Don’t Talk Yourself Into A Downturn In 2024
Jan 02, 2024•1 hr 3 min
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Episode description
Ad revenue in the US is set to grow in 2024. So pour one out for 2023 – and try not to make the same mistake as last year. Despite a more-than-decent ad market in 2023, media executives nearly manifested a recession out of fear that one was coming, according to professional advertising prognosticator Brian Wieser.
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