#234 – Avoiding the Confusion of the CDP and How to Better Utilize Customer Data
Conversation with Cory Munchbach is the Chief Operating Officer at Blue Conic, a leading Customer Data Platform (CDP), and she’s a former analyst at Forrester Research.

Conversation with Cory Munchbach is the Chief Operating Officer at Blue Conic, a leading Customer Data Platform (CDP), and she’s a former analyst at Forrester Research.
2nd conversation with Joe Pulizzi, the Founder of the Content Marketing Institute, the Content Marketing World conference, the Orange Effect Foundation, nicknamed the ‘Godfather of Content Marketing,’ a bestselling author with now 7 books including both fiction and non-fiction best-sellers, including his newest mini-book, “Corona Marketing, What Marketing Professionals Need to Do Now to Survive the Crisis.”
Conversation with Jeff Lotman, the CEO and Founder of Global Icons, a brand-licensing agency, and he’s also the author of “Invisible Marketing, A Hidden Tool for Connecting with Consumers through Licensing.”
Conversation with Byron White a serial entrepreneur, the founder of Writer Access and several other businesses including Freelance Access, LifeTips, ideaLaunch, and he’s also the Chair of the Content Marketing Conference.
Conversation with Michael Drake, a two-time CEO, speaker, entrepreneur, philanthropist, social activist, and author of “The Bliss Journey, Becoming the Hero of Your Own Story.”
Conversation with Jim McKinley, a founding partner of (un)Common Logic, an Adjunct Professor of Digital Marketing at Baylor University, and he’s got a wide range of experience in online marketing, lead gen, and SEO.
Conversation with Robbie Kellman Baxter, a strategy consultant helping companies develop and optimize membership models and subscription pricing and she is the author of “The Membership Economy” as well as her newest book “The Forever Transaction.”
Conversation with Andrew Davis, a bestselling author and keynote speaker who previously built and sold a digital marketing agency, produced for NBC, and worked for The Muppets.
Conversation with Dr. Austin Gallagher, a marine biologist and considered a world-authority on sharks, the CEO and Chief Scientist of the NGO Beneath the Waves, a National Geographic Explorer, a Fulbright Distinguished Chair in Environmental Science at Canada’s Carleton University, an Adjunct Professor at Northeastern University, and he’s given a TEDx Talk on Facing and overcoming Fears.
Conversation with Chris Brogan, the NY Times best-selling author 9 books and counting, a business storyteller and marketing advisor, a keynote speaker, and the president of Chris Brogan Media.
Conversation with Rahim Rajpar, a Principal at Hawthorne Advisors, a consulting firm, and he’s also the former CMO & Head of Direct to Consumer at John Hancock Insurance.
Conversation with Mike Michalowicz, the entrepreneur behind three multimillion dollar companies, an entrepreneurial advocate, a former small business columnist for The Wall Street Journal, and the author of several books including his newest, “Fix This Next”.
Conversation with Garrett Mehrguth, the co-founder and CEO of Directive, a search marketing agency for enterprise brands.
Conversation with Jay Schwedelson, the President and CEO of Worldata and a member of the Board of Directors of the Direct Marketing Association.
Conversation with Terry Brock, a Certified Speaking Professional, an inductee into the Speaker Hall of Fame, a recipient of the National Speakers Association’s Cavett Award, a virtual presentation expert, an author, a syndicated columnist, Social Media Marketing Speaker, and Technology Expert.
Conversation with Nancy Sherr, the EVP and Chief Marketing Officer of 1st Franklin Financial Corporation, a 75 plus-year-old financial services firm with 300 plus branch locations primarily throughout the southeast.
Part 2 Conversation with Dr. Jenn Mann, a licensed psychotherapist, best-selling author, TV host (VH1’s "Couple’s Therapy"), Sirius/XM radio host (“The Love and Sex Show with Dr. Jenn”), celebrity couples therapist, sports psychology consultant, and subject matter expert on relationships.
Conversation with Brett Trainor, a business consultant and growth strategist focused on helping entrepreneurs scale their businesses and he’s also the host of the podcast, “Hardwired for Growth.”
Conversation with Sean McCaffrey, the President and CEO of GSTV, a national video network and platform delivering targeted audiences across tens of thousands of fuel retailers in over 200 DMA’s reaching 1-in-3 adults.
Conversation with Jessica Noble, the Founder and CEO of Magnetic Experiences whose focus is on helping leaders boost profitability while elevating experiences for customers and employees.
Conversation with Brian Fanzo, a digital futurist keynote speaker, the Founder of iSocialFanz, a self-described pager-wearing millennial, and a top Digital Transformation Influencer.
Conversation with Jonah Berger, a marketing professor at the Wharton School at the University of Pennsylvania and internationally bestselling author of Contagious, Invisible Influence, and The Catalyst.
Conversation with Jason McKee, the Chief Marketing Officer of Accessibility Shield.
Conversation with Eric Troutman, one of the country’s prominent class action defense lawyers and is nationally recognized in Telephone Consumer Protection Act (TCPA) litigation and compliance; has served as lead defense counsel in more than 125 national TCPA class actions litigations; and known as the Czar of TCPAWorld.
Conversation with Elizabeth Vassolo, the Head of Global Employment Brand at McDermott Will & Emery, a global law firm, and the former Head of Employer Brand Marketing at the Kraft Heinz Company.
Conversation with Katie Martell, an on-demand marketer and communications strategist and a self-proclaimed “Unapologetic Marketing Truth-Teller”.
Conversation with Grant Baldwin, the CEO of The Speaker Lab, a speaker, podcast host, and the author of “The Successful Speaker: Five Steps for Booking Gigs, Getting Paid, and Building Your Platform."
Conversation with Jim Karrh, a consultant at DSG, a speaker, a podcast host, and the author of “The Science of Customer Connections: Manage Your Message to Grow Your Business.”
Conversation with Lukas Haensch, the founder of Path Monk and a former UX Manager at Google.
Conversation with Audrey Arbeeny, the CEO and Founder of Audiobrain, a sound consultancy specializing in sonic branding and interactive audio.