Virtual Branding's Rapid Evolution
May 01, 2023•6 min•Season 1Ep. 130
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Episode description
Now that the Metaverse has been around for a bit, have brands changed the way they are leveraging this important platform? Are there any lessons to be learned from retailers who have activated in the virtual world? In this episode we are joined by Robert Brown, National Digital Leader for Retail and Consumer Products at BDO USA, to discuss just how rapidly the virtual world is evolving and the trends to watch out for.
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