SE4 EP34: WHY DO PEOPLE BUY?
Aug 15, 2019•18 min•Season 4Ep. 34
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Episode description
So WHY Do People Buy from You?
This was a big question I asked myself when I launched an ecommerce store having been consulting for ecommerce stores in the past. It became a huge question for me….
THERE ARE TWO CATEGORY OF REASONS
- TACTILE - logical, based on need, price and trust
- IDEALISTIC - connecting with your business' 'why', human values and what your brand 'makes consumers 'feel'.
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