Building Public Support with Strategic Communication Campaigns

How intentional is your nonprofit with your communication plans? Is there a strategy behind the image your organization is presenting to the world?

Houda Elyazgi joins A Modern Nonprofit to talk about building integrated and strategic communication campaigns to help build momentum and get public support for your most important initiatives.

Houda Elyazgi is the Chief Client Officer at Saxum, an integrated digital agency obsessed for good. Houda is committed to making the world better through her work in diversity, equality, education and public policy.

In this episode, Houda will share with you:

• What a strategic communication plan looks like
• How to choose the right tactics for spreading your unique message
• The 1 question to ask yourself BEFORE launching a communication effort
• How the concept of ‘Social Permitting’ helped build community support for “America’s Greatest Park”
• And how to know if YOUR communication strategy is working

Thanks for listening and be sure to subscribe for new episodes every week!

For more nonprofit accounting resources check out www.thecharitycfo.com 

For more information on how to improve your communication, visit Saxum.com to learn about how they can help!