More Than Marketing Podcast - podcast cover

More Than Marketing Podcast

Wayne Consulting Group, Rob Johnsonwww.wayneconsulting.org
Interested in small business life? More than Marketing pulls the curtain back on Wayne Consulting Group while talking about hurdles that small businesses face. Interviews, candid discussions with employees, and more! Join Rob Johnson, Group Creative Director and Founder, as he leads this podcast designed to help people understand and learn more about small business. https://www.wayneconsulting.org
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Episodes

030: The Beginning of an Era

And on this week's edition of more than marketing, Rob Johnson talks about how Wayne consulting and Wayne media are finally coming together. He also discusses plans for 2021 with the new build-out for a Speakeasy in Brighton, Michigan. Podcast Bio More Than Marketing is a podcast that tells the story of businesses. From startups to Fortune 500, we detail how companies plan and execute—and why a company needs to be “more than marketing” to be successful. The undercurrent of this podcast is the st...

Oct 23, 20208 minEp. 30

029: Who's in charge or quality control?

On this week's edition of More Than Marketing, Rob talks about quality control and how important it is for businesses to be proactive about managing their online reputation. Podcast Bio More Than Marketing is a podcast that tells the story of businesses. From startups to Fortune 500, we detail how companies plan and execute—and why a company needs to be “more than marketing” to be successful. The undercurrent of this podcast is the story of Wayne Media Group. A marketing, advertising, and organi...

Oct 12, 202011 minEp. 29

028: The Women of Finely Crafted Realty

On this week's edition: Rob sits down with the women of "Finely Crafted Realty", which is a real estate firm serving Oldham County, Kentucky. Be sure to check out their website at www.finelycraftedrealty.com! Podcast Bio More Than Marketing is a podcast that tells the story of businesses. From startups to Fortune 500, we detail how companies plan and execute—and why a company needs to be “more than marketing” to be successful. The undercurrent of this podcast is the story of Wayne Consulting Gro...

Oct 06, 202032 minEp. 28

027: Our Mobile Podcasting Service is Live!

Rob talks about WMG's mobile podcasting setup and how it can benefit businesses across Michigan. Podcast Bio More Than Marketing is a podcast that tells the story of businesses. From startups to Fortune 500, we detail how companies plan and execute—and why a company needs to be “more than marketing” to be successful. The undercurrent of this podcast is the story of Wayne Media Group. A marketing, advertising, and organizational development firm based in Howell, MI and Louisville, KY. Several epi...

Oct 05, 20207 minEp. 27

026: Decentralized Command

On this week's episode of More Than Marketing, Rob talks about Decentralized Command and how it can be utilized in your company, big or small. REFERENCES: Extreme Ownership - Jocko Willink: https://www.amazon.com/Extreme-Ownership-audiobook/dp/B015TM0RM4/ref=sr_1_3?dchild=1&keywords=Extreme+Ownership&qid=1600010182&sr=8-3 Leadership Tactics (Field Guide) - Jocko Willink: https://www.amazon.com/dp/B07THC92JS?plink=taXXWpEyr3RGKdWr&ref=adblp13nvvxx_0_1_im Podcast Bio More Than Mark...

Sep 13, 202014 minEp. 26

025: I went too far...

On this week's episode, Rob talks about a time he went too far in trying to help a client out. SHOW NOTES More Than Marketing is a podcast that tells the story of businesses. From startups to Fortune 500, we detail how companies plan and execute—and why a company needs to be “more than marketing” to be successful. The undercurrent of this podcast is the story of Wayne Consulting Group. A marketing, advertising, and organizational development firm based in Howell, MI and Louisville, KY. Several e...

Sep 08, 202015 minEp. 25

024: A Sellers Market with Tara Harris

On this week’s edition of More Than Marketing, Rob sits down with realtor Tara Harris to talk about the Louisville Real Estate Market and how realtors can set themselves apart with their online and offline presence. Podcast Bio More Than Marketing is a podcast that tells the story of businesses. From startups to Fortune 500, we detail how companies plan and execute—and why a company needs to be “more than marketing” to be successful. The undercurrent of this podcast is the story of Wayne Consult...

Aug 23, 202019 minEp. 24

023: The 02:00 AM Podcast

On this week’s edition, Rob talks about the impact COVID had on WCG after 3 months, the greatest education he’s received, and he gives his perspective on business growth and startup culture. EPISODE NOTES On this week’s edition of #MoreThanMarketing, Rob takes a look at software that they use at WCG that keeps his team organized while keeping his business secure. Podcast Bio More Than Marketing is a podcast that tells the story of businesses. From startups to Fortune 500, we detail how companies...

Jul 27, 202016 minEp. 23

022: Software that keeps your business organized and secure.

On this week’s edition of #MoreThanMarketing, Rob takes a look at software that they use at WCG that keeps his team organized while keeping his business secure. Podcast Bio More Than Marketing is a podcast that tells the story of businesses. From startups to Fortune 500, we detail how companies plan and execute—and why a company needs to be “more than marketing” to be successful. The undercurrent of this podcast is the story of Wayne Consulting Group. A marketing, advertising, and organizational...

Jul 22, 202014 minEp. 22

021: How we lost $20,000 in two days

On this week's episode, Rob talks about how WCG lost a client and a $20,000 contract over the course of two days. Podcast Bio More Than Marketing is a podcast that tells the story of businesses. From startups to Fortune 500, we detail how companies plan and execute—and why a company needs to be “more than marketing” to be successful. The undercurrent of this podcast is the story of Wayne Consulting Group. A marketing, advertising, and organizational development firm based in Howell, MI and Louis...

Jul 17, 202014 minEp. 21

020: How to Start an Ad Agency (with actual details)

On this week's episode, Rob talks about how to start an ad agency (or any business) with a detailed sales strategy. Podcast Bio More Than Marketing is a podcast that tells the story of businesses. From startups to Fortune 500, we detail how companies plan and execute—and why a company needs to be “more than marketing” to be successful. The undercurrent of this podcast is the story of Wayne Consulting Group. A marketing, advertising, and organizational development firm based in Howell, MI and Lou...

Jul 17, 202018 minEp. 20

019: Why you need to post to "Google My Business"

In this episode, Rob talks about the value of posting to Google My Business for small businesses. Podcast Bio More Than Marketing is a podcast that tells the story of businesses. From startups to Fortune 500, we detail how companies plan and execute—and why a company needs to be “more than marketing” to be successful. The undercurrent of this podcast is the story of Wayne Consulting Group. A marketing, advertising, and organizational development firm based in Howell, MI and Louisville, KY. Sever...

Jul 17, 20209 minEp. 19

018: 4 Reasons Why Your Website Isn’t Effective

On this episode of More Than Marketing… Rob talks about four ways that your website could be missing out on great traffic and getting noticed locally. — Podcast Bio More Than Marketing is a podcast that tells the story of businesses. From startups to Fortune 500, we detail how companies plan and execute—and why a company needs to be “more than marketing” to be successful. The undercurrent of this podcast is the story of Wayne Consulting Group. A marketing, advertising, and organizational develop...

Jun 15, 202025 minEp. 17

017: Small Business COVID Recovery

On this episode of More Than Marketing… Rob talks about the ongoings on the business since COVID hit and also how small businesses can recover from COVID and move forward. — Podcast Bio More Than Marketing is a podcast that tells the story of businesses. From startups to Fortune 500, we detail how companies plan and execute—and why a company needs to be “more than marketing” to be successful. The undercurrent of this podcast is the story of Wayne Consulting Group. A marketing, advertising, and o...

Jun 01, 202015 minEp. 16

016: The Launch of the podcast podcast

Johnstone & Johnson talk about the future of Speakeasy Podcast Network and the value of podcasting for businesses in 2020.

Apr 24, 202029 minEp. 15

015: April 24, 2020 State of The WCG

On this episode of More Than Marketing… Rob Johnson talks about what’s been going on with the WCG since COVID-19 hit. He also gives some updates on Speakeasy Podcast Network and Wayne Media Group. — Podcast Bio More Than Marketing is a podcast that tells the story of businesses. From startups to Fortune 500, we detail how companies plan and execute—and why a company needs to be “more than marketing” to be successful. The undercurrent of this podcast is the story of Wayne Consulting Group. A mark...

Apr 24, 202010 minEp. 14

014: Experience Edge Venture

On this episode of More Than Marketing… Rob Johnson talks to the leaders of Edge Venture Ministries . They go in-depth about the ministry and how it’s impacting families across the country. — Podcast Bio More Than Marketing is a podcast that tells the story of businesses. From startups to Fortune 500, we detail how companies plan and execute—and why a company needs to be “more than marketing” to be successful. The undercurrent of this podcast is the story of Wayne Consulting Group. A marketing, ...

Apr 24, 202016 minEp. 13

013: Absolute Services

On this episode of More Than Marketing… Rob sits down with David Adamczyk, President of Absolute Services in Sterling Heights, Michigan. They discuss the mitigation industry as well as how customer service is the undercurrent of any good business. — Absolute Services is an experienced restoration, mitigation and damage clean up service based in Sterling Heights, MI that is serving the greater Metro Detroit area. Website Facebook LinkedIn Podcast Bio More Than Marketing is a podcast that tells th...

Mar 12, 202022 minEp. 12

012: Twin Spires Remodeling

On this episode of More Than Marketing… We have a packed podcast table as Johnson & Johnstone sit down with Brandon Fields and Brandon Buttorff of Twin Spires Remodeling. The guys talk about the origin of TSR and common errors business owners make.

Feb 25, 202056 minEp. 11

011: Discover Zenyo Jiu Jitsu

On this episode of More Than Marketing… Rob Johnson & Robert Johnstone sit down with BJJ Black Belt and Masters World Champion John David Emmett to talk about his story and story of Zenyo Jiu Jitsu. Zenyo Jiu Jitsu is the premier Brazilian Jiu Jitsu academy in Baltimore. Zenyo’s supportive culture and expert instruction have earned more than 30 five-star reviews . At Zenyo, you will master the most important self-defense skills of Jiu Jitsu, Wrestling, and Judo under the expert instruction o...

Feb 03, 202044 minEp. 10

008: A New Perspective on Ws and Ls (w/ Misha Tsozik)

Rob Johnson sits down with Misha Tsozik (Owner, MBODI of Louisville). They talk about MBODI’s origin, losing clients, gaining new perspective, and how to take a leap of faith when you go off on your own. MBODI Info * Website * Instagram * Facebook More Than Marketing Info * Website * RSS Feed * Facebook

Nov 30, 201953 minEp. 7

007: Sales and Fails (w/ Johnstone)

The Docket On episode 007 of More Than Marketing , Rob Johnson and Johnstone sit down to discuss sales strategies and sales fails. Social Links www.morethanpodcast.com Facebook.com/thatwcg [email protected] Music & Sponsors David Carbonara - Lipstick (edited for podcast & radio) No sponsors on this week’s episode....

Nov 17, 201931 minEp. 6

006: How to Run a Minimalist Business

The Docket On episode 006 of More Than Marketing , Rob sits discusses the value of running a business like a minimalist and what you can do to reduce your overhead to put your capital in the areas of your business that will give you growth. Social Links www.morethanpodcast.com Facebook.com/thatwcg [email protected] Music & Sponsors David Carbonara - Lipstick (edited for podcast & radio) No sponsors on this week’s episode....

Oct 16, 201922 minEp. 5

005: Changing Healthcare (with Nikole McLean)

The Docket On episode 005 of More Than Marketing , Rob sits down with Nikole McLean, FNP at Deerfield Compassionate Care in North Branch, MI. They talk about Niki’s goals as a healthcare provider and how she’s disrupting the healthcare family practice arena with her clinic. Social Links www.morethanpodcast.com Facebook.com/thatwcg [email protected] Music & Sponsors David Carbonara - Lipstick (edited for podcast & radio) No sponsors on this week’s episode....

Sep 26, 201918 minEp. 4

004: Rob Johnson's Business Origins

The Docket On episode 004 of More Than Marketing , Rob tells the story of his business origins and how he transitioned from medicine to business. Social Links www.morethanpodcast.com Facebook.com/thatwcg [email protected] Music & Sponsors David Carbonara - Lipstick (edited for podcast & radio) No sponsors on this week’s episode....

Sep 20, 201912 minEp. 3

003: Show Me Your Books

Breakdown On this week’s episode of MTM, Rob details the importance of business owners knowing their numbers and talks about what happens if they don’t Contact Info [email protected] morethanpodcast.com

Sep 11, 201916 minEp. 2

002: So, We Lost a Client...

Episode Deets On Episode #2 of MTM, Rob discusses the clients The WCG has lost and what we can take away from those losses. You can either look at losses as a W or an L. Perspective is everything.

Sep 09, 201934 minEp. 1

001: Sorry, No Photos

Show Summary On the first episode of MORE THAN MARKETING, Rob takes a look at a recent experience that demonstrated how businesses can lose customers. Also, a quick overview of The Wayne Consulting Group is given and a final discussion on phony YouTubers is had. Contact Information [email protected] Facebook.com/thatwcg Music & Ads Lipstick by David Carbonara (edited for usage) Chevrolet Radio Ad (Circa 1950)...

Sep 07, 201924 min0
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