210. 5 Tenets of Lighthouse Marketing

If you’re tired of cold DMs, launch burnout, and "just post more" advice, this episode is your permission slip to do things differently. I’m revisiting a framework I’ve lived, refined, and coached on for years: the 5 tenets of Lighthouse Marketing. These principles helped me create a $15K month while giving birth to my third child—and they still guide how I run a business that honors my energy, my values, and my family. If you want high-impact marketing that doesn’t require burnout, this one’s for you.

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