“But FAITH, HOWWW do I tell if it’s the right keyword for me?” If you’ve ever sat down to do keyword research and felt like captain of the struggle bus, then this is the episode for you. After all, the RIGHT keyword strategy is FOUNDATIONAL to a successful SEO strategy. It’s LITERALLY make or break for your evergreen content. In this episode, you’ll get the 8-step filter that I use to determine if a keyword is a good fit! THEN you can start creating kick butt content that gets found by your audi...
Jun 19, 2025•18 min
Having a tool and knowing how to USE a tool effectively... well they are absolutely 2 totally different things. For example- I HAVE a pair of "nippers" used to trim horse hooves... but do I know HOW to use them EFFECTIVELY? Absolutely not. Free training: Learn how to get 300X More Website Traffic in a Year in 3 Simple Steps Get the Keyword Research Kickstart - Cut ALL the fluff and Learn how to use Ubersuggest the easiest and most effective way possible- in less than an hour! Join Simple SEO Fra...
Jun 03, 2025•12 min
I may have said “this is the biggest mistake” before… and that was true then… but as biz evolves and tech changes, so do the problems, so I’m NOT a liar McLiar pant, OKKKK. Learn what the BIGGEST mistake is when it comes to doing keyword research AND how to overcome it! Get the Keyword Research Kickstart - Cut ALL the fluff and Learn how to use Ubersuggest the easiest and most effective way possible- in less than an hour! Free training: Learn how to get 300X More Website Traffic in a Year in 3 S...
May 20, 2025•10 min
So you've sent out the surveys, asked the hard questions, and interviewed more "ideal clients" than you can count. You DONE DID the DANG Market Research. Now what? What do you do with these oodles of words, these spreadsheets, these recordings? How do you use this info to actually market your business and get more leads? Listen in for 6 powerful places to use your market research for increased conversion and better SEO. Email [email protected] or Book your discovery call here to see if you're ...
Apr 29, 2025•12 min
Polls, surveys, DMs, Smoke signals? What's the BEST way to do market research? While there is no one size fits all for every business, there is ONE common thread that makes THE most effective market research campaign. Listen in for a simple way to segment your audience for market research, how to get people to participate, and some sample questions to tailor for your audience. Learn how to get more leads in less time (free 1 hr training). Get your website copy, SEO strategy, and market research ...
Apr 22, 2025•13 min
Ok, so you KNOW that you need to do market research. And (thanks to Ep 225) now, you'r enot scared to do it. But what are you ACTUALLY looking for? Basic demographics? Their firstborn child's name? WHAT are you trying to find out? Listen in as I break down the 3 key elements you want to learn during market research. (Number 3 is the MOST important) Ready to get your website copy, market research results, AND your SEO implemented seamlessly? Snag a spot for a website copy! Book your discovery cal...
Apr 15, 2025•13 min
I get it. Market research can feel intimidating. How do you do it? What questions do you ask? What if you annoy people? What if you get (gasp) negative feedback? We're tackling 6 lies about market research and gonna kick them in the teeth. Get the confidence you NEED to use this highly valuable FREE tool for growing your business and serving your customers better. Ready to get your website copy AND your SEO strategy DONE in a day? Snag a spot for a VIP Copy Day! Book your discovery call here ! J...
Apr 09, 2025•18 min
If I could sit down with you and help you with ONE thing regarding your website traffic and lead gen- it would be THIS. You don't HAVE to struggle. You don't HAVE to fail. Listen in. I love y'all and WANT to help. ;) Ready to REALLY get More Leads in Less Time? Sign up for this FREE live training. Learn how to cut your content creation time by 75%, generate 300% more leads, and start seeing results in as little as 30 days. In 1 (fun) hour you'll learn: 1. The #1 shift you MUST make in your conte...
Mar 25, 2025•12 min
I am obviously a proponent of blogging to drive traffic to and revenue for your business. We know this. But did you know that I don't put the SAME amount of time, effort, and money into every blog post? Why? Well, because some topics (and keywords) warrant more of an investment than others. Learn the 5 criteria I use to determine if a blog should be a "Big Kahuna" blog or not? If you're REALLLY ready to start making SERIOUS tracion on your traffic goals, then save your seat and mark your calenda...
Mar 24, 2025•11 min
Raise your hand if you've ever accidentally believed that something was WAY too hard, only to find out later that it really wasn't THAT bad. (Looking at you, "long-distance running" and hiking.) SEO often gets painted in a "too hard for normal people. Only possible for uber-nerds" light. And I'd like to put the kibosh on that. If you are struggling to gain traction with your SEO strategy, then this episode is for you! Ready to REALLY get More Leads in Less Time? Sign up for this FREE live traini...
Mar 21, 2025•10 min
Unless you're new around here, then you KNOW that keyword research is one of the MOST integral parts of a great SEO strategy. As in, you CANNOT get the traffic you NEED if you don't have the right keyword strategy. However, sometimes finding the RIGHT keywords can be challenging. So if you feel like you've already tried #allthethings to find the right keywords to market your business and just CANNOT, then THIS is the episode for you! Want to learn how to make MORE leads in LESS time? Sign up for...
Mar 20, 2025•12 min
Like my Pastor used to say, "for every mile of road, there's 2 mile of ditch". And, while that is CERTAINLY true for our rural country roads, it is ALSO very true for blogging and creating SEO friendly content. Listen in to learn the 2 "ditches" of blogging and how to avoid both for maximum traffic and business growth. Want to learn how to make MORE leads in LESS time? Sign up for this FREE live training. Learn how to cut your content creation time by 75%, generate 300% more leads, and start see...
Mar 19, 2025•14 min
One of my favorite things about Math is that there is a right answer and a wrong answer! And while I don't always dive into Math-A-Lete level data on here, I KNOW that it IS helpful to look at cold, hard, data to hep inform our decisions. So if you've been a little apprehensive about whether your marketing strategy is working to it's fullest capacity or not- make sure that you consider these 5 data driven reasons to market smarter not just harder. ;) Want to learn how to make MORE leads in LESS ...
Mar 18, 2025•25 min
So the entire goal for the episode today is to straight up kick the devil in the teeth. I really feel like there are a lot of lies holding Christian entrepreneurs back from fully stepping into their God given calling and fully doing the things that He has called them to do in the marketplace and the kingdom as a whole. So today, we are diving into three lies that are holding you back as a Christian entrepreneur and scriptures to kick those lies in the teeth. Let's GOOOOO? Read the blog here! Are...
Mar 14, 2025•24 min
Alright, y'all. We are diving into one of the most common excuses I hear for people not creating great SEO-friendly content on the reg: You don't have enough time to blog. Well, coming from a mama of three, business owner, agency owner, barrel racer, horse owner, like, I'm doing a lot of things y'all, and I'm telling you, using these seven tips, you're gonna be able to creatively find some time to create consistent SEO content to drive traffic for years to your website. Are you ready? Download t...
Mar 11, 2025•14 min
Whether you are hiring a copywriter and SEO consultant separately, hiring us to do both wink wink, or doing it all yourself, one of the KEY factors to a successful website copy & SEO refresh is in the preparation. Most people- no matter how wordsmithy they are CANNOY just sit down and whip out the PERFECT website copy in one try without any forethought or research. What you see as the end product of ANY great SEO copywriting or website copy job is the result of a LOT of thought, research, an...
Feb 25, 2025•26 min
I’ve been in the online business world for a good while now. 8 years now of trying to figure out how to make money online, online marketing, the whole jazz. What I have found- time and time again- is that OFTEN- there are GREAT businesses, GREAT products, courses, etc, but their website copy doesn’t do them justice, and it costs them dearly- sometimes to the point of losing their business entirely (or never getting off the ground at all). Listen in to learn the 10 CRITICAL jobs that your website...
Feb 18, 2025•26 min
When thinking about ministry growth- it seems (all too) rare to consider your online marketing, SEO, & copywriting. However, for online ministry leaders, Pastor Thad & Kaila DeBuer- they are rather used to thinking outside the box. When they reached out to me looking for help with their website copywriting & SEO strategy, my answer was IMMEDIATELY "YESSS! When can we start?" I truly believe that using great copywriting, SEO, and other marketing strategies SHOULD be a part of ANY mini...
Feb 11, 2025•42 min
Questin: Are you doing the RIGHT things for your website traffic strategy in 2025? With all the chatter out there over impending algorithm updates and AI advances, it's easy to get worried. HOWEVER- I don't think there's any reason to worry. I'm gonna walk you through the 5 changes you need to make in 2025 for the BEST website traffic. Book Your SEO and Keywords Strategy Call Join Simple SEO Framework & Group Coaching Program. Learn how to get 300%, 500%, even 12,000% more website traffic in...
Feb 04, 2025•18 min
Did you break into a cold sweat when you heard the rumor that TikTock might shut down? Do you hit the panic button every time Instagram has a glitch or an algorithm update? If you answered yes to either of those questions, then this episode is FOR YOU! I want to help you STOP relying solely on social media for you business growth. You shouldn't have to. And I'm laying out a SIMPLE 4 Step plan to Shut-Down-Proof your business! Use code: SOCIALMEDIA to get a FREE, bonus 1:1 coaching call when you ...
Jan 28, 2025•17 min
Oftentimes, we think about getting more traffic through SEO, and we like to think BIG (more fun) things like content creation, fixing broken links, and getting backlinks. However, TODAY, we're going to chat about creative ways to boost your average time on page. Why does it matter, and how do you do it? Answering all of that and more! Read the Blog! 8 Overlooked Ways to Increase the Average Time on Page & Boost SEO Free training: Learn how to get 300X More Website Traffic in a Year in 3 Simp...
Jan 21, 2025•17 min
Is your website your TOP converting asset in your business? If not, it should be! That thang should be MAKING you money EVERY single month! Coming from someone who looks at, audits, and fixes website copy for a living- these 11 website copy mistakes are WAY too common, but EASY to fix! Listen in to learn 11 website copy and messaging mistakes that are costing you leads, sales, and major revenue. Ready to have your website copy convert like it should? Book a chat! Want to learn how to grow your o...
Jan 14, 2025•21 min
God cares about your business! Business, work, and hobbies, are all tools- avenues God uses to reach people and bless them. God’s heart has always and will always be for people! So let’s dig into 5 scriptures for you to partner with God on and pray over your business in 2025. Join the 5 Day Prayer Challenge! Scripture, prayer starters, & practical application sent to your inbox for 5 days. More of a visual learner? Read the blog !...
Jan 07, 2025•20 min
Does content creation feel like a neverending rat race? Well, honestly, it kind of is. With the advances in AI and the giant budgets of huge businesses, sometimes it feels like content marketing is a lost cause for small businesses. Here are 7 easy to implement tips to help your content STAND OUT amongst the masses and do MORE good for your business in 2025. Free training: Learn how to get 300X More Website Traffic in a Year in 3 Simple Steps Join Simple SEO Framework & Group Coaching Progra...
Dec 31, 2024•13 min
I get it; it's fun to BUILD and DO! But to go back and check how well things are working- eww. Not my fave. But let's be real, if you don't, you'll never know what's working and you may be spending your time on the WRONG things. Listen in and learn how to tell if you're spending your time and marketing money on the RIGHT strategy! Learn what metrics you need to consider before planning your marketing content for the next year. Free training: Learn how to get 300X More Website Traffic in a Year i...
Dec 17, 2024•14 min
For probably the last 10-15 years I have incorporated journaling as part of my quiet time and Bible reading every morning. While I would love to be one of those people who journals every night before bed, that just hasn’t been practical or sustainable for me- this has. With the practice of quiet time, journaling, and bible reading, I have been very intentional with reflection as well. While obviously taking time to reflect on your life and rhythms is imperative, I believe that taking time to ref...
Dec 10, 2024•24 min
Content marketing can take SOOO much time… and a recent bit of research showed that the average small business owner spends 20 hrs per week just on the MARKETING aspect of their business. And while we have CERTAINLY figured out how to be highly effective in WAY less time than that (ie, the 12,000% traffic increase we got for one client in under a year- spending an average of 2hrs/ week or less on their content creation) Plus, SOMETIMES you just want to take some time off! 9 SIMPLE steps to take ...
Dec 03, 2024•21 min
I shared recently that I am NECK deep in project work for my biz. But what that means on a practical level is… I’m working A LOT more than my usual 15-18 hrs/ week, and I have to be even MORE efficient in my work time than normal. So, here are some VERY hot from-the-trenches tips to help YOU in a heavy workload season. Because the truth is, even as a busy mom, busy entrepreneur, or wannabe busy entrepreneur, you NEED to learn to navigate busy seasons well! Free training: Learn how to get 300X Mo...
Nov 26, 2024•17 min
Are you gung ho to get more website traffic? Me too, pal. Me too. And as tempting as it may be to just IGNORE this search ranking factor, DO NOT DO IT! If you DO, you'll be wasting your time, increase bounce rate, and simply not convert. (Sound pointless? It is) However, in this short, but powerful episode, I'll teach you how to thoughtfully consider this factor in your keyword research without a ton of extra time or brain power AND increase traffic and conversions. Sound appealing? That's what ...
Nov 19, 2024•14 min
I'm not gonna lie, when I first found out what Search Console was I was like, "what the what??" Now, it's one of my favorite tools for working smarter not harder in my SEO efforts. (P.S. It's free) Listen in for a simple explanation of search console and learn 3 (ok 4) steps to use it in your business to get MORE of the RIGHT people clicking over to your website. Free training: Learn how to get 300X More Website Traffic in a Year in 3 Simple Steps Join Simple SEO Framework & Group Coaching P...
Nov 12, 2024•16 min
