New Way to Pursue ETA: Searcher-in-Residence
Jun 30, 2025•1 hr 57 min
Episode description
Register for the webinar:
Matt Brunnig hired aspiring SMB owner Kevin Peer for special projects, strategy & more at his $3m manufacturing holdco.
Topics in Matt & Kevin’s interview:
- Searching for a wife and a business
- Overcoming the fear of uncertainty
- Locally searching in St. Petersberg, FL
- Long term payoff of bringing donuts
- Quickly growing through marketing
- Using Pinterest to stoke demand for their product
- Introducing the Searcher in Residence concept
- Trade-offs and benefits for the SIR and owner
- Additional acquisitions in manufacturing
- Running the holdco with Traction
References and how to contact Matt & Kevin:
- Matt’s LinkedIn
- Kevin’s LinkedIn
- Sunrise Yacht Products
- JJ Plastics
- Custom Quality Covers
- Traction by Gino Wickman
- Kevin's one-pager
Get a complimentary IT audit of your target business:
- Email Nick Akers at nick@inzotechnologies.com, and tell him you’re a searcher
Learn more about Walker Deibel's done-with-you buy-side advisory:
Work with an SBA loan team focused exclusively on helping entrepreneurs buy businesses:
Connect with Acquiring Minds:
- See past + future interviews on the YouTube channel
- Connect with host Will Smith on LinkedIn
- Follow Will on Twitter
Edited by Anton Rohozov
Produced by Pam Cameron
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