Em and April - Talking Business, Social and Llamas - podcast cover

Em and April - Talking Business, Social and Llamas

Em and April are two down-to-earth, authentic, boss ladies ready to share their experiences, knowledge and skillset about all things business and social media and even llamas. They bring a fresh and fun approach for business owners and entrepreneurs in this weekly podcast. April Whiston owns and runs three business; Boss Lady Brain, CabinConnect.com.au and Merool Holiday Park. Em owns and operates a social media education and consultancy business called Cactus Llama.
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Episodes

Episode 9: Guest Interview with Tahlia Doidge-Lia of Terra with Tahlia

In episode 9 we sit down to chat with Tahlia Doidge-Lia about her Instagram Blog; Terra with Tahlia. We dive into Instagram strategy, Instagram aesthitics and creating a consistent and cohesive account and presence. Tahlia takes us through her decision to create her blog using Instagram and just how our attention spans on social media affected this decision. We also unpack something that many business owners face, the fear of rejection and ‘Imposter Syndrome’. Tahlia discusses how she had found ...

Feb 25, 202029 min

Episode 8: Building Your Brand and Community

In Episode 8 we dive into branding and building a community. With April's recent trip to New York and having spent time with the incredible Gary Vee, both Em & April thought it'd be the perfect timing to discuss these topics. During this podcast we break the two down... First up, branding. This is the process of building something you stand for, something recognisable and something that shares a vision and values with the community (your audience) who love the brand. This leads us into the i...

Feb 10, 202024 min

Episode Seven - Guest Interview with Sally Williams - Intuitive Life Purpose Mentor

Introducing – Sally Williams – Intuitive Life Purpose Mentor It is no wonder we picked this beautiful guest for episode number 7. The number 7 is a highly spiritual number that is associated with intuition, mysticism, inner wisdom, and a deep inward knowing. In episode 7 we introduce you to the incredibly warm, loving, intelligent and spiritual ‘Life Purpose Mentor, Sally Williams. Find a comfortable place, snuggle down and enjoy this longer episode as we chat with Sally about her transition fro...

Jan 08, 202057 min

Episode Six: The Future of Social Media in 2020 and Beyond

In this episode Em & April discuss how you’ll be using social media and other marketing outlets and platforms to reach your customers, consumers and leads over the next 12 months to 2 years, embracing change (it’s inevitable online!) and why it’s so important to be active and present where you consumers spend their time. Major platform changes, like the removal of likes, can have a massive impact of how you market and how you and your consumers interact with platforms and influential account...

Dec 19, 201925 min

Episode Five: Get to Know April Whiston

April Whiston is a certified small business coach and mentor. In this episode, we sit down with April and discover who April is, what makes her tick, and what drives her. April is a woman who takes every opportunity to maximise life. As the Lead Coach and Mentor at Boss Lady Brain, she is also a multi-business owner, pod-caster, registered nurse, blogger, wife and mother. April is an accredited Meta Dynamics Practitioner, Certified Behaviour Consultant and is extremely experienced in business st...

Dec 12, 201923 min

Episode Four: Get to know Em Figgis

Get to know Em from the Em and April podcast! Em is almost 34, a Sagittarian and self-declared hippie. Having studied multimedia at Uni with the intent of starting her own business, Em found herself spending in the following 12 years in the corporate world. Em finally decided at the beginning of 2019 that it was time to venture into small business, and so Cactus Llama was born. In this episode, Em discusses what services Cactus Llama provides, what social media management is and how a social med...

Nov 27, 201918 min

Episode Three: Collaboration

Episode Three: Episode Three we talk about the benefits of collaboration and how to go about finding and setting up a collaborative project. Collaboration is a really effective way of learning and networking to benefit yours and others business. We talk about what is collaboration, how to strike a balance when collaborating, collaboration ideas such as networking, creating a podcast, sharing social media content to each parties profiles, and challenges to be aware of when collaborating. We also ...

Nov 07, 201917 min

Episode Two: Business Identity vs Personal Identity

Episode Two: In this episode we discuss the importance of allowing your business to have an identity that is separate identity. It can be really easy to fall into the trap of allowing our own identity to be linked to our business identity. Business owners can create a belief that they ARE the business and therefore you take all your successes and failures in business as a personal reflection. How do you feel when your business receives a negative review? The business, product or service needs to...

Oct 12, 201914 min

Episode One: Start up business and cash flow

In this episode Em & April discuss the initial phase of a new business start-up: The Idea Phase, the importance of knowing your WHY, and how you can financially and socially support yourself whilst your new venture gets up and running. Books mentioned in this episode: Daring Greatly - Brene Brown Start with Why - Simon Sinek...

Oct 01, 201938 min
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