Writers of Silicon Valley - podcast cover

Writers of Silicon Valley

UX writing. Content design. Call it whatever you want: words and content are more important to good design and technology than ever. The words, phrases, and sentences you see in a user interface don't just appear there. They are written. Carefully crafted. This podcast is about the people who write those words, who design experiences with words, and who combine the power of language and technology.
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Episodes

AI: be informed, not afraid (Andrew Stein)

Do you enjoy the podcast? Please leave a review! 👉 Our new course, Advanced UX Content for Product , is available for preorder. Order and get 25% off, plus 30% off another course or workshop. 👉 Get 25% off all courses and workshops at UX Content Collective Navigate AI with clarity, not panic There’s a lot of noise about AI right now. It’s going to replace us. It’s going to revolutionize everything. It’s the best thing since sliced bread or the beginning of the end. In this episode, Andrew Stei...

Jun 30, 20251 hr 2 min

Tips for job hunting in a tough market (Casey Webb, Indeed)

Do you enjoy the podcast? Please leave a review! 👉 ATTEND OUR MAJOR COURSE ANNOUNCEMENT ON MAY 6. REGISTER HERE . 👉 Get 20% off courses and workshops at UX Content Collective with PODCAST20. Staying hopeful, getting hired, and embracing the hustle The job market for content designers hasn’t been easy—and it’s even harder when you're trying to break into the field for the first time. But if there’s anyone who knows how to stay resilient through the process, it’s Casey Webb . In this episode, Ca...

May 01, 202549 minEp. 44

Are content design’s problems self-created? (Victor Beigelman, Meta)

Listen on: Apple Podcasts | Spotify Do you enjoy the podcast? Please leave a review! 👉 Get 25% off courses and workshops through April 6, 2025 at UX Content Collective . 👉 Check out Victor’s Substack, Footbridge 👉 Victor's piece on content design that sparked this conversation Rethinking influence, resentment, and the future of content design It’s easy (and often correct) to blame external factors for why content design doesn’t get the respect it deserves. But what if some of our biggest chal...

Apr 02, 202538 minEp. 43

How to defend your design decisions (Tom Greever)

Listen on: Apple Podcasts | Spotify Do you enjoy the podcast? Please leave a review! 👉 Get 20% off courses and workshops at UX Content Collective . Just use the code PODCAST20 at checkout. 👉 Check out " Articulating Design Decisions " Mastering the art of defending your designs As a content designer, you’ve probably been asked, "Why did you use that word?" or "Why does this need to change?" Defending design decisions can be tough. Especially when feedback comes from stakeholders who might not ...

Mar 12, 202545 minEp. 42

The rise of UX writing in India (Sidika Sehgal)

Listen on: Apple Podcasts | Spotify Do you enjoy the podcast? Please leave a review! Get 20% off courses and workshops at UX Content Collective . Just use the code PODCAST20 at checkout. The rise of UX writing in India UX writing is still a young discipline in India, but it’s growing—fast. In this episode, Sidika Sehgal shares what’s happening on the ground: the demand for UX writers, why hiring is so challenging, and how localization is reshaping product experiences in one of the world’s most d...

Feb 27, 202547 minEp. 41

From tech layoff to leadership (Cara Lam)

Listen on: Apple Podcasts | Spotify Do you enjoy the podcast? Please leave a review! Get 20% off courses and workshops at UX Content Collective . Just use the code PODCAST20 at checkout. From layoff to leadership: How Cara Lam rebuilt her career Getting laid off is tough—but for content designers on work visas, it can feel like everything is on the line. When Cara Lam lost her job at Instagram during the wave of tech layoffs, she had just 60 days to figure out her next move or leave the country....

Feb 12, 202554 minEp. 40

How to survive burnout in tech and UX (Yvonne Xiao)

Listen on : Apple Podcasts | Spotify Do you enjoy the podcast? Please leave a review! Get 20% off courses and workshops at UX Content Collective. Just use the code PODCAST20. Burnout isn’t just a buzzword—it’s a reality for many of us working in UX and tech. The long hours, the shifting priorities, the constant pressure to prove our value… it all adds up. And if you’re not careful, it can take a serious toll. Yvonne Xiao has been there. She’s worked at companies like Microsoft and Uber, navigati...

Jan 29, 202552 minEp. 39

Forget tone - embrace systems thinking (Dave Connis)

Listen on : Apple Podcasts | Spotify Do you enjoy the podcast? Please leave a review! Get 20% off courses and workshops at UX Content Collective. Just use the code PODCAST20. Content design has some growing up to do. Whether it's the things we talk about at conferences, or even the aspects of our job that we *think* are important (but really aren't), we need to see some change. Dave Connis, Lead Content Designer at OutSystems, has embraced systems thinking and he wants you to as well. Go beyond ...

Jan 16, 202550 minEp. 38

Why your support content sucks (Maring Eberlein)

Listen on : Apple Podcasts | Spotify Do you enjoy the podcast? Please leave a review! We're proud to announce Maring's new course at UX Content Collective: Fundamentals of Support Content . Get it now for 25% off! If you’ve ever found yourself frustrated by terrible help center content, you’re not alone. Most of it sucks. But why? That’s why I’m excited to share this conversation with Maring Eberlein. Maring is a support content expert with a deep understanding of what makes help centers effecti...

Dec 11, 202448 minEp. 37

Leading content design at Canva (Sally Bagshaw)

Listen on : Apple Podcasts | Spotify Do you enjoy the podcast? Please leave a review! Canva is a true (Aussie) tech success story, and the content design practice there is no small reason why. One of the people leading that practice is Sally, Head of Content Design at Canva. Sally and I dive into how Canva has built one of the strongest content design practices in the world, why leadership is about more than managing people, and what content designers need to do to grow their careers. We also di...

Nov 20, 202454 minEp. 36

Product vs content (Scott Kubie)

Listen on: Apple Podcasts Spotify Do you enjoy the podcast? Please leave a review ! A few weeks ago I made a post on LinkedIn that caused a little bit of a stir. I said that content designers need to do more in considering how content supports the greater product ecosystem...and why that lack of curiosity might be holding them back. In essence, I was asking: which is more important - product or content? I got a lot of great responses, but Scott Kubie's was one that stood out to me. His view was ...

Nov 06, 202453 min

Stop taking content work personally (Deiadora Blanche)

Listen on: Apple Podcasts Spotify Do you enjoy the podcast? Please leave a review ! Having trouble letting go? Deiadora Blanche (Airbnb, Coursera) can help. In this episode, we dive deep into the idea of ego detachment — letting go of personal attachment to the work we do. Deiadora shares her journey from business consulting to content strategy, and how she’s learned to balance personal growth with professional success. We also chat about thinking like a CEO, even when you’re not in leadership, ...

Oct 23, 202446 minEp. 34

The power of small moments in UX (Vidhika Bansal)

Listen on: Apple Podcasts Spotify Do you enjoy the podcast? Please leave a review ! Vidhika Bansal might win the award for the most positive Twitter timeline . Just reading her tweets makes your entire day better. But Vidhika's talents go far beyond nice social media posts. Her intense interest and focus on human behaviour and user research make her one of the most thoughtful and fascinating people in UX. She's spoken at conferences like Button and Confab, led teams at organizations like Intuit,...

Oct 01, 20241 hrEp. 33

Knowledge graphs (Larry Swanson)

Listen on: Apple Podcasts Spotify Do you enjoy the podcast? Please leave a review ! Larry Swanson might be one of the most knowledgeable and friendly people in content design and content strategy. Every time you speak to him, he’s full of joy and passion about the craft. Not just that - he’s probably one of the most intelligent people in the industry when it comes to the technical aspects of content. He calls himself a “content architect”, but that’s really too short a description of his capabil...

Sep 11, 202449 minEp. 32

Content for AI products (Kyra Lee, UserTesting)

Get US $100 off your ticket for the upcoming Button Conference ! Use UXCC100 at checkout! Listen on: Apple Podcasts Spotify Do you enjoy the podcast? Please leave a review ! I know, I know. A lot of AI. But I swear, the conversation in this one is really worth listening to. For so many organizations, the use of AI is dictated by the CEO, or head of product, etc. Rarely do content designers take the effort or initiative to actually develop an idea of how AI should be integrated. That's why this i...

Aug 23, 202454 minEp. 31

How to crack content design contracting (Slater Katz)

Listen on: Apple Podcasts Spotify Do you enjoy the podcast? Please leave a review ! Getting into content design is hard enough, but contracting roles are a different struggle altogether. While they can be lucrative (potentially depending where you live) they're also difficult to crack. But they're also a necessary struggle to understand - often the way to start a content design career is to begin with some contracting roles. Today's guest is a content design contracting queen. Alliteration! Slat...

Aug 06, 202456 minEp. 30

From english major to content design lead: advice for grads

Listen on: Apple Podcasts Spotify Do you enjoy the podcast? Please leave a review ! Ah, English degrees. So often the target of snide comments and "there but for..." looks. I don't think there's another academic pursuit that's used as a metaphor for uselessness quite as much. Maybe basket weaving. And yet, as content designers know, English majors can become one of technology's secret weapons. Speaking of secret weapons... Today's guest might be one of the most impressive people in content desig...

Jul 17, 202449 minEp. 29

Inside Gemini: How a Google content designer helps build AI

Listen on: Apple Podcasts Spotify Do you enjoy the podcast? Please leave a review ! There's an interesting path opening up in content design: working on the actual language models underpinning this explosion of new features we're seeing. This is a new and fairly anxiety-inducing area. But as content designers, it's important that we engage and help build any type of new technology that involves content - or it's going to outpace us. This is why I spoke with Ben Barone-Nugent from Google for toda...

Jul 02, 202451 minEp. 28

Using AI to scale UX writing at Monday.com, with Ron Yakar

Listen on: Apple Podcasts Spotify Do you enjoy the podcast? Please leave a review ! Ron Yakar made a bit of noise last month when he wrote a post on LinkedIn discussing how he created an AI tool to help scale UX writing at Monday.com. There was lots of debate. "This is cool." "This is scary." "Why don't you hire more content designers?" And everything in between. So, I wanted to get Ron on the podcast to discuss it. Not only because it's an interesting piece of craft, but also because it's a vis...

Jun 13, 202452 minEp. 27

Why content designers make great leaders, feat. Aladrian Goods (Intuit)

Listen on: Apple Podcasts Spotify Do you enjoy the podcast? Please leave a review ! Many content designers want to be leaders. But how can they get there? Do they make great design leaders in general...and what will they struggle with when they get there? In today's episode I speak with Aladrian Goods, design manager at Intuit. We talk about her road to content design, her struggles and successes in leadership, and why content designers make great leaders - in general, not just for our disciplin...

May 30, 202446 min

Content design in China (Anna Potapova & Arnaud Frattini)

Do you enjoy the podcast? Please leave a review ! Last year the UX Content Collective published an extensive piece about content designers in China , written by Anna Potapova and Arnaud Frattini. The piece surveyed several people working in China, and revealed an amazing amount of insight into a place many people don't know anything about. Today, Anna (Aliexpress) and Arnaud (Alibaba Group) join me on the podcast to talk about their survey, what it's like to work in China, and what we all can le...

May 16, 202453 minEp. 26

Why (and how) content designers need to change - and fast! (Chelsea Larsson)

The Writers of Silicon Valley podcast is back! Listen to the first new episode with Chelsea Larsson, Senior Design Director at Expedia. We discuss the future of content design, UX writing, how AI is impacting everything, and why content designers shouldn’t hang on to old definitions. And maybe…why content designers should learn Python? I’m really excited to bring the podcast back, and really excited for you to listen. Things we discuss during this episode: Generative artificial intelligence Info...

May 02, 20241 hr

Introducing: The Interface by UX Content Collective

The Interface—a podcast by content designers, for content designers The Interface is a monthly, can’t-miss group chat for everything happening in content design and UX writing. The Interface has industry updates, deep conversations, and other helpful resources. Listen wherever you get your podcasts: Apple: https://podcasts.apple.com/us/podcast/the-interface/id1634546118 Spotify: https://open.spotify.com/show/0IKlWOjHbVJpNbKEs6mNdF Online: https://uxcontent.com/the-interface-podcast/...

Jul 15, 20222 min

UX writing in the fintech industry (Yael Ben-David)

Yael Ben-David is one the most thoughtful UX writers in the industry. She’s written numerous blogs and has spoken at several conferences on how to make sure UX writers and content designers prove the value of their work. Today, we take a look at some of the regulations surrounding the fintech industry which make writing for it so difficult. Plus, we explore the ultimate question: how do you get out of the customer’s way? Listeners get 20% off courses and workshops at UX Content Collective ! Just...

Jul 21, 202151 min

How can we make the content design industry...better? (Jane Ruffino)

Jane Ruffino is one of the most experienced UX writers in the industry, with an extensive work history. She also teaches a UX writing course and consults to companies on their UX copy. But what makes Jane even more interesting is her studies - she’s currently pursuing a PhD in digital acheology. In this episode we talk about how she bridges that world with the world of content design, and the discussion may surprise you. Listeners get 20% off courses and workshops at UX Content Collective ! Just...

Jul 21, 202151 min

Connecting the internal and external product experience (Andrea Drugay)

Andrea Drugay has one of the most experienced resumes in the content design industry. Now she works at Slack, one of the most coveted roles in all of design. In this episode, we talk about Andrea’s background, what makes Slack’s copy so special - but most importantly, how to make sure UX writers and content designers bridge the experience that’s outside the product, and the experience inside the product as well. Listeners get 20% off courses and workshops at UX Content Collective ! Just use PODC...

Jul 21, 20211 hr

How software will help UX writers democratize the design process (Jasper Platz)

Last month, I spoke wth Chris Baty from Figma - and we talked about how Figma is helping UX writers enter the design process. This month we continue that conversation with the creator of a copy management system. Jasper Platz is NOT a UX writer or content designer. He says that straight up. However, he quickly discovered a love for content design when building other products. So much so, that he decided UX writers need software of their own to manage the copy process. We talk about that in this ...

Mar 23, 202141 min

Figma's first UX Writer (Chris Baty)

One of the biggest challenges for UX writers is figuring out how to embed themselves within the design process. Tools like Figma are making that easier. After all, being able to edit a design without any specific software makes it harder not to give writers access. Which means it’s easier for us to do our job. Chris Baty is the Principal UX Writer at Figma, and was previously the head of UX writing at Dropbox. He’s also the founder of NaNoWriMo (National Novel Writing Month). He’s a busy guy. He...

Feb 08, 202138 min

What we learned at the 2020 Button Conference

Originally, the UX writing and content strategy community was meant to descend on Seattle for the Button conference. That didn’t happen (obviously). What happened instead was even better. It’s crazy that digital conferences haven’t been a thing until now, but COVID really thrust this one upon us. Today, I’m speaking with some fantastic UX writers and content strategists: Duaa Osman from Google, Yael Ben-David from Fundbox, and Vicki Siolos from Kickstarter. The one thing we have in common? We al...

Dec 08, 202041 min

From technical to UX writing (Christie Fremon)

If you want an anecdote about Steve Jobs and UX writing, then this episode is for you. But that's just the beginning. Christie Fremon is probably one of the most experienced UX writers in the industry. She started as a technical writer, working through companies like Yahoo and Cloud.com in the 2000s, before moving to Apple as a UI writer on iTunes, and then at Google. Now, she's writing for electric vehicles. Weird, right? Except UX writing for the digital aspects of owning an electric car are a...

Nov 25, 202034 min
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