On the show today Nate & Josh discuss the exploration process on Nate’s project - OrderTRK. We dig into feedback loops, stages of exploration and the backwards GTM approach Nate is using. This is episode 126
Jun 18, 2025•28 min
Today on the show, we stumble upon invalidation. Nate shares an update on his customer service project and how invalidation helped him overcome setbacks in the process. Josh weighs in with ways he’s using it in his business and suggests how Nate can move forwards. This is episode 126
Jun 04, 2025•37 min
Today on the show Nate shares how the customer interview pipeline is going. Josh weights in with some modern strategies on how to make contact with Nate's target audience. Links: - Jason Lemkin GTM - https://open.spotify.com/episode/1ol2xgMUUlkFSC9SfwTONl?si=1341698660ee46e2 - Jason Lemkin ChatBot - https://www.delphi.ai/saastr/talk This is episode 124
Apr 09, 2025•41 min
Today on the show, we talk about finding killer features in customer interviews and avoiding sales triggers with customers. Finally, we dig into the age old adage that successful solutions remove steps for the customer. Links: My First Million - AI App - https://www.youtube.com/watch?v=6NZ8-WQGb-g James Clear Article - https://jamesclear.com/great-speeches/a-journey-on-the-information-highway-by-evan-williams This is episode 123
Mar 26, 2025•32 min
Today on the show, we talk about the place of growth teams as Josh talks about his business. Nate’s frustrated with cold outreach and Josh gives some tips to improve the odds. This is episode 122
Feb 26, 2025•39 min
Today on the show Nate & Josh pull together some credible ideas on how to improve our odds of success building a SaaS. In a world of conflicting advice, we’re looking for repeatable, credible advice from people who have actually been successful in the trenches. Links: - My First Million: https://www.youtube.com/watch?v=qkcFcwb6mk0&list=PLWloxQyF_2n4aCanY4Y45HLTY2zoeZF8U&index=9 - Jason Cohen: https://longform.asmartbear.com/startup-drake-equation/ - Lenny Podcast: https://www.lennysn...
Feb 12, 2025•38 min
Today on the show Nate’s found a market, but feels like the competition is too good. Josh doesn’t think so and points out some ways to uncover opportunities. Links: https://userlist.com/podcast/bullseye-customer-research-with-michael-margolis/ https://www.lennysnewsletter.com/p/finding-your-bullseye-customer-michael-margolis https://www.systm.co/post/how-to-write-the-perfect-headline-for-your-landing-page
Jan 29, 2025•37 min
Today on the show Josh and Nate talk about narrowing the search for a new SaaS. They recap Josh’s bootstrap business idea search framework and discuss a new focus to help narrow the search field. Links: - https://x.com/hnshah/status/1875997046219645270?t=6EfbrvsoqwuaBeIk41E9cQ&s=19 This is episode 119
Jan 15, 2025•35 min
Today on the show, we discuss some big changes for Nate and Josh weighs with his method for validating early stage bootstrapped business ideas. This is episode 118
Dec 25, 2024•43 min
Today on the show Josh and Nate talk about conferences and reasons why a startup founder may or may not choose to attend. They dive into customer discovery, early marketing approaches, and language market fit. Links: Marketing Against the Grain: https://open.spotify.com/episode/5AVbuUGM7MftTFVAf86RTT Market / Language Fit: https://review.firstround.com/finding-language-market-fit-how-to-make-customers-feel-like-youve-read-their-minds/ ChatGPT Customer Interviews: https://www.systm.co/post/can-ch...
Dec 04, 2024•37 min
Today, we chat with Aaron Weiche co-founder of LeadFerno and CEO at GatherUp. Aaron shares his take on the current SMB market, how he grew LeadFerno, GatherUp and his strategy for the future. You can find Aaron at https://www.linkedin.com/in/aaronweiche/
Nov 20, 2024•59 min
Today on the show we talk about responding to partnership inquiries. We go through everything from white labelling, reselling, affiliates and specific customization. Josh shares some of his experience from the trenches as we think through these ideas. This is episode 115
Oct 23, 2024•30 min
Today, Tyler King shares the ups and downs of growing his SaaS over the last 15yrs+. We dig into the origin of LessAnnoyingCRM, mistakes they made along the way and how they currently look at the world. Tyler is a great guy and was very open about sharing his story. Enjoy! You can find Tyler at: - Twitter: https://x.com/TylerMKing - Company: https://www.lessannoyingcrm.com/ - Podcast: https://www.startuptolast.com/ This is episode 114
Sep 25, 2024•47 min
Today, we talk about our methods and approach to competitive and technical research. Let’s dive in! This is episode 113
Aug 28, 2024•29 min
Today on the show we talk about market positioning and the two archetypal marketing messages: Bags Fly Free and Soup is Good Food. We also discuss the most urgent question your startup needs to answer: Why Buy Now? This is episode 112 Links: Bags Fly Free vs Soup is Good Food https://kellblog.com/2018/06/13/the-two-archetypal-marketing-messages-bags-fly-free-and-soup-is-good-food/ Dave Kellogg Podcast https://open.spotify.com/episode/1Jozji543Svs2oj9x1wfPK Ruben Gamez on Twitter https://twitter....
Jul 31, 2024•37 min
Today we’re talking about personal strengths, weaknesses and where to focus your attention. Nate & Josh are pretty sure they’re uncommon approach works much better than the status quo. This is episode 111
Jul 17, 2024•34 min
Today on the show we talk about patterns in prospects, co-workers and even our families that change how we approach sales, management and life. It’s a full bag of truisms that have impacted us in unexpected ways. This is episode 110
Jul 03, 2024•32 min
Today we talk about a tool Nate’s been working on and who the target market is. Josh has some great insights on how to hone this idea for better growth. This is episode 109
Jun 19, 2024•28 min
Today on the show we talk about the non-saas podcasts Josh has been listening to and how this has changed his perspective. All this learning has Josh thinking of a new app idea that he shares with us towards the end of the episode. This is episode 108
Jun 05, 2024•45 min
Some market areas seem to be consistently successful while others are not :thinking_face:. We dive into what those successful areas are and what it’s like to run a company there. We also get a sneak peak into Josh’s experience with Arc for Windows. Link: https://www.saastr.com/how-do-i-start-a-successful-saas/ This is episode 107
May 22, 2024•37 min
Today, Nate & Josh talk about what can be done to grow Status List. Messages to be clarified, trust signals to be added, pricing to be improved. There’s a lot to get through in this episode! This is episode 106
May 08, 2024•35 min
Today on the show we talk to our friend Colleen about her SaaS journey, her latest product for the reporting space and her thoughts on getting from 0 to 1. This is episode 105
Apr 24, 2024•34 min
Today we talk about two products, one in an emerging market, one in a commodity and the challenges with each. This is episode 104
Apr 10, 2024•38 min
Today we dig into the complex feelings of customers. A company could be on the way in, the way out or about to be dropped like a hot potato by it's customers. This is episode 103
Mar 27, 2024•35 min
Today, Chris Savage from Wistia joins us to talk about all things brand and video. We walk through Chris' journey building the brand of Wistia, making technical bets and navigating changes in the market. You don't want to miss this one! This is episode 102
Mar 13, 2024•58 min
Today, we talk about the practise of apprentices and how we could benefit from that today. This is episode 101
Feb 28, 2024•36 min
Can you believe it?! Today we’re celebrating 100 episodes of Searching for SaaS! Nate & Josh take a trip down memory lane and look at fun times, great guests and things we’d change. Join us for the centennial episode of S4S 🎉
Feb 14, 2024•30 min
Today on the show we dig into Josh’s year long project to update pricing for his company. We also get an update from Nate on Testing Taxi growth and the guys talk about experiments Nate could try to grow MRR. This is episode 99
Jan 31, 2024•43 min
On the show today, we talk about marketing Nate’s testing project from 0 to 200MRR. Josh has lots of questions. Let’s start off 2024 with a bang! This is episode 98
Jan 17, 2024•38 min
Happy new year everyone! We're working on some new episodes for you. See you soon!
Jan 03, 2024•10 sec