasons White Label Is The Solution For Start Up Agencies

Before we can dive into the key benefits of white label marketing , we must first define what it is and how companies have been using the technique for decades. In this article, we will do just that before going over five reasons why you should be white label marketing today. Follow us! 👍 Like Us On Facebook

Nov 03, 20206 min

#Ep 12: 5 Critical Tools You'll Need If You're a Marketing Agency

When it comes to running a successful marketing agency, there are many things going on behind the scenes that most people wouldn't know about unless they decided to take a peek under the hood. That peek would show them a plethora of tools and software that need to be automated in order to maximize the time allocated for focusing on clients and developing exactly what it is that they need. These tools can help your team manage operational efficiency while a CRM helps you continue to add value to ...

Oct 09, 20206 min

#Ep 11: Why Choosing a Niche is the Missing Piece for Your Agency

While providing a general service as a digital marketing agency might be one way to go about building a client base and generating revenue, it is far from the most efficient way that agency managers can go about conducting business. Being a jack of all trades might seem like it allows you to spread out your expertise in multiple different areas and industries for a variety of clients, but in reality, you are only short changing yourself as well as making it harder to gain a competitive advantage...

Sep 09, 20205 minEp. 11

#Ep 10: 5 Reasons Why SOPs Can Transform Your Marketing Agency

At first glance, documenting and formalizing SOPs sounds more like something that only large and medium-sized businesses would do simply because there are more hands-on deck to execute these procedures. Or, that perhaps SOPs are only meant for professional services that have some type of regulatory element in document handling, such as law practices and accounting firms. It may seem like there’s no point in enforcing rigid procedures for small businesses with few or no employees. However, you ar...

Aug 05, 20205 minEp. 10

Ep. #9: 20 Important Tips on How to Work with Freelancers Successfully

With over 56.7 million Americans working as freelancers these days, there are high chances that most businesses are working with an independent contractor of some type. In addition to these huge freelancer numbers in the U.S., there are various other countries that also have a ton of freelancers, including the Philippines, India, Kenya, Pakistan, some European Countries and many more. Working with freelance contractors does give your business the comfort of not having to worry about the overhead...

May 21, 202013 minEp. 9

Ep. 7: The Probationary Period: How to set everyone up for success

Ironically, I have found that most agencies focus highly on finding the ‘perfect’ person; the next ‘ninja’ and then assume because they found that perfect person, that they can jump right into things.But it doesn’t work like that. Listen and find out how you can set yourself for success during your new employee's probation period.

Dec 27, 201910 min

Ep. 6: How to determine if the employer is one of the ‘good’ ones

Let’s be honest - not every employer is the same.If you are looking for a long term relationship with an employer, you need to be interviewing them as much as they interview you.In this episode, our CEO, Maggie Benson, shared her 5 tips for determining if the employer you’re interviewing with is worth your time.

Dec 06, 201910 min

Ep. 5: Conducting A Video Interview: Steps & Questions

In this episode, you will learn the steps to be taken once you have shortlisted a prospect from sites like Upwork and Freelancer, what do you do next?Well. hold a video interview. You'll learn 5 things to keep in mind while doing the video interview.

Nov 26, 20198 min

Ep. 4: The Importance of Including a Proposal in With Your Resume

How do you stand out in the sea of applications for a freelancer job? It’s no longer about the resume and cover letter. It’s about the Proposal.A great proposal, combined with an outline of your skills and experiences, will position you to rise to the top. Listen and find out more

Nov 16, 20198 min

Ep. 3: 6 Questions To Ask Every Candidate That Has Been Shortlisted For Your Position

With everything being so virtual, it could be a real pain for an employer to hire the right freelancer talent for your business. With all freelancers claiming to be experts and best in their niche, it becomes challenging to pick the best person for your job. When it comes to hiring a freelancer for your business, it should not be the same process as when hiring a full-time employee. So here I am sharing my process, tips, and Red Flags that I hope you find useful.

Nov 10, 201910 min

Ep. 2: 7 Traits to Set Yourself Apart as a Freelancer

Learn the 7 tips on how to set yourself apart in the freelancing world. These 7 traits will help you to set yourself apart as a freelancer, get higher pay and be among the best in the industry.

Nov 02, 201913 min

Ep. 1: How to Hire Affordable Digital Marketing Talents

Join me on Thursday as I delve into Hire Affordable Digital Marketing Talents. I know this is always a hot topic among agency owners and a huge sore spot. So I’m going to share with you how I found my staff (with 6/8 still with me today.

Oct 27, 201910 min
For the best experience, listen in Metacast app for iOS or Android