This was a powerful coaching session. But sometimes in life you've got to take a risk or two. I am giving you an intriguing title—and that's it! But I recommend you listen in because this might be the insight that changes everything for you... Love. Rich PS. For most of human history, it wasn’t called coaching. It was called leadership. Download an FAQ for great leaders who want to be great coaches - with a handful of high-performing, high-fee clients. https://richlitvin.com/rules...
May 20, 2021•25 min•Season 9Ep. 4
How do you coach a client who says, "Life's great. I'm sorry that I don't have anything to be coached on, today..."? I love those moments. You see, for most people, coaching is remedial. Tell me your problem. Let me help you solve it. Repeat. For me, coaching is not remedial but generative. "You don't have a problem. That's great! Let's have a chat and see what occurs..." Today, I coach two fascinating women who are members of my program, Transition Excellence. What they both discover is that th...
May 13, 2021•25 min•Season 9Ep. 3
Chris and Michelle are two powerful women. Chris wants to make a real difference in the world by helping young boys and girls to feel more empowered. Michelle is frustrated that, if she is not careful, she can still get overwhelmed with feelings of anger. With just a couple of questions to each woman, I help them step back into their power. Love. Rich PS. For most of human history, it wasn’t called coaching. It was called leadership. Download an FAQ for great leaders who want to be great coaches...
May 06, 2021•18 min•Season 9Ep. 2
You know what I love the most about coaching around insight? It's that I have no idea walking into a session, just what is going to occur. In this conversation, Lauren wants my guidance on using intuition in coaching. And Anthony wants to let go of the unrelenting guilt—common to so many high performers—that he isn't yet where he wants to be. How on earth will I bring these two conversations together? There's only one answer to that question. It's to be totally present and in the moment. And to ...
Apr 29, 2021•23 min•Season 9Ep. 1
It's time for a new season. Join me today for a brief conversation on the seasonal nature of life and why that's important for us as transformational coaches. Love.Rich PS. For most of human history, it wasn’t called coaching. It was called leadership. Download an FAQ for great leaders who want to be great coaches - with a handful of high-performing, high-fee clients. https://richlitvin.com/rules
Dec 10, 2020•8 min•Season 8Ep. 10
I wrote The Prosperous Coach, with my friend Steve Chandler, almost 8 years ago—and it has stood the test of time. It has been in the top 20 books about coaching on Amazon ever since it was published. It’s sold over 75,000 copies and it continues to sell 1,000 copies a month. In fact, just last month, we had our highest number of sales ever. Now, we wrote that book 8 years ago and much has changed in the world in that time. We wrote The Prosperous Coach to be a timeless book but that doesn't mea...
Nov 26, 2020•15 min•Season 8Ep. 9
I’m a scientist by training. I have a joint degree in Biology and Economics. And that background in biology meant that I spent hours and hours of the early part of my life studying, researching and experimenting in a laboratory. The Latin root of the word “laboratory” literally means to work. The word “experiment” comes from the Latin, meaning to try and to risk. The word “research” comes from Latin, meaning “to wander hither and thither.” So, what we call science literally means hard work, taki...
Nov 19, 2020•8 min•Season 8Ep. 8
I’m an expert in high-level, complex coaching skills. And I’m an expert in coaching high-level leaders. When you watch me coach, you see me soaring on invisible gusts of wind. I’m an expert in creating something from nothing. A book that's sold 75,000 copies. A program that can create a million dollars worth of value in a year. An article that’s read by 20,000 people. A video that’s watched by 100,000 people. A community of high-level leaders. But what you don’t see, when you observe my successe...
Nov 12, 2020•7 min•Season 8Ep. 7
Around 1,800 years ago, the Roman emperor Marcus Aurelius noted: "What stands in the way becomes the way." Whatever problem you are facing right now has the seeds of it’s solution within it. To be a great coach do NOT try to solve your clients’ problems. Instead help them to live into bigger challenges... Love. Rich PS. For most of human history, it wasn’t called coaching. It was called leadership. Download an FAQ for great leaders who want to be great coaches - with a handful of high-performing...
Nov 05, 2020•9 min•Season 8Ep. 6
This episode is about the worst night of my life. Ever. And it happened just the other day. Before bed, I took a medication, and for about half an hour everything was fine, as I tucked in the kids and read them a bedtime story. Then something began to change... I didn't feel good and I lay down next to Monique. I didn't want to worry her but after a few more minutes, something began to feel seriously wrong. My vision was confused and then my arms and legs started to twitch and I couldn't stop th...
Oct 29, 2020•8 min•Season 8Ep. 5
My first leadership role was thrust upon me at 10 years old; when I was made School Captain of my primary school. I had no idea what leadership even meant. And I have been making mistakes as a leader, ever since! What I’ve discovered—and I am going to teach you today—is that there are 3 key, counterintuitive rules to being a great leader: 1. The Reverse Golden Rule 2. The Diamond Rule 3. The Snowflake Rule Love. Rich PS. For most of human history, it wasn’t called coaching. It was called leaders...
Oct 22, 2020•12 min•Season 8Ep. 4
Today, I am going to teach you a formula to turn huge dreams into reality: 1. Dream Big 2. Take Tiny Steps 3. Think Long Term 4. Success is an inside-out journey 5. Keep Going 6. Do the opposite 7. Seek an elite community And I am going to share my insights from watching my wife, Monique DeBose create exponential success in her life as a performer. What most people don’t see, is that—like all successful people—Monique has faced roadblocks, challenges and criticism along her journey. It’s been ha...
Oct 15, 2020•19 min•Season 8Ep. 3
I was a fearful child. I’ve been a fearful man. And I’ve spent much of my life covering it up by doing all I can to look confident on the outside, whilst feeling deeply insecure on the inside. I’m afraid of not being liked, of running out of money, of dying before I see my kids grow up, of telling Monique what I really, really want, of aiming too high, of failing, of looking bad, of getting NOs… But I have learned that FEAR IS A MASK FOR DESIRE. And when a client asks me to help them get rid of ...
Oct 08, 2020•13 min•Season 8Ep. 2
Leadership is lonely. Often very lonely. It’s why I created 4PC. Selfishly. For me. So, I didn’t have to feel quite so alone. So, I could be surrounded by fascinating people. So, I could have people in my world who inspire me. 4PC is a high-pressure environment. We’re surrounded by people who are where we want to be in at least one area of our life. We are each forced to compete higher than our skill level. In today's episode, I am going to take you through 6 powerful tools that I recently taugh...
Oct 01, 2020•17 min•Season 8Ep. 1
"If you’ve followed my work for a while, you might be able to fill-in-the-blank on this one! In the fifth video in this series, I’ll share the question I use most often to begin my coaching conversations. Remember — Let your clients tell you what they would most love to create! Love. Rich PS. After you've listened to this episode, get in touch. Let me know your single biggest insight – and how you'll apply it. https://richlitvin.com/contact/ For most of human history, it wasn’t called coaching. ...
Sep 24, 2020•3 min•Season 7Ep. 6
"I’m mixing things up a bit, today. Technically, this isn't a question, but it is a powerful and provocative tool to add to your arsenal. In today’s video, you’ll learn how to help a client powerfully envision their future and bring it into the present. I'll also tell you a story about how I help my clients create (and achieve) Impossible Goals. Language is powerful. And generative language has the power to change your life. Love. Rich PS. After you've listened to this episode, get in touch. Let...
Sep 17, 2020•9 min•Season 7Ep. 5
The job of an extraordinary coach is to provoke their clients. The word "provoke" or "provocative" often has a negative connotation. It means "to annoy" and "to irritate." But, if you trace the word back to its Latin derivation, to provoke means "to draw forth." And that's the job of an extraordinary coach. To draw forth their clients. To draw out their genius. In the third episode in this series, I’ll share two more of my favorite questions. And these two relate to fear. Love. Rich PS. After yo...
Sep 10, 2020•4 min•Season 7Ep. 4
Extraordinary coaches don’t answer the questions their clients come with — they help them live into more powerful questions. In the second episode in this series, I’ll share my favorite pair of very simple questions. Love. Rich PS. After you've listened to this episode, get in touch. Let me know your single biggest insight – and how you'll apply it. https://richlitvin.com/contact/ For most of human history, it wasn’t called coaching. It was called leadership. Download an FAQ for great leaders wh...
Sep 03, 2020•4 min•Season 7Ep. 3
Most coaches think their job is to answer the questions that their clients come to them with. But, an extraordinary coach knows that’s not their job. The job of an extraordinary coach is to challenge the questions their clients ask. The job of an extraordinary coach is to help their clients live into better questions. Over the next couple of weeks, we’ve got a new series of provocative questions to challenge your thinking (and your client’s!). Love. Rich PS. After you've listened to this episode...
Aug 27, 2020•3 min•Season 7Ep. 2
A client of mine runs a multi-million-dollar business. She’s respected by everyone in her field, yet she once said to me, “I could do this with my eyes closed. I want something more.” And then she went on, “I’m not lonely, but I’m very alone. There’s no one else I dare share this with but you.” One challenge of being a high performer is that you can be surrounded by people whose only mission is to say “yes” to you, who want to make you feel good, or say what they think you need to hear. As a coa...
Aug 20, 2020•1 hr 29 min•Season 7Ep. 1
Shermain's secret as a leader and manager is that since his childhood he's been known for keeping people safe. He's built a reputation in just 4 words: I've got your back. I draw out the secrets of his clients – their struggles and their dreams. And I leave him speechless... What are YOU known for? Love. Rich PS. After you've listened to this episode, get in touch. Let me know your single biggest insight – and how you'll apply it. https://richlitvin.com/contact/ For most of human history, it was...
Aug 13, 2020•24 min•Season 6Ep. 9
Georgie's clients perform at such a high level, they are beyond the realm of where most leaders live. A handful of her clients, between them, have a market cap of $150 Billion. In today's episode I am going to tell you the secret to enrolling the leader of a billion dollar corporation as a client. If you are bold and willing to speak your truth, it's easier than you think. Love. Rich PS. After you've listened to this episode, get in touch. Let me know your single biggest insight – and how you'll...
Aug 06, 2020•16 min•Season 6Ep. 8
Praveen coaches brilliant leaders in the tech world. But he feels like he is hiding. He feels like he's in a place of comfort as a coach. He feels that he's not really stepping up as a leader. I draw out a distinction that shifts everything for him, based on a 2,500 year old quote by Lao Tzu: "A leader is best when people barely know he exists, when his work is done, his aim fulfilled, they will say: we did it ourselves..." Love. Rich PS. After you've listened to this episode, get in touch. Let ...
Jul 30, 2020•25 min•Season 6Ep. 7
When I first met Jermaine she told me a secret. She'd invested $35,000 in courses and with marketing 'experts' to build her coaching business. With all that money invested, she hadn't got a single paying client. I coached her to become a 'secret agent of coaching' in her company. She now coaches her boss and her boss's boss. She's known as the go to coach in her organization. In today's conversation, she asks me to help her build a community. But you know I don't play that way! Instead, I draw o...
Jul 23, 2020•34 min•Season 6Ep. 6
Niiamah is a man who loves complexity. He was an actuary. Then he worked for one of the top consulting firms. Then he became a coach. In this episode we talk about what it means to be a Thought Leader. We distinguish the two elements of thought leadership– thinking and leading. And we discover that becoming a thought leader is far less complex than he imagined. Love. Rich PS. After you've listened to this episode, get in touch. Let me know your single biggest insight – and how you'll apply it. h...
Jul 16, 2020•17 min•Season 6Ep. 5
In this episode, I draw out Bob's story. It's a story so powerful that it moves both of us to tears... In fact, Bob shares with me a secret he has hidden from the world for 45 years. As you listen, ask yourself, What are YOU hiding from the world? What are you terrified people will find out? When you are a powerful coach, it's often the things that scare you to share out loud that are what has your clients want to work with you... Love. Rich PS. After you've listened to this episode, get in touc...
Jul 09, 2020•33 min•Season 6Ep. 4
Kimberly has been a professional coach for 2 years but she was a senior executive at a Fortune 7 corporation for 21 years. I help draw out Kimberley's superpower. It's a gift that allowed her to lead teams of thousands of people. And now it will be her gift as a high-level coach. As you listen, reflect on the question "What do most people not know about YOU?" Love. Rich PS. After you've listened to this episode, get in touch. Let me know your single biggest insight – and how you'll apply it. htt...
Jul 02, 2020•40 min•Season 6Ep. 3
Daniel is a Police Officer. He's a man of deep faith. He's African American. He's a coach. And he's an athlete. And in this episode I tie all of these together, as I draw out his story and help him to craft the story of the NEXT stage of his life. When he was young, Daniel's father said a few words to him, that changed his entire life. And before we end, I say a few words to him that will help him create his life as a coach... PS. After you've listened to this episode, get in touch. Let me know ...
Jun 25, 2020•38 min•Season 6Ep. 2
Almost 10 years ago, one of my coaches shared with me a tool that has changed my life. I call it a Manifesto. It’s the tool I use to “create” myself every day. I've been working on this for almost 10 years. I read to myself – sometimes out loud – almost every morning. I've shared with almost no one other than a handful of clients, over the years. And at my recent intensive, I took a risk and shared it out loud. And in this episode I am going to share my Manifesto with you... ======== A CREATED W...
Jun 18, 2020•8 min•Season 6Ep. 1
Vicki is a consultant to companies that range from start-ups to a $500 Billion corporation. What I see in Vicki is that with 20 years or more behind her of expertise in working with high-level leaders in organizations, it's time for her to start sharing her gifts. That looks like, it's time for her to be a thought leader. In this conversation, I teach her 3 tools to draw out these gifts and insights that she has. I draw apart the two words: thought, leader. I help her understand how to get deepe...
Jun 11, 2020•25 min
