#10 The Justin Simon Route

Justin Simon is a content distribution and repurposing consultant and the founder of Distribution First, a membership and community dedicated to helping burned-out marketers escape the content production trap.

In this episode, Justin shares his journey from content marketer to entrepreneur and the challenges he faces while on his path to building a business he loves.

(00:00 From Content Marketer to Entrepreneur (01:12) - The Reality of Going Solo (02:15) - The Content Repurposing Roadmap (03:42) - Layoffs and Finding Opportunities (06:14) - Building a Niche in Content Repurposing (14:07) - Ups and Downs of Starting a Business (16:32) - Iterating Your Service Offerings (21:04) - Balancing Revenue Streams (23:10) - Building a Membership Program Is A Ton of Work (24:17) - Defining the Membership Goals (24:54) - Launching the Membership (26:32) - Balancing Work and Motivation (27:51) - The Impact of Community (29:41) - Shifting Business Models (30:58) - Building a Sustainable Business (40:04) - Avoiding Overwhelm (45:33) - What’s Next

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