Ditch the (Sales) Script - podcast episode cover

Ditch the (Sales) Script

Dec 20, 202325 minEp. 179
--:--
--:--
Download Metacast podcast app
Listen to this episode in Metacast mobile app
Don't just listen to podcasts. Learn from them with transcripts, summaries, and chapters for every episode. Skim, search, and bookmark insights. Learn more

Episode description

Blair sees too many creative firms talking at prospective clients using sales scripts instead of having a series of wide ranging conversations on their unique issues and objectives that set the tone for the potential long-term engagement.

Links

"Ten Set Pieces"

"Mastering the Value Conversation"

For the best experience, listen in Metacast app for iOS or Android