188 Creating Accounting Client Avatars (feat. JJ Littrell)

Accounting High

Dec 31, 2023•55 min•Ep. 188

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Episode description

Episode 188

FACULTY: JJ Littrell

CLASS: #SocialStudies

TITLE: Creating Accounting Client Avatars

In this podcast episode, Scott interviews JJ Littrell, CFO at Tuatara. The conversation spans JJ's unconventional entry into accounting through the FBI, experiences with Elliot Davis and Starmount, insights into balancing parenting and business growth, the genesis of Tuatara, managing multiple agencies under one practice, establishing an institute, similarities between accountants and dentists, considerations about partnerships, and the importance of identifying client avatars.

JJ Got into Accounting through the FBI
Elliot Davis and Starmount
Parenting versus Growing a Business
The Origins of Tuatara
Two Agencies, One Practice
Building an Institute
Creating A Community Platform with Value
Similarities between Accountants and Dentists
Partnerships
Dealing with Conflict in Partnerships
Advice for Generalist Dentists
Finding your Client Avatar

Shout Outs:

Thinkific, Ryan Reynolds

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