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This week’s episode opens with our hosts in recovery mode from another whirlwind of watch events in New York City. Between too many cocktails, too few hours of sleep, and an overload of new releases, they manage to squeeze in some insight into what makes this strange little world of watch collecting tick. Our recent watch-enthusiast survey gets dissected, revealing that the average collector spends less than you’d think, most of them also play guitar, and nearly everyone pretends to understand c...
This week’s aBlogtoWatch Weekly is part philosophy seminar, part farmyard documentary. Rick, Ariel, David, and Ripley debate whether COSC should start certifying desks and chocolate, ponder the “tonic immobility” of watches, and introduce a new segment — Show Within a Show — featuring a brand (Hublot), a rant (Mecha-Quartz), and a novice question (Equation of Time).Elsewhere, the team explores whether novelty is just a fancy word for “same watch, new colour,” Ariel teaches everyone the phrase ob...
This week’s episode of aBlogtoWatch Weekly serves up a stir-fry of watch talk, fast food analogies, and hot sauce banter. Rick kicks things off with his thoughts on "the watch recognition experience" before diving into notable new releases from Grand Seiko, Doxa, and Tudor. From Tudor’s new moonphase strategy to the nuances of the Doxa 750T, the discussion reveals how brand positioning and regional markets shape today’s watch landscape. And then the guys digress to, of all things, hot sauces — w...
This episode of the aBlogtoWatch Weekly Podcast starts with cooking-and-wine banter before serving up a full course of watch talk — from the buzz around Dubai Watch Week (and the city's surprisingly good dining scene) to the eternal tug-of-war between hobbyists and luxury buyers. Celebrity endorsements get side-eyed for hype over substance, while Watches & Wonders is hailed as the big stage for fresh releases. The team celebrates wild designs like Roger Dubuis’s Knights of the Round Table, p...
This week on aBlogtoWatch Weekly, Ariel, David, and Ripley take the reins while Rick is away (Vacation? Sick? Secretly testing a smartwatch/tractor collab prototype?) And the conversation spins faster than a tourbillon on espresso. They roast Patek’s new Cubitus (“Nautilus that went wrong?”), debate whether a $220K Greubel Forsey in steel is worth it for the mirror-polished backplate that mostly reflects your arm hair, and spar over whether watchmakers should run brands or leave it to the market...
Fresh from Geneva Watch Days, the crew dives into highlights from the event. Fears Watch gets high marks for models that feel handcrafted without being too precious to actually wear. H. Moser, always the provocateur, is praised for its gutsy designs — though the point is made that telling the time shouldn’t require a PhD in horology or a pair of binoculars. The Berneron Quantième Annual Calendar wins the day as a rare complication that’s both clever and actually usable. Zenith takes the award fo...
This episode of the ABTW Weekly Podcast proves that time really is relative — especially if you’re a watch collector trying to survive daylight savings. The team kicks things off by pondering the baffling relationship between time zones and watches — shouldn't every new release come with a PhD in geography? The guys move on to the topic of celebrity endorsements, because nothing says “luxury horology” quite like a B-list actor pretending to love a brand they can’t pronounce. The material debate ...
This week’s aBlogtoWatch Weekly podcast illustrates that watch talk is never just about watches. The team opens up with its trademark mix of banter and sharp observations, spotlighting the eccentric world of auctioning watch memorabilia — equal parts fascinating and absurd. The conversation shifts to Frank Müller and Swatch, as the team dissects advertising missteps as cases in point regarding how even established brands stumble when trying to capture attention in today’s market. From there, the...
This week’s episode starts off in familiar aBlogtoWatch fashion — lighthearted banter, a touch of mischief, and just enough side-eye at industry quirks to keep things interesting. The first eyebrow-raiser? Tim Cook’s awkward watch-related gift to Donald Trump, a moment that sparks a wider discussion on the sometimes-clumsy dance between corporations, politics, and tariffs. And those tariffs aren’t just awkward— they’re a genuine threat to the U.S. luxury watch market, nudging brands to rethink t...
This week’s episode of aBlogtoWatch Weekly ranges through a broad spectrum of topics, from geopolitical tariffs to cartoon-inspired timepieces — with plenty of hot takes along the way. The show kicks off with a deep dive into IWC’s marketing strategy, highlighting how the brand skillfully ties its messaging to cultural moments and events. The conversation then pivots to travel and watch spotting, with the team discussing how being on the road reshapes their perspectives on watch culture. That do...
In this episode, Rick, David and Ripley fire up the engines and roast the rubber right off the horological racetrack, starting with F1 sponsorships. Richard Mille is, not surprisingly, everywhere — possibly even sponsoring Nico Hülkenberg’s breakfast cereal, though sadly not his wrist. Bremont and Oris get a few pity laps around the F1 circuit, too, mostly to remind us they exist. Then comes the GPHG segment, where Bernie Watch’s entry is dissected with surgical sarcasm, and the entry fee gets m...
This week, Ariel, Rick, David, and Ripley are back with a wrist-worn whirlwind of hilarity, horology, and Hungarian heroes. This week's ceremonial clap-in goes to the Sowind Group for being one of Switzerland's "best managed companies". (We are just as confused as you are). Ariel gets serious with a thought-provoking take on how luxury brands are selling “desirability” while consumers crave substance and value. Is the era of genuine innovation behind us? Hungarian folklore meets watch industry v...
Strap in (or click your bracelet extension into place) for this week’s episode of aBlogtoWatch Weekly. The team dives into the ever-bubbling cauldron of watch world weirdness with Ripley looking at the Citizen Promaster Diver 41mm, a watch so "unremarkably good it's almost remarkable." The crew debates its enthusiast appeal vs gift-watch greatness and ponders the eternal question: Why don’t more people love Super Titanium? Rick manages to break through his technical difficulties at the start of ...
In this delightfully irreverent episode of aBlogtoWatch Weekly, Rick and the guys dive wrist-first into the absurd, the insightful, and the gloriously unnecessary corners of the watch world. Kicking things off, they give a standing ovation (well, a sarcastic slow clap) to Chrono24 for their marketing email announcing... drumroll... dark mode. Yes, folks, in 2025, turning your app background black is apparently still a press-worthy event. The team now proposes a weekly award for the most inane wa...
This week on aBlogtoWatch Weekly, the conversation kicks off with a round of applause for Tudor (applause is the new clap-in), followed by an examination of whether the watch industry needs a metaphorical “intervention.” Or maybe a literal one? The guys debate transparency, digital transformation, and sustainability as key areas careening through their horological brains. And speaking of horological…. There’s a playful riff on how watch geeks sometimes take their obsession too far — chasing ultr...
This week on aBlogtoWatch Weekly, Rick, in a move unprecedented in all of history, designates the start of a show without a clap-in, substituting it for a round of applause — for himself and Ariel, David and Ripley. What does this mean? It means that the warmup content has made prime time. The guys move on to discussions of AI and watch industry jobs. Things get weird pretty fast when talk turns to Crocs — and to be precise, wearable Swatch Crocs. (In order to read the time, you have to contort ...
Rick is bouncy-bright this morning, Ripley is clapping concrete, and Ariel is wearing a concrete watch — so don’t ever say we aren’t coordinated! David draws a line about what he will and won’t look at on the shared screen. ABTW Week #176 begins as such. The guys set about analyzing the nomenclature of the new Grand Seiko Tentagraph, and David offers some suggestions for improvement. On to the Chrono 25. More watch for less? Listen in to find out if that’s a thing. When talk turns precipitously ...
This week on aBlogtoWatch Weekly Rick is finally back from his Panerai adventures while David is the one we are missing. Rick, Ariel, and Ripley start the show by diving into a watch with a unique party trick, the Ball Engineer II Magneto S, and Ripley shows off what he is wearing with the exact opposite trick. Rick takes a look at Hublot’s website in order to “Return to Antikythera”, they play “Guess the price of the Seiko”, and they share what they think the love interest storyline in the new ...
This week on aBlogtoWatch Weekly, Ariel, David, and Ripley are holding down the fort as Rick is off handling VIP (Very Important Panerai) business. Maybe. We think. OK, we're just assuming. The team begins the show with talk of G-Shock's seeming pause on its focus to develop NEW features, instead recycling the same features throughout the brand's various price points. Ariel asks David and Ripley about their hunger for data that their watches can give them: “Aren’t you data-hungry?” The guys expl...
This week on aBlogtoWatch Weekly, Rick starts the show with a question about Ariel's recent column about luxury watch pricing and its downstream effects. Ariel has much to say about this topic beyond the obvious. Who knew this was a can o' worms? Leave it Ariel to dig up questions in a space that seems well understood. Check your assumptions, people! Ripley and David weigh in from their own experiences as longtime enthusiasts. Rick then pops a photo on the screen of a luxury yacht designed to ho...
Rick starts the show by referencing the preceding rant edited out of the produced show. To wit: The live show took on the gazillion emails the guys have been getting about which celebrity wore what watch at the Met Gala. But onto something more important — grammar! Whether you could or couldn’t care less, that is the question. Now, down to some actual content. David’s latest “Grinding Gears” column is all about the gap between watchmakers and the consumers who don’t know what they’re looking at....
This week on aBlogtoWatch Weekly, the quartet is a trio. Ariel is away, and David is super-excited about the new collab between Bulova and IFL. He waxes poetic about the hand-painted artwork on the dial, and it's hard to tell if/when he might take it off. And he's impressed with the price (just 1,200 Euros, including a Bulova movement). They move on to discuss two documentaries about brands — Bulova and IWC — before taking a look at the latest Gerald Charles release. Semi-usual suspect Kevin Rob...
This week on aBlogtoWatch Weekly, it's a party! Rick has, count'em, five guests, all of whom are wearing black. In addition to Ariel, David, and Ripley, special guests Pete McConnell and Kevin Roberts are in the house. Ariel's presence was unplanned, as he's in Italy, where Pope Francis has just died, so he's feeling special in a strange way. Ripley is continuing to grow a mustache this week as he prepares to try to avert being placed on a jury. The guys get down to it with the question: Can one...
This week on aBlogtoWatchWeekly , Ariel gets right to his most burning question: Why is everyone still so worried about tariffs? Because he isn't. In contrarian fashion, Ariel is worried about other things, like the watch industry eating its own tail. What does he mean by this? Tune in to find out. On the various home fronts, there are earthquakes in Los Angeles and wildfires in Scotland.Metaphor much? Along those lines, "regurgitation" is the word of the day, and it's not as icky as it sounds b...
This week on aBlogtoWatchWeekly , Rick, Ariel, and Ripley launch the show with thevestigial clap-in and get right to the hot topics of the week: Watches &Wonders, of course, and the many varying views on Trump's tariffs and howthey'll affect the watch industry. But first, Ripley puts in a plug for betterswag at the event next year. Underwear and socks would be awesome! He ran outof clean shirts before his flight home, so he was ever-so-grateful for abrand-new Oris t-shirt. And Doxa gave out ...
Watches & Wonders is in full swing, as are the hot takes! Rick wrangles the usual suspects (and some potato-quality internet connections) for an unscripted, no-holds-barred roundup of standout releases, questionable design choices, and horological head-scratchers. Highlights: 🕰️ Rolex Land-Dweller takes center stage—brilliant innovation or Tissot cosplay? 💥 The Dynapulse escapement has David calling it a "quantum leap." 🍯 Gold rush! Matt swoons over three standout gold watches. 🤔 Tag Heu...
The aBlogtoWatch team discusses Formula 1 sponsorships, Pharrell's LEGO movie featuring watches, and Ariel's take on sustainability in luxury watchmaking, arguing for a return to excess over token environmentalism. They analyze Rolex's retail strategies post-Bucherer acquisition, the shift from direct-to-consumer sales, and debate the importance of brand ambassador recognition. Plus, a deep dive into new watch releases, including the Resins Type 7, Kronoswiss Pulse One, and RZE United 8000.
This week on aBlogtoWatch Weekly , the team isnow three. Where's Ariel? Rumor has it he's in Thailand, watch capital of....nowhere! We hope he's relaxing at a White Lotus hotel. Ripley is chilling inhis panic room, and Rick is home under the gray Scotland sky. David appears tobe having a normal kind of day. As you might guess, Formula 1 is the talk atthe top of the show, and Ripley and Rick debrief on the standings. Rick pivotsto the news of Frédéric Arnaud leaving LVMH, which leads David to sur...
