Kay Hsu
Oct 27, 2017•39 min•Ep. 5
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Episode description
As the global Instagram lead at Facebook Creative Shop, Kay is tasked with getting brands to adopt the Instagram Stories format. She discusses the challenges and opportunities brands see with the proliferation of ad formats – and the rise of ephemeral formats specifically. She also talks about her own career path from a legislative assistant in Canada, through stints in fashion, Hong Kong and agency life before landing at Facebook.
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