Ep #160: Hosting a podcast was one of the best things for the last few years. Besides many interesting people, you meet it opens up new opportunities for growing your business. In this episode, I’ll share with you the experience of hosting a podcast for 2,5 years. You will learn: Why I stopped this podcast Why you should start a podcast and how it will benefit you Why set the goals for a podcast and what they could be What to pay attention to when you plan your episodes My experience with creati...
Jun 01, 2020•33 min•Ep. 160
Ep #159 You know those days when you get on a Zoom call and you look like a panda with dark circles around your eyes because of a terrible light or when you download your call and the audio sounds bad. From now on forget about that. Today we're gonna solve all these problems. I got a brilliant guest for you, Larry Becker. In this episode, Larry Becker shares how to always look great on camera for your video calls like Zoom, FaceTime, or Skype. With more than 2 decades on camera, Larry produces b...
May 25, 2020•43 min•Ep. 159
Ep #158: If you’re on the journey of writing a TED talk then first, congratulations! It’s such an exciting experience. And to make your preparation easier I invited one of my favorite people to go-to when it comes to writing - Kristina Paider. Together we discuss how to write a TED talk. A Hollywood Scriptwriter's Approach. And today we’ll cover what to begin with when you prepare your TED talk, how to start and end your talk, and mention all those small details that you better pay attention to ...
May 18, 2020•41 min
Ep #157: Is there even a place for a balance these days? The world just got flipped upside down. Have you thought that one day you will go to the bank with a mask on your face asking for money? Well, you need a mask because of the coronavirus, but the situation looks so weird from the side. You’ll definitely have something to tell your grandkids. Still, we need to figure out how to adjust to the current situation, so I brought to you a special guest today. In this episode, John Patrick Morgan sh...
May 11, 2020•38 min•Ep. 157
Ep #156: How great it is when people praise you and recommend you even if it’s online. When people want to know more about you and your business they simply Google you. And here is where reviews may play a big role in deciding to work with you or not. In this episode, Brian J. Greenberg shares the 3 best strategies to get 5-star reviews for your business. You will learn how to get more 5-star reviews and multiply them across the web. We’ll also cover which platforms are more important for gettin...
May 04, 2020•34 min•Ep. 156
Ep #155: To sell something for $100 is easy, but then the higher the price you offer the more uncomfortable you feel, and also some people are concerned about earning a lot. Let’s get into that money myth and see how you can increase your prices and earn what you really want. In this episode, Michelle Lynne shares why money is not bad and how to earn what you are worth. Michelle is the owner of ML Interiors Group, a successful design firm based in Dallas, Texas. She is also the owner and founder...
Apr 27, 2020•38 min•Ep. 155
Ep #154: Who would know that such things as pandemics will hit the world? So many entrepreneurs experience a difficult time right now. But every crisis leads to at least two options you can complain and cry about the losses or take your time to calm down and get into the new game of entrepreneurship being even stronger. While everyone stays home now is a great opportunity to build relationships and grow your personal brand. Because people all around the world spend more time than ever online and...
Apr 20, 2020•46 min•Ep. 154
Ep #153: Our today’s guest within about half of the year exponentially grew his personal brand on LinkedIn and as you will listen, you’ll know that he didn’t have any experience in doing that, had to overcome his anxiety of filming himself and learn the technical part. It was challenging, but all manageable for a busy entrepreneur as he is and as you are. And in this conversation, we’ll cover all you need to start with and succeed in creating videos on LinkedIn. In this episode, Frank Mengert sh...
Apr 13, 2020•37 min•Ep. 153
Ep #152: How good it is when someone refers you to a new client who more likely will buy from you. The most common situation that comes to mind is a word of mouth marketing. But today we’ll talk about more than that. You’ll know what is and what isn’t a referral, how to find people who will refer others to you, and how to cultivate those relationships that you won’t need even ask about referring new clients to you. It will just happen. In this episode, Stacey Brown Randall shares how to get more...
Apr 06, 2020•39 min•Ep. 152
Ep #151: Having a bunch of followers doesn’t bring you clients. Posting consistently on Instagram doesn’t bring you clients either. While all those are good, the relationship with your followers is what will help you to grow your business and sell more. As you know, people buy from those who they know, like and trust. In this episode, Sue B. Zimmerman shares how to build relationships on Instagram. A lifelong Entrepreneur with experience that led to privately coaching hundreds of business owners...
Mar 30, 2020•32 min•Ep. 151
Ep #150: We’ve talked about personal branding a lot, but here we’ll get focused on your strength that many people don’t pay much attention to. A story. Your story as an entrepreneur. The stories of your clients that you helped. And the message, or in other words the story, that you bring to others to serve more people. All of these is a powerful personal branding strategy that gets you more visibility. In this episode, Kay Fabella shares how to get visibility for a personal brand. Stories = visi...
Mar 23, 2020•38 min•Ep. 150
Ep #149: Saying content marketing I mean all kinds of content you create whether it’s written blog posts, video, audio, social media or your website, anything. So how to make all of them work together to help you to get more tractions and attract your ideal clients? This is what we will discover with our guest today. In this episode, Trevor Young shares how to use content marketing to get more PR. Trevor helps professional experts and aspiring thought leaders build visibility, influence & tr...
Mar 16, 2020•51 min•Ep. 149
Ep #148: Dov Gordon shares the secret of growing your business using joint ventures. You will know, what kind of joint venture partners to look for, how to create a network of joint venture partners so you could regularly help each other, and what projects you can work with joint venture partners that will help you to grow your business. Dov helps consultants and experts get ideal clients. Consistently. For the millions who are not the charismatic guru-type - Dov helps them get great projects, w...
Mar 09, 2020•43 min•Ep. 148
Ep #147: Have you ever wondered how to get paid even before you start work? In this episode, Jonathan Stark shares how to get paid 100% up-front. We’ll get into the details on how to ask about getting paid 100% up-front, how to overcome the common obstacles like if a client says, 'it’s expensive’ and how to get this deal. Jonathan is a former software developer who is now on a mission to rid the world of hourly billing. He is the author of Hourly Billing Is Nuts, the host of Ditching Hourly, and...
Mar 02, 2020•36 min•Ep. 147
Ep #146: We’re going break the most common rule that all other social networks have – creating a lot of content - and still build a powerful personal brand on LinkedIn. Because LinkedIn is different from Facebook or Instagram and in many ways it’s much easier than other platforms. In this episode, Viveka von Rosen shares how to build a personal brand on LinkedIn without spending a lot of time on the platform. Viveka is a Co-founder and the Chief Visibility Officer of Vengreso, the world’s larges...
Feb 24, 2020•39 min•Ep. 146
Ep #145: When it comes to online analytics some people know the basics, but many don’t even look at it. It seems too complicated. In this episode, Chris Mercer shares how to use Google Analytics to track what brings you clients and increases sales. He will explain in simple ways what stats to pay attention to, how to discover how people find you online, how to track your results and increase sales. All of that you can do using Google Analytics, which is free and easy to add to any website. Chris...
Feb 17, 2020•41 min•Ep. 145
Ep #144: The interesting way you can get clients on LinkedIn is not actually putting a lot of content and hoping that the right clients would come to you. It’s finding the right clients and building the connection with them by yourself like in the real life. And when you connect with people the effective way to build that trust is to have a stunning LinkedIn profile that will tell people that you’re the one who can solve their problems. I’m super excited to introduce you to our guest today John ...
Feb 10, 2020•44 min•Ep. 144
Ep #143: The fear of public speaking is in the top three around the world. It looks like staying in front of the crowd sharing your message is so terrifying that a lot of people don’t get to public speaking at all. So you’re the lucky one because if you still have any doubts and fears left if you should do public speaking or not my prescription do it. And today we will cover different kinds of fears of public speaking and how to overcome them so you can be more confident in it. In this episode, ...
Feb 03, 2020•37 min•Ep. 143
Ep #142: Growing your following, buying online courses trying to implement what you learn, having someone to coach you, but not getting the result that you actually want can be frustrating. So it was for our today’s guest. But she could manage that and drive all that experience into her passion that turned out into an online coaching business. In this episode, Yulia Tarbath shares how to create a coaching business that allows living an international lifestyle. Yulia is a business coach for healt...
Jan 27, 2020•31 min•Ep. 142
Ep #141: Did you know that you can start working with brands even if you have a small social media account? We will cover what you need to start working with brands, how to find those that would want to work with you, and then, we will go through the whole process from reaching out to them to you getting paid. In this episode, Elaine Rau shares how to find brands to work with on social media campaigns. Elaine lost her job, her home and her brother-in-law all in one week. Stuck in a developing co...
Jan 20, 2020•40 min•Ep. 141
Ep #140: As an entrepreneur, you know how easy it is to get caught in the bunch of work and clients that pay you less than you would want to. Or maybe it’s just the time for you to get to the next level in your business. Let’s get organized and systemize your work so you’ll do what you love, make more money and let go of the stuff and people that bring you a headache. It’s so good when everything is in order. In this episode, Robin Waite shares how to cut out the non-fee-earning work and increas...
Jan 13, 2020•40 min•Ep. 140
Ep #139: You know, I like to bring you practical tactics and I often test what our guests share before or after the interview. And I so much wanted to share this one with you because I’ve done a new speech using these technics literally preparing a few days before it and got great feedback. Everybody loved it. The idea of using a story journal for speaking is so awesome so I couldn’t miss the opportunity to bring you our guest today. In this episode, Eric Edmeades shares how to be confident to s...
Jan 06, 2020•35 min•Ep. 139
Ep #138: That’s been another great year. As always, it was filled with ups and downs. Now looking back, think about what you’ve learned and how you can use that experience to make 2020 an amazing year! Here, on the Marketing for Creatives show I also reviewed all the episodes of 2019 and put together tips from six marketers with the key elements to use in your business next year. In this episode, we’ll talk about how to grow your personal brand in 2020 using online marketing. You’ll hear the exp...
Dec 30, 2019•38 min•Ep. 138
Ep #137: It’s so common to find the audience's pain points and fears and then write your content and marketing materials from that angel: making people feel kind of bad about their life or themselves and you give them the solution. What about changing that typical way of communication with people to positivity? Understanding your audience and knowing their pain points is still important, but let’s show them with a fun perspective. In this episode, Allie LeFevere shares how to use fun over fear: ...
Dec 23, 2019•42 min•Ep. 137
Ep #136: Everyone from time to time experiences fear, feels uncomfortable doing certain things, or struggles to make things happen in life. You may be surprised, but a lot of those insecurities come from one belief that your body and mind know so well, which is I’m not good enough. Just think about it. Perfectionism? - I’m not good enough at this, I have to be better. Obsessed with how you look and what people think about you? - Again, I’m not good enough, I have to buy stuff to look pretty. I h...
Dec 16, 2019•45 min•Ep. 136
Ep #135: Let’s imagine that you create a lot of content, you blog consistently, you put all of yourself into that, but nobody buys. Such a terrible feeling. Ok, it’s too dramatic. Maybe you’ve got some sales or weren’t that good and consistent in blogging. But any way you want to see better results from your blog. How to get more sales? How to create content that will support your sales offer? How to plan a content calendar? In this episode, Lacy Boggs shares how to leverage your blog to be your...
Dec 09, 2019•37 min•Ep. 135
Ep #134: The effective way to learn more about anything is to ask the best people in the industry, those who are directly involved in what you want to know and can share the experience with you. But if you do that go further, share what you know with others. It will position you as an expert too. In this episode, Paul Smith shares how to become one of the world’s leading experts by interviewing people. Paul is one of the world’s leading experts in business storytelling. He’s one of Inc. Magazine...
Dec 02, 2019•39 min•Ep. 134
Ep #133: Organizing such online summits is a great way to quickly grow your audience. The main thing you need is an interesting topic that solves your audience’s problem. And from today’s conversation, you will learn, how to plan a virtual summit, how to find speakers, how to promote it to generate more leads, and how to make money out of this. In this episode, Dr. Mark T Wade shares how to organize a virtual summit and generate leads. The episode is packed with practical tips. Mark is a founder...
Nov 25, 2019•40 min•Ep. 133
Ep #132: The story behind the video that went viral by itself on YouTube because it touched the hearts of millions of people. She was a teacher with a big dream to change the world. And to make her dream come true she put her life experience into the short video with the message to be kind to others. There were fears, discouragement, and no clear plan of how to grow it big. But she passed all of these and it was the beginning of her non-profit organization. In this episode, Orly Wahba shares how...
Nov 18, 2019•41 min•Ep. 132
Ep #131: In episode #78, we talked with Rand Fishkin about how to optimize your blog post for SEO to get on the first page of Google. It is a useful guide on how to use SEO now. However, it's still too confusing to keep up with all Google updates. Let's get through the most common SEO mistakes that prevent your blog from getting higher positions in the Google search result. In this episode, Sam McRoberts shares how to find and fix the most common SEO mistakes (even if you're non-technical). Sam ...
Nov 11, 2019•38 min•Ep. 131
