Today, your guest teacher is Guy Kawasaki, Chief Evangelist at Canva and host of the Remarkable People podcast. Guy is a renowned expert in evangelism, podcasting, and content creation, with a career spanning over three decades. Today, Guy will share his insights on how to create content that resonates with people. He'll discuss how to leverage your experience and network to build a successful podcast, and how to balance passion and pragmatism in your content creation. As an entrepreneur, unders...
Sep 05, 2024•12 min•Ep. 251
Today, we'll discuss powerful ways to make your sales presentations unforgettable. In the future, business leaders will use these strategies to tell captivating stories about their products, keeping potential customers on the edge of their seats. They'll grab attention quickly, explain benefits clearly, and handle any doubts smoothly. By the end of their presentations, they'll have taken their audience on a journey, showing them a vision of success that feels both exciting and achievable. -- The...
Sep 04, 2024•22 min•Ep. 250
Today, we'll explore how content calendars can up your game as an entrepreneur or creator. These tools are becoming essential for staying on track, keeping your content in line with your goals, and reaching your audience wherever they hang out online. Getting good at managing your content calendar will help you cut through the noise and create stuff your audience actually wants. It's all about working smarter, not harder, when it comes to your content. -- The 10 Minute MBA, is a no-fluff daily p...
Sep 04, 2024•19 min•Ep. 249
Today, your guest teacher is Roger Connors, Chairman of Oz and a bestselling author. Roger is known for his expertise in transforming workplace culture through effective coaching and leadership strategies. He has co-founded Partners in Leadership and has written several influential books, including "Fix It," "Change the Culture, Change the Game," and "Get a Coach, Be a Coach." Today, Roger will share his insights on building a coaching culture within organizations, emphasizing the importance of ...
Sep 04, 2024•16 min•Ep. 248
Today, we'll discuss practical competitive analysis strategies that will revolutionize business approaches. We'll explore five actionable tactics and two powerful frameworks to decode competitors and outsmart competition. These methods will equip entrepreneurs to anticipate market shifts, identify opportunities, and make data-driven decisions. By implementing these strategies, companies will be well-positioned for success in the dynamic business landscape. -- The 10 Minute MBA, is a no-fluff dai...
Sep 03, 2024•16 min•Ep. 247
Today, your guest teacher is Michelle Seiler Tucker, a renowned Mergers & Acquisitions Specialist and founder of Seiler Tucker Incorporated. Michelle is a leading authority on buying, selling, fixing, and growing businesses, with over 20 years of experience in the M&A industry. Today, Michelle will share her insights on how to build and sell a business successfully. She'll discuss the common pitfalls that entrepreneurs face when building a business, including creating a job instead of a ...
Sep 01, 2024•14 min•Ep. 246
Today, we will have explored the evolution of customer acquisition beyond the traditional sales funnel, embracing more dynamic and holistic models. We will have discussed innovative approaches like the flywheel model, ecosystem building, and trust-based acquisition, reflecting the complex nature of modern business. These new models will emphasize creating value, building relationships, and adapting to changing customer behaviors in the digital age. Ultimately, we will have seen that the future o...
Aug 30, 2024•19 min•Ep. 245
Today, we will explore the intricate world of pricing psychology, focusing on odd/even pricing, bundling strategies, and anchoring effects. We'll introduce frameworks like the Pricing Perception Framework and the Bundling Value Perception Model to guide strategic pricing decisions. Our journey will culminate in the Pricing Psychology Synergy Model, a tool that will help entrepreneurs craft dynamic, impactful pricing strategies for the future. -- The 10 Minute MBA, is a no-fluff daily podcast tha...
Aug 30, 2024•28 min•Ep. 244
Today, your guest teacher is Sharran Srivatsaa, CEO of Srilo Capital. Sharran is a seasoned entrepreneur and expert in driving exponential growth, with a proven track record of achieving 10x growth in his own businesses. Today, Sharran will share his playbook on achieving 10x growth, outlining the key components of his formula for success. He'll emphasize the importance of singularity of focus, accountability, and strong processes in driving exponential growth and success. As an entrepreneur, un...
Aug 30, 2024•13 min•Ep. 243
Today, we're talking about permission marketing - it's a game-changer in how we connect with customers. Instead of shouting at people, we're going to focus on getting them to actually want to hear from us. It's all about building trust, providing real value, and respecting people's time and attention. If we do this right, we'll end up with customers who are genuinely excited to see what we have to say, and that's going to be great for business in the long run. -- The 10 Minute MBA, is a no-fluff...
Aug 28, 2024•14 min•Ep. 242
Today, your guest teachers are Samantha McKenna and Amy Volas, two renowned sales experts who are redefining the way we approach sales. Samantha is the Founder of #samsales Consulting, and Amy is the Founder of Avenue Talent Partners. Today, Samantha and Amy will share their insights on why modern sales is broken and what entrepreneurs can do to fix it. They'll explore the outdated tactics and strategies that are no longer effective in today's sales landscape and provide actionable advice on how...
Aug 28, 2024•20 min•Ep. 241
Today, we're exploring pre-totyping, a game-changing approach to validating business ideas. We'll use techniques like fake door tests and simulations to gauge user interest before significant investment. The VIRAL framework will guide us through visualizing experiences, identifying assumptions, and rapid testing. We'll focus on actual user behavior, not just intentions, to iterate quickly. This isn't just about tools; it's a mindset shift that embraces uncertainty and rapid learning. Pre-totypin...
Aug 27, 2024•8 min•Ep. 240
Today, we'll dive into value-based selling - a game-changing approach to pricing that's all about the outcomes you deliver, not the effort you put in. We'll explore how to uncover, quantify, and communicate the real value you bring to your customers, and how to price accordingly. You'll learn practical strategies to implement this approach, handle objections, and stay ahead of the curve. By the end, you'll see why value-based selling isn't just a pricing trick, but a whole new way of thinking ab...
Aug 26, 2024•11 min•Ep. 239
Today, your guest teacher is Julia Boorstin, CNBC's Senior Media & Technology Reporter and author of the bestselling book "When Women Lead." Julia is a leading voice on the intersection of technology, media, and women's leadership. Today, Julia will share her insights on the challenges women face in the business world and the strategies they use to overcome them. She'll explore how women can build resilience, navigate biases, and leverage data to drive success in male-dominated industries. A...
Aug 26, 2024•12 min•Ep. 238
Today, we'll talk about the solopreneur's playbook - a comprehensive guide for thriving without a team. This resource will equip solo entrepreneurs with innovative strategies, from niche mastery to automated systems, enabling them to build impactful, profitable businesses while maintaining personal freedom. It will challenge conventional wisdom, showing how one person can leverage technology and strategic thinking to compete effectively in the modern business landscape. -- The 10 Minute MBA, is ...
Aug 23, 2024•28 min•Ep. 237
Today, we're exploring a new approach to setting audacious goals without losing touch with reality. The REAL Framework (Realistic, Elastic, Actionable, Layered) offers a balanced alternative to traditional BHAGs. It helps entrepreneurs dream big while staying grounded in their current capabilities. We also cover advanced techniques, common pitfalls to avoid, and the mindset shifts necessary for success. The goal is to set ambitious targets that stretch your capabilities without snapping them, pa...
Aug 22, 2024•18 min•Ep. 236
Today, you'll discover the high price of saying "tomorrow." We often fool ourselves into believing that procrastination is harmless, but the truth is, it carries a hefty cost. This exploration will expose the hidden consequences of procrastination and equip you with practical strategies to break free from its grip. This isn't just another podcast about time management. We'll delve into the psychology of procrastination, uncovering the fear, boredom, and overwhelm that fuel it. You'll learn to re...
Aug 22, 2024•14 min•Ep. 235
Today, your guest teacher is Gigi Robinson, a full-time content creator, GenZ Chronic Illness & Mental Health Advocate & Speaker, Nikon Creator, Adobe Ambassador, and host of the popular podcast "Everything You Need Is Within." Gigi is known for her multifaceted career, which spans from being a finalist in the Sports Illustrated Swim Search to her advocacy in the chronic illness and body positivity spheres. Today, Gigi will share her insights on how content creators can maximize their va...
Aug 22, 2024•14 min•Ep. 234
Today, we've explored the bootstrapping mindset and tactics. Moving forward, we'll delve deeper into guerrilla marketing strategies, scaling techniques, and the tools that empower bootstrapped entrepreneurs. We'll also analyze success stories and the lessons they offer. -- The 10 Minute MBA, is a no-fluff daily podcast that teaches you practical business lessons you can use to grow your business immediately. Daily 10 Minute MBA Podcast: https://10minmba.com/ Daily 10 Minute MBA Newsletter: https...
Aug 20, 2024•10 min•Ep. 233
Today, your guest teacher is Elina Furman, the Founder, CEO & driving force behind Kahlmi, a company dedicated to enhancing the well-being of babies and families through innovative products and education. Kahlmi focuses on baby wellness, offering the first patent-pending baby massager designed to promote bonding and developmental benefits through infant massage. Elina, a certified infant massage instructor, has been instrumental in raising awareness about the importance of touch and connecti...
Aug 20, 2024•11 min•Ep. 232
Today, we've laid out a blueprint for transforming customer satisfaction surveys from a routine task into a powerful growth engine. You'll learn to design surveys that yield actionable insights, understand the psychology behind customer happiness, and build a system that translates feedback into tangible improvements. You'll foster stronger customer relationships, turning them into loyal advocates who fuel your growth. By implementing advanced strategies and leveraging the right tools, you'll el...
Aug 19, 2024•14 min•Ep. 231
Today, we navigated the complex landscape of Google and Facebook Ads, providing a comprehensive overview of their core differences, advanced strategies, and key considerations for selecting the right platform for your business. Armed with this knowledge, you're now equipped to make informed decisions, optimize your campaigns, and achieve your marketing objectives. Remember, success in digital advertising requires a strategic approach, continuous optimization, and a willingness to adapt to the ev...
Aug 15, 2024•16 min•Ep. 230
Today, we'll talk about the foundational elements of successful sales closing, emphasizing the importance of qualifying leads, building rapport, active listening, and creating value. You will learn how to identify high-potential opportunities, connect with prospects on a personal level, understand their needs, and demonstrate the value of your offering. -- The 10 Minute MBA, is a no-fluff daily podcast that teaches you practical business lessons you can use to grow your business immediately. Dai...
Aug 15, 2024•13 min•Ep. 229
Today, your guest teacher is Kris Hartvigsen, Founder of Dooly and a visionary in the tech industry with over two decades of experience. Kris has dedicated his career to revolutionizing the sales process through innovative technology solutions. Kris is the driving force behind Dooly, a platform that simplifies sales workflows by automating administrative tasks, allowing sales teams to focus more on selling and less on data entry. His insights have been featured in numerous industry discussions, ...
Aug 14, 2024•13 min•Ep. 228
Today, you'll discover the hidden power of your subconscious mind and how to harness it for success. You'll learn how your subconscious mind secretly shapes your thoughts, habits, and reactions, often sabotaging your efforts without you even realizing it. Discover why most self-help advice and “mind hacks” fall short, and what you can actually do to take control and make your subconscious mind work for you instead of against you. This is your playbook for understanding and mastering the real bos...
Aug 12, 2024•18 min•Ep. 227
Today, we're mastering newsjacking – the strategic art of leveraging current events to elevate your brand. We'll navigate the balance between seizing opportunities and maintaining integrity, equipping you to craft impactful messages, choose the right platforms, and anticipate trends. It's not just about reacting to the news; it's about shaping narratives and proactively generating buzz. By the end, you'll be poised to turn breaking news into breakthrough moments for your brand. -- The 10 Minute ...
Aug 08, 2024•14 min•Ep. 226
Today, we'll delve into the exciting world of sales technology, exploring how it's revolutionizing the way businesses connect with customers and close deals. We'll cover everything from the essentials like CRMs and automation to cutting-edge tools like conversational intelligence and predictive analytics. You'll learn how to build a customized sales tech stack that aligns with your specific needs and budget, and I'll share strategies for getting your team on board with new technology. -- The 10 ...
Aug 08, 2024•10 min•Ep. 225
Today, your guest teacher is Steve McKee, Co-founder of McKee Wallwork and author of "Turns." As a nationally recognized marketing strategist, Steve has dedicated his career to turning around stalled, stuck, and stale companies. Steve is the author of several influential books, including "When Growth Stalls," "Power Branding," and his latest work, "Turns." His expertise has been featured in major publications like The New York Times, USA Today, and Forbes, and he has appeared on CNBC and Bloombe...
Aug 06, 2024•10 min•Ep. 224
Today, we'll unravel the secrets of the entrepreneurial paradox: how focusing on solving problems for others can paradoxically lead to the resolution of your own challenges. We'll delve into the power of value creation as the ultimate multiplier, exploring how aligning your business with genuine problem-solving can unlock a cascade of positive outcomes, from financial success to personal fulfillment. You'll discover actionable frameworks and mindsets, like problem-solution fit and 10x thinking, ...
Aug 06, 2024•9 min•Ep. 223
Today, we'll unravel the intricacies of customer retention, revealing powerful strategies to transform casual buyers into lifelong brand enthusiasts. From mapping the customer journey and crafting personalized experiences to embracing unconventional tactics like surprise rewards and exclusive communities, you'll gain the knowledge and tools to build a loyal following that fuels your growth for years to come. -- The 10 Minute MBA, is a no-fluff daily podcast that teaches you practical business le...
Aug 02, 2024•10 min•Ep. 222
