#441 The Bored Giveth, and the Bored Taketh Away
Apr 17, 2024•1 hr 8 min
Episode description
Andrew and Vieves consider the relative merits of boredom as a marketing strategy, with ads for everything from banks to… well, a lot of banks. Plus, one Ad Councilor wound up in a catch-and-release situation thanks to a campaign that took a nosedive.
Here are links to the ads we talked about in this week’s show:
PNC Bank: “Brilliantly Boring”
https://youtu.be/juvLSkoci_8?si=z7CiWwJloeeu-7nx
Wealthsimple: “Boxing”
https://youtu.be/5vOSNkUx1kM?si=9DjtsRaA7zUqPB48
Wealthsimple: “Boring” (ft. Nicholas Braun)
https://www.youtube.com/watch?v=rXsz9T-Un2c
Wealthsimple: “Notorious BIG” (ft. Nicholas Braun)
https://youtu.be/77VdSXThiZs?si=HgM8TN4fMvbjO557
Citi Card: “Who’s Boring Now”
https://www.youtube.com/watch?v=galAJz6FXXQ
Nike: “Bo’s Boring” (1993)
https://youtu.be/CS780VN9vu8?si=KU_WgiRsxobxiHK1
LL Flooring TV Spot, 'Stop Boring Flooring: Viola'
https://www.ispot.tv/ad/bfgV/ll-flooring-stop-boring-flooring-viola
LL Flooring TV Spot, 'All the Answers: Stop Boring Flooring'
https://www.ispot.tv/ad/bTnK/ll-flooring-all-the-answers-stop-boring-flooring
Allstate Motorcycle TV Spot, 'Boring'
https://www.ispot.tv/ad/7Gaz/allstate-motorcycle-boring
Comfort Fragrance Burst - “Boring, OR”
https://www.youtube.com/watch?v=uxWY7eJbANg
Mennen Skin Bracer - “Hits You Just Right
https://youtu.be/j3n-P0vrdZU?si=cWk6wY7ZnQju_D5Y