Moving from CMO to CEO
Jul 30, 2020•33 min•Ep. 145
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Episode description
Pernod Ricard North America CEO Ann Mukherjee describes why the liquor marketer will resume social media spending after pausing it in July. The longtime marketer also describes what it’s like moving into the CEO job, and she explains her leadership style, which involves bringing your personal experiences to the job.
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