261. BONUS: The “why” behind innovation

The agbioscience story is one worth telling in many aspects and that’s exactly what Delaney Howell-Groth has done in her career. The ag journalist turned founder of AgCulture Marketing joins us from the Rally Innovation Conference to talk about shaping the story of companies across the industry, having affinity for rural America and innovation driving the food system. Delaney also talks about unlocking emotions alongside facts, new technologies as a story and an industry that’s ripe to create excitement and vibrancy in rural communities across the country.