Over the past few years, my personal journey into deeper self-awareness has led to dramatic positive changes. It is something that impacts everything from your marketing strategies to your relationships and overall quality of life. In this episode, I dive deep into the crucial role of awareness in not just your business, but your personal life and relationships as well. I'll share personal insights on letting go of ego, stepping into others' perspectives, and improving communication to create po...
Jul 01, 2025•21 min•Ep. 284
How many of you know why you're doing what you're doing inside of the funnels you're creating inside of your business? Or how many of you have put a funnel together strictly because you saw someone else do it without understanding why you're doing every single step? Today we dive into how to build funnels with intention and purpose, and give you an inside look at our $17 funnel update and how we're planning to move forward with a low ticket to high ticket strategy. Listen in today's podcast and ...
Jun 24, 2025•20 min•Ep. 283
Your offer is not your product, and understanding this crucial distinction can make or break your sales. In this episode, I dive into what an offer truly is, how to craft effective messaging around it, and why focusing on solving problems is the key to success. Listen in an discover strategies to uncover the real needs of your audience, tailor your marketing angles, and create compelling, problem-solving offers. Plus, get a quick update on our low-ticket funnel progress. If you’ve been letting y...
Jun 17, 2025•15 min•Ep. 282
I remember how long it took me to make my first sale for $397. It took weeks of work! While it felt like a HUGE win, I kept wondering… How the heck do I bring in sales every day?! Since then we’ve hit milestone after milestone, from our first $100K, to $500k, and then on to a million and multi-million dollar sales. Hey, nowadays we bring in $5k+ a day (I wouldn’t have believed this was possible in the beginning!). But if there’s one thing I’ve learned, and seen after working with thousands of st...
Jun 10, 2025•28 min•Ep. 281
One of the most underrated elements of online selling is understanding and mastering the 'angle' of your product. Today on the podcast, I dive deep into how to effectively position your product to solve specific problems and attract customers. If you're experiencing flat sales despite describing your product's features, it's time to rethink your approach. Plus, hear some updates on our funnel-building journey, the importance of relevancy, and how to create powerful angles that resonate with your...
Jun 03, 2025•25 min•Ep. 280
There's one top mistake most course creators make: focusing too much on developing the product before validating the idea or building an audience. Even seasoned entrepreneurs fall into this trap. Ultimate success in course creation combines a good offer with solid marketing and messaging. Today, I'm talking to my buddy James Wedmore, who has achieved incredible results with his launches and been one of my own mentors. We explore how he managed to sell a new offer of $116,000 in under 30 seconds,...
May 27, 2025•1 hr 4 min•Ep. 279
The results are in from my low ticket funnel, and we made sales on the very first day! Today on the podcast, I dive deep into the initial results, the data I’ve collected, and the changes I'm planning to make. I'll break down what a low ticket funnel is, the funnel's current strategy, and why acquiring customers this way could be more profitable than generating free leads. Plus, I share the importance of making data-driven decisions and our ultimate goal of scaling this funnel to $100,000 per mo...
May 20, 2025•23 min•Ep. 278
Imagine generating high-quality leads without spending a dime on ads. Sounds amazing, right? In this episode of The New Generation Entrepreneur Podcast, I update you on my new funnel project and share actionable insights on how you can eliminate ad spend and profit from your online business efforts. Learn about my new $17 offer and the strategic sales funnel that includes order bumps and upsells designed to cover ad costs and potentially profit. I walk you through everything I've done so far—inc...
May 13, 2025•19 min•Ep. 277
A few weeks ago I set off to get back to my roots and build a sales funnel entirely on my own—no team involved (they have other things to do!). Today on the podcast, I’m diving into that project with all of you. I’ll be documenting the whole process as a series, sharing insights on crafting effective ads, creating compelling offers, and overcoming challenges along the way. Listen in and discover the step-by-step process of developing a low-ticket funnel to tackle rising ad costs, secure warm lea...
May 06, 2025•30 min•Ep. 276
Sometimes, we get so caught up in frameworks, marketing, and strategies that we overlook the most important part of being an online course creator: purpose. We’re here to enrich lives and help people through their struggles. In this episode, I'm sharing my experiences of losing sight of this and the powerful difference purpose can make. Plus, delve deep into the alignment of passion with business success, exploring the evolution of purpose over time and how it can shift, providing us with new le...
Apr 29, 2025•25 min•Ep. 275
Sometimes we all need an extra push to take necessary risks in our lives. I took the leap on some massive risks this year, and in this episode of the New Generation Entrepreneur Podcast I'm tackling common misconceptions about the online business world and starting with the importance of treating your business... like a real business. Listen in and discover the blueprint for consistent content creation, why you need to post regularly, the importance of letting your messaging dictate your offers,...
Apr 22, 2025•24 min•Ep. 274
We all have insecurities and negative patterns we fall into like guilting or victimhood. This can take the form of thoughts like, “Why am I not ‘there’ yet?”, or, “What’s wrong with me? Why Can’t I figure this out?” It’s especially easy to fall into these thoughts and emotions when starting something new like a business. But what most people don’t realize is how destructive these thoughts can be. Because the focus becomes everything else EXCEPT fixing the problem and coming up with solutions. Yo...
Apr 15, 2025•30 min•Ep. 273
You’ve heard me talk about educational content quite a bit and how it shouldn’t be 100% of the content you put out there. But it does play an important role in your messaging when you do need to teach, like in webinars or a percentage of your social media content. For my students, many get frustrated because the audience doesn’t understand the value of what’s being taught, or they get a great response to the quality of the content… but nothing converts. Is it the same for you? In this episode of...
Apr 08, 2025•18 min•Ep. 272
Dr. Kyle Stanley is one of our students who has transformed his business just by honing his communication and messaging skills. He has an important mission helping fellow dentists master their mental and relational health so that they can have sustainable success in their careers and in their lives. And today on the podcast, Kyle shares his journey through the our program. Listen in and discover the strategy that doubled his Instagram following, how he uses our teachings to address ingrained bel...
Apr 01, 2025•28 min•Ep. 271
It doesn’t matter what strategy you use, what platform you own, what content you’re putting out there… if your messaging is off, nothing you try will lead to conversions. But I see this all the time! A course creator’s sales plateau so they change from Facebook to Instagram. Or a webinar doesn’t convert, so they change up the content. Instead, you have to go to the root of the problem – your communication and messaging After working with thousands of students and business owners in my courses, m...
Mar 25, 2025•35 min•Ep. 270
Welcome to the final episode of our series on conversion messaging! In this episode, I'll delve into the importance of enhancing your teaching skills to boost sales. Listen and discover practical examples, how to understanding key concepts can lead to automatic reactions and trust in your process, and insights on content that naturally leads to conversions. Instead of merely focusing on offers and pitches, you want to find concepts that resonate with your audience's specific situations. Tune in ...
Mar 11, 2025•12 min•Ep. 268
If you want to change your messaging to bring in higher quality leads and more sales… Then you don’t want to miss today’s episode! It’s the 4th part of our 5 part Conversion Messaging Series and I’m going to give you two tools that will immediately help you stand out online today. Yup… if you implement messaging techniques, you’ll see a difference in your business. Listen in and discover what really helps drive sales, 2 tools to help you implement this in your business today, the three types of ...
Mar 04, 2025•17 min•Ep. 268
In part 3 of our Conversion Messaging Series, I dive into the art of keeping your audience engaged with your content. I'll break down different hooks, the importance of teaching concepts over information, and the strategies to keep your audience engaged. Listen in and discover ways you can improve watch time, how to ensure viewers follow your call to action, what you need to do to become a better teacher, how to avoid common pitfalls like overwhelming your audience with too much information or d...
Feb 25, 2025•17 min•Ep. 267
In the second episode of our series on conversion messaging, I delve into the concept of relevancy triggers. If you want to start crafting compelling content and titles that drive conversions, this one is for you! Listen in and disocver the four main types of relevancy triggers—identity, problems, benefits, and mistakes—and how to use them to make your content hyper-relevant to your audience, plus practical examples of how incorporating these triggers can increase click-through rates and audienc...
Feb 18, 2025•12 min•Ep. 266
Welcome to the first episode in our new five-part series on conversion messaging! In this episode, I'll explore how to identify compelling topics and craft powerful titles that attract clicks and views. Listen in and discover the importance of focusing on the decision-making part of your audience's brain, avoiding common mistakes like irrelevant topics or misleading survey data, and how to address people's concerns in your messaging. Want to transform your knowledge into effective content, and d...
Feb 11, 2025•17 min•Ep. 265
To wrap up this series, I'm tackling TWO major marketing mistakes that can hinder your business growth and settling the score once and for all. If you're struggling to move from initial revenue stages or feel stuck, you're probably making these. Mistake number four is not differentiating between your marketing and your product offer. Mistake number five is thinking you must choose between paid or organic marketing. Listen in and discover how to meet people where they are, the importance of addre...
Feb 04, 2025•19 min•Ep. 264
Do you struggle with how much information to put in your webinar? Overteaching might be what's hindering your engagement, show-up rates, and sales. Instead of overloading your audience with information, you need to build trust and connection. Listen in a discover how to teach relevant concepts and back them up with stories and analogies, ways you can build trust and connection with your audience, and tips for creating demand for your products or services. You can keep your audience excited and i...
Jan 28, 2025•20 min•Ep. 263
I often hear people debating and even battling about evergreen sales versus launch sales, with proponents of each side bashing the other. Today, I'm ending that debate by sharing my experiences and insights from using both models over the past two years in our business. Listen in and discover the pros and cons of each strategy and how we've successfully integrated both to create powerful and profitable business models. By combining launches with evergreen strategies, we've maximized our revenue ...
Jan 21, 2025•20 min•Ep. 262
We're kicking off the year with a new podcast series, and in this first episode, we'll discuss a critical yet often overlooked aspect of marketing: why talking about the solution and root cause too soon can push your audience away. Listen in and discover why jumping into solutions prematurely can disengage your audience, the signs that indicate this issue, and strategies to shift from explaining and convincing to persuading. By focusing on symptoms rather than root causes and crafting self-diagn...
Jan 14, 2025•18 min•Ep. 261
Are you overloading your webinars and presentations with too much information? Wondering why attendees love your content but never make a purchase? This week on the podcast I reveal the secret to engaging and converting your audience by teaching concepts instead of just delivering information. Learn how to add value, build connections, and create demand using metaphors, analogies, and stories. With over seven-figure launches and thousands of students, I've refined these techniques to revolutioni...
Jan 07, 2025•27 min•Ep. 260
In this episode of the podcast, I’m sharing the perspective and insight of our students who’ve found success using our messaging principles and philosophies inside our New Generation Mastery program. Listen in and discover exactly how to use the messaging and how it actually works, personal success stories from students and how they used NGM inside their business, how to successfully implement these principles in your own business, and clarity and insight into integrating these powerful messagin...
Dec 30, 2024•50 min•Ep. 259
The better you communicate, the stronger your messaging will be, and, more importantly, the better your relationships will be in life. I believe this to my core. The more I’ve worked on communication, the stronger my relationships have become with my kids, my parents, my friends, my coworkers, and so on! My students share the same story. Because the more you understand how humans process information, the better you’ll be at helping them feel heard and seen. So, in this episode, I’m diving into e...
Dec 24, 2024•39 min•Ep. 258
After working with over 3000 entrepreneurs, I’ve noticed one of the biggest challenges is building an efficient team, and for a lot of people the first step is hiring virtual assistants. But they often end up micromanaging or hiring assistants who cause more headaches than relief. In this episode, I talk to one of our most successful students and a fantastic business coach, Sailynn Doyle. She'll teach you how to hire your first unicorn or multiple unicorn virtual assistants. You’ll learn about c...
Dec 16, 2024•55 min•Ep. 257
Today we are releasing one of the deepest and most impactful episodes on the podcast. This year, 2024, has lead to some of my biggest lessons, growth in this life but that happened because of the deepest levels of pain and overwhelm I have ever felt. Some of those events were things like getting hit by car while riding my bike, moving states (again), legal issues, accidents, death and more….Although I have a hard boundary and don’t/won’t dive into the specifics of the things that happened to me ...
Dec 10, 2024•1 hr 43 min•Ep. 256
Struggling with engagement on your content and sales? You're not alone. And it might be the same issues affecting all your content, whether it's your webinars, your launches, your lives, etc. The reason why things aren't working in your content is the same reason why it's not working in your sales funnels. That's why I'm introducing the Conversion Content Formula. In this episode, I'll teach you how to transform your content strategy to help you attract the right audience, drive engagement, and ...
Dec 03, 2024•23 min•Ep. 255
