Accelerate Your Business Growth - podcast cover

Accelerate Your Business Growth

Featured on Inc.com's list of 100 Podcasts That Will Make You Smarter, Better, and Wiser, MSNBC's Your Business, and on the Fit Small Business list of best small business podcasts, this show is designed to help small business owners, salespeople, and new entrepreneurs with the various aspects of business success. We have a great lineup of guests and topics scheduled. We’ll be talking about everything from sales to employee issues; from technology to social media; from work-life balance to exploring uncharted territory. The host, Diane Helbig's goal is to help you remove challenges so that you can realize your own success with your business. Be sure to subscribe to the iTunes channel or follow this podcast so you never miss an episode! Small business owners face challenges in a variety of areas throughout their ownership journey. For some the challenge is creating a sales strategy that brings results. For others dealing with employees can be very challenging. Growing pains come up at startup, growth, and exit. Marketing and branding are two topics that can be confusing for businessowners. Leadership and communication are also areas where leaders struggle. Finding answers, ideas, resources, and tools can make the journey easier. The guests who join Diane are experts in their fields. They provide actional expertise so the small business owner, leader, or salesperson can put those ideas into action. The host, Diane Helbig, has over 20 years of experience in business leadership and sales. She advises small business owners and trains professionals on leadership, selling, customer service, and time management. The podcast provides her with another way to get valuable information in front of businessowners, sales professionals, and business leaders. No matter what country you are in, from the United States to Canada to Australia to the European Union, the answers in each episode are valuable. Leaders in every industry can connect with the experts and learn from them. What’s your pain? Succession planning? Marketing? Business growth? Hiring? Legal and/or accounting issues? Family business challenges? Sales? Strategic planning? Dealing with employees? Creating structure and process? Networking successfully? Prospecting? Account management? Using discovery to grow? If it’s a business topic we have the guests who can help you. Many guests are bestselling authors and offer free resources or promotions on their products or services. Some of them have podcasts as well so you can tap into their guests as well. The guests have been curated from all over the world to bring you relevant, timely ideas you can implement immediately. Some evergreen topics include: podcasting, branding, marketing a small business, social media marketing, business systems, entrepreneurial dreams, leaving a legacy, team building, servant leadership, SEO, cashflow, emotional intelligence, cold outreach, cold calling, investing, ideal client, bottom line, sales development, adaptive leadership, feedback, workforce development, decision making, profit, goal setting, trust based selling, personal brand, mindset, scale small business, fear of selling, marketing strategies, LinkedIn, revenue generating, click funnels, lead generation, how to sell more, negotiation, digital marketing, small business tax, culture.
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Episodes

Mastering the Decision Switch

Welcome to another episode of "Accelerate Your Business Growth"! In today's episode, we have the pleasure of hosting Jack Flaherty, a renowned expert on decision-making and leadership. Jack has dedicated his career to helping leaders make confident and effective decisions. He has developed a groundbreaking system called the Decision Switch, which empowers leaders to navigate the challenges of decision-making in today's fast-paced and interconnected world. During our conversation, Jack shares his...

Aug 28, 202326 min

Unlocking the CEO Mindset

Welcome back to "Accelerate Your Business Growth"! In today's episode, we dive into the world of organizational development for business owners transitioning from entrepreneurs to CEOs. Our guest, Brett Gilliland, is here to share his expertise on the crucial topic of building the right team and establishing a meeting rhythm for success. Brett introduces the concept of a meeting rhythm that may initially seem overwhelming but is essential for balancing day-to-day operations with strategic planni...

Aug 24, 202331 min

Unleash Employee Potential

Welcome to another episode of "Accelerate Your Business Growth" with your host, Diane Helbig! In this episode, we are joined by the insightful Steve Turner, who delves into the critical elements of employee development, engagement, and retention. Steve shares valuable insights, gleaned from his experiences, on creating effective reporting structures, conducting meaningful employee reviews, and fostering a culture of engagement. Get ready to learn how to enhance your business by investing in your...

Aug 22, 202340 min

Mastering Time Management and Productivity

Welcome back to another episode of "Accelerate Your Business Growth"! In today's episode, we have the pleasure of interviewing Carol Williams , a remarkable solo business owner, certified business and life coach, and single mom. With her 18 years of experience in the design professions and her own business since 2009, Carol is passionate about helping scattered entrepreneurs achieve their goals and live the life they dream of. In this conversation with our host, Diane Helbig, Carol shares valuab...

Aug 21, 202329 min

Navigating the Cyber Threat Landscape

Welcome back to another episode of "Accelerate Your Business Growth"! In today's episode, we have a special guest joining us - Scott McCrady. With over 25 years of experience in networking, telecommunications, and information security, Scott brings a wealth of expertise to the conversation. Together, we dive into the world of cybersecurity, exploring the different types of threats businesses face and how to stay vigilant in the ever-changing landscape. Scott shares valuable insights on the impor...

Aug 14, 202331 min

The Client Cloning Blueprint

Welcome back to another episode of "Accelerate Your Business Growth." I'm your host, Diane Helbig, and I am thrilled to have a returning guest on the show today. Joining us is Kevin Donlin, a marketing advisor and copywriter with over 25 years of experience in the industry. Kevin is known for achieving impressive sales gains for his clients, and he's here to share his expertise on a powerful concept he stumbled upon a couple of years ago, which he calls "client cloning." In today's episode, Kevi...

Aug 10, 202334 min

Ignite Your Brand

In today's episode, we have the pleasure of welcoming two incredible guests, Michael Carr and Tonya Eberhart, who share their insights on the power of branding and how it can transform your business. Michael and Tonya guide us through the process of defining a brand, developing compelling messaging, and creating imagery that aligns with our brand story. They also explain the importance of answering five key questions to establish a well-defined brand and how consistency plays a vital role in dis...

Aug 07, 202334 min

Key Lessons in Corporate Storytelling

In this episode, Steve Multer shares valuable insights on how to make your audience feel something and create that vital engagement in your interactions. He dives into Scott Dinsmoor's 7 pillars of connecting with anyone, revealing how caring about your audience, offering personalized solutions, and finding common ground are essential in creating unforgettable corporate storytelling experiences. Steve also shares information about his new book, "Nothing Gets Sold Until the Story Gets Told," a gu...

Aug 03, 202329 min

Trust-Building In The Workplace

In today's episode, our host, Diane Helbig, sits down with the incredible Zach Montroy, founder and CEO at the Intention Collective and a leadership team coach with over two decades of experience. Together, they dive into the fascinating topic of building brave workplaces. Trust, vulnerability, and courage are at the core of this insightful conversation, as Zach shares his expertise on creating environments where individuals can bring their authentic selves to work. From discussing the importanc...

Jul 31, 202328 min

Winning With YouTube

On this episode of Accelerate Your Business Growth, Marcus Svedin joins our host Diane Helbig to share his expertise and insights on the power of YouTube advertising. He believes that YouTube advertising is far superior to other platforms due to its advanced targeting capabilities. With YouTube advertising, you can target based on the websites people visit and even specific search terms entered on Google. This allows you to put the right message in front of the right person at the right time. Ma...

Jul 27, 202326 min

Building Your Best Team Ever

On this episode of Accelerate Your Business Growth, host Diane Helbig is joined by guest David Burkus as they dive into the topic of building the best team regardless of business size and structure. Burkus emphasizes the importance of encouraging team members to disagree and offer their own ideas instead of just following orders. Throughout the episode, Burkus emphasizes the three key factors of high-performing teams: common understanding, psychological safety, and a sense of pro social purpose....

Jul 24, 202327 min

The Power of Innovation

On this episode of Accelerate Your Business Growth, we have dynamic entrepreneur and Forbes Business Council member Neha Naik as our guest. Neha shares her insights on conquering fear, celebrating failure, and the importance of embracing innovation. As someone who leads three successful companies, Neha emphasizes the significance of having a tough mindset and an innovation-driven approach, especially during challenging economic times. She also highlights the need for collaboration, networking, a...

Jul 20, 202327 min

How to UnDead Your Life

On this episode of Accelerate Your Business Growth, host Diane Helbig invites guest Jodi Wellman to discuss the concept of living an astonishingly alive life with vitality and meaning. Wellman also dives into the power of celebrating small wins and acknowledging progress towards big goals, as well as techniques for making Mondays more enjoyable and meaningful. The episode concludes with a discussion on the concept of "4000 Mondays" and the reminder to live fully and prioritize what truly matters...

Jul 17, 202338 min

Trust and Engagement

On this episode of Accelerate Your Business Growth, host Diane Helbig welcomes guest Kevin Herring to discuss the importance of information sharing and employee engagement in driving business success. They highlight how many organizations operate on a need-to-know basis, with frontline employees having the least access to information and authority. However, Kevin argues that this should change, as frontline employees need to be equipped to handle customer needs and challenges effectively. They e...

Jul 13, 202342 min

Emotional Intelligence In Business with Joshua Freedman

On this episode of Accelerate Your Business Growth, host Diane Helbig welcomes guest Joshua Freedman, who shares his insights on navigating the challenges and disruptions caused by the pandemic. As the leader of a small nonprofit organization, Joshua recounts the impact the pandemic had on his own life and how it affected his children, highlighting the need for resilience and adaptability in these unprecedented times. Joshua discusses the fight-flight-freeze response and its implications for lea...

Jul 10, 202343 min

Conflict Mediation with Kim Best

On this episode of Accelerate Your Business Growth, Diane Helbig welcomes Kimberly Best to discuss conflict resolution and effective communication techniques. Throughout the episode, they explore the importance of understanding triggers from past experiences, taking ownership of responsibilities, and not absorbing others' issues. They also emphasize the role of the stories we tell ourselves and the need to ask clarifying questions to prevent misunderstandings. The conversation delves into the pr...

Jul 06, 202327 min

Delivering on Brand Promises with Mike Linton

On this episode of Accelerate Your Business Growth, Mike Linton joins our host Diane Helbig to delve into the importance of delivering on brand promises and providing a good customer experience. We discuss how building personal relationships with customers is valuable but not as crucial as meeting customer expectations. We explore the misconception that cheap prices alone can retain customers, highlighting the significance of quality and value. Additionally, we discuss the potential loss of cust...

Jul 03, 202335 min

Matching Feedback to Capacity with Glade Holman

On this episode of Accelerate Your Business Growth, host Diane Helbig speaks with Glade Holman, a coach and consultant for senior leaders and teams. Glade shares valuable insights on how to receive feedback well and turn it into an advantage. Glade emphasizes the importance of framing feedback as advice or direction instead of criticism, and he suggests asking for advice instead of feedback. The episode also touches on how to avoid triggering the amygdala, how to receive feedback in a way that b...

Jun 26, 202336 min

Sales Free Selling with Steve Fretzin

On this episode of Accelerate Your Business Growth, Diane Helbig talks to Steve Fretzin about the right way to approach sales. They discuss the importance of gathering all information before solving problems, presenting solutions effectively, and building trust when discussing money. The conversation also covers the value of networking with specific targets and qualifying potential clients before establishing a business relationship. Steve's book, "Succeed Without Selling," is the basis for his ...

Jun 22, 202344 min

Branding, Marketing, and SEO with Jason Barnard

On this episode of Accelerate Your Business Growth, host Diane Helbig sits down with guest Jason Barnard to discuss building a successful SEO strategy. Jason shares his process, called the kalicube process, which focuses on identifying available resources and aligning them to what the audience is looking for to project the right solutions to Google and build an entire digital and SEO strategy around it. The conversation delves into building credibility through clear messaging and marketing tacti...

Jun 19, 202335 min

The Crystallization Process

On this episode of Accelerate Your Business Growth, we speak with Theresa Rose, a brand business crystallizer who has helped numerous entrepreneurs clarify their unique qualities. Theresa emphasizes the importance of triangulated sales and shows why it is a powerful tool for business growth. She emphasizes the significance of having a clear understanding of what you want to share; once you are clear, the sky's the limit. Theresa shares several anecdotal stories, including her client Cheryl Lynn'...

Jun 15, 202339 min

Navigating the Multi-Generational Workplace

On this episode of Accelerate Your Business Growth, we dive into the topic of generational differences in the workplace. Millennials have become the majority in the workplace, but tension exists between generations. Social media has made this tension more public and has given younger generations a voice. Our guest, Janet Granger believes that companies need to provide flexibility in the current work environment to establish a positive workplace culture. We discuss how employers can address emplo...

Jun 12, 202328 min

Coaching for Accountability with Mark Garrett Hayes

On this episode of Accelerate Your Business Growth, we dive into the importance of emotional intelligence, active listening, and coaching in sales. Our guest, Mark Garrett Hayes, emphasizes that coaching is about having great conversations to help people prioritize their own goals and tasks. We discuss how accountability is essential for coaching to be effective and explore how to identify coachability in individuals. Additionally, we discuss the concept of responsibility and how coaching can he...

Jun 08, 202332 min

Building Strong Foundations as a Business Owner with Jessica Lackey

On this episode of Accelerate Your Business Growth, Jessica Lackey tackles some of the biggest myths surrounding entrepreneurship. From the belief that business owners need to create processes by themselves to the pressure to constantly grow and hustle, Lackey offers valuable insights into building a thriving business that revolves around strong principles and values. She stresses the importance of aligning what a business is selling with the client's experience, setting clear expectations for e...

Jun 05, 202335 min

Brand Development through Podcasting with Molly Ruland

In the episode, Molly Ruland shares her experience and advice on the impact of building relationships with podcast guests and the best ways to monetize your podcast. She emphasizes the importance of treating guests as individuals with valuable insights and experiences. She shares an example of how interviewing Michael Aiken, a past guest, not only built a friendship but also led to him referring over $100,000 worth of business to Molly. Molly advises podcasters to focus on quality over quantity ...

Jun 01, 202336 min

Joyful Selling

Michelle Rockwood joins our host Diane Helbig to dive into what it really takes to improve your sales skills. From one mistake ALL people make to understanding your goal shouldn't always be a "YES" she walks through a framework to sell more effectively. Michelle is a personal coach and widely recognized sales expert; she has helped hundreds of heart-centered people discover sales methods that feel fantastic, transforming their businesses and their lives. She has sold real estate in one of the wo...

May 25, 202331 min

The Convergence of Influencer and Affiliate Marketing

Jon Claydon joins our host Diane Helbig to discuss what marketers need to know to get the most out of influencer partnerships in the years ahead. Over the past several years, influencer marketing has experienced explosive growth as brands seek out creators to help them increase revenue, amplify reach, and target niche audiences—especially among young consumers. However, if the trend is going to keep up its meteoric rise, it needs to evolve to keep up with the marketing industry’s changing needs....

May 22, 202332 min

What Do Your Customers Really Want?

Chris Johnson and his team (along with noted generational researcher, Jason Dorsey), recently conducted a study that looked at the differences between generations and how they view customer experience. There were more than a few surprises in the findings. Chris joins our host Diane Helbig today to share some of the insights with us. Chris Johnson is CEO of Experience Dynamic , a customer experience professional services collective. Experience Dynamic guides clients through transformational CX ch...

May 18, 202330 min

The Value Of Dynamic Forecasting

In this episode Jody Grunden, Co-founder of Summit CPA Group and Partner at Anders CPAs + Advisors, joins our host Diane Helbig to discuss the role of dynamic forecasting in ensuring business growth. With more than 20 years of experience in public and private accounting, Jody has discovered that many small business owners don’t know why they need a forecast; and if they do know that they need one, oftentimes, they aren’t sure how to create one. Jody Grunden is an accounting visionary with over 2...

May 15, 202335 min

Marketing to Generation Z

Emanuel Rose joins our host Diane helbig and they dive into an insightful conversation that offers a fresh perspective on connecting with today's young, discerning consumers-Generation Z. We expertly unpack the power of authenticity in marketing, revealing strategies for building trust, fostering loyalty, and resonating with Gen Z's core values. Emanuel Rose was raised on the West Coast of the United States. He has spent over three decades earning a reputation in cutting edge marketing. As an au...

May 11, 202332 min
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