The Unconventionalists with Mark Leruste - podcast cover

The Unconventionalists with Mark Leruste

Mark Leruste
The Unconventionalists is a weekly show covering the stories behind the people who went against the curve, took the road less traveled and stayed true to being themselves in the face of adversity. Listeners often say that each episode feels like eavesdropping on an intimate conversation between two old friends as host Mark Leruste uses his warm, compelling style to tease out the truth and create moments of radical honesty. Previous guests include Noah Kagan, Danielle LaPorte, Paul Jarvis, Chris Guillebeau, Sarah Knight, James Wilks and the Founders of The Minimalists.
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Episodes

#171 Donald Miller's secret playbook to building a million dollar coaching business

In this must-watch episode, Donald Miller is back on The Unconventionalists podcast to dive into his latest masterpiece, "Coach Builder," launching tomorrow! Get ready to grab your copy at CoachBuilder.com or from your favourite book store. 🌟 In this episode we talked about why did Donald Miller suddenly decide to write about building a lucrative coaching career (despite there being a ton of books out there already) and whether or not anyone really can turn their know-how into a money-making ve...

Mar 11, 2024•12 min

#170 Daniel Costa Gil - Against all odds: A tale of loss, love, and Resilience

In this profoundly moving episode of The Unconventionalists podcast, Mark Leruste sits down with Daniel Costa Gil, a man whose life story embodies the very essence of human resilience and hope. Born as the youngest of four brothers in South Africa, our guest this week is the sole survivor of a family that faced an unimaginable cascade of tragedies. From the heart-wrenching loss of his parents and siblings to facing life's harshest challenges alone, his journey is a testament to the indomitable h...

Jan 15, 2024•1 hr 52 min

#169 Donald Miller - How a Fatherless Boy Built a $15M Empire & Transformed His Life Story

Welcome back to another inspiring episode of The Unconventionalists podcast! Today, I'm thrilled to bring you an exclusive interview with the incredible Donald Miller, CEO of Business Made Simple and StoryBrand, and the author of 13 transformative books. I had the pleasure of sitting down with Don on the eve of Thanks Giving and dive into the myriad of questions I had about his various books. From asking about his memoirs such as Blue Like Jazz (that stayed a New York Times Bestseller for 40 wee...

Nov 30, 2023•53 min

#168 Did Glow in the Dark win a Business Book Award...?

Last night Mark Leruste attended the official Business Book Awards 2023 Gala Dinner in London, as his book Glow in the Dark was Shortlisted for a Business Book Award under the ā€œBusiness Self-Development Bookā€ category. Hundreds of authors had submitted their non-fiction business books to be considered for the competition but in the end, only a hundred authors were shortlisted for a chance to win gold. From panic renting a last-minute tuxedo to forgetting his potential acceptance speech at home, ...

May 17, 2023•28 min

#167 Grow the f*ck up with Sarah Knight

In this week's special episode of The Unconventionalsits podcast, Mark Leruste sits down with global best-selling author Sarah Knight whose books have sold more than 3 million copies worldwide and her TEDx talk has been watched more than 10 million times! Her new book " Grow the F*ck Up: How to be an adult and get treated like one" is officially out today and in today's juicy episode, Sarah talks about why this book is the book we've all been waiting for. Resources: šŸ‘‰ Order your copy of Glow in...

Apr 04, 2023•53 min

#166 Glow In The Dark: The book that broke the internet with Mark Leruste

In this week's special episode of The Unconventionalsits podcast, Mark Leruste dives into the entire journey behind how his new book, " Glow in the Dark: How Sharing Your Personal Story Can Transform Your Business and Change Your Life " (Hachette UK) launched as a Top 10 Bestseller on Amazon in three different categories. As you will learn, it was the best of launches and it was the worst of launches... Resources: šŸ‘‰ Order your copy of Glow in the Dark today: https://amzn.to/3Vg51Vd Shownotes: G...

Feb 02, 2023•26 min

#165 Why you have a story inside of you waiting to be told (Glow in the Dark official book launch)

It's book launch day! šŸ“• šŸŽ‰ šŸš€ To celebrate this huge milestone, in this week's special episode of The Unconventionalsits podcast, Mark Leruste dives into the entire journey behind how his new book, " Glow in the Dark: How Sharing Your Personal Story Can Transform Your Business and Change Your Life " (Hachette UK) came to be, from doubt to book deal, and why he can't wait for you to get your hands on a copy. Despite only having three weeks to promote his book, Mark is swinging for the fences and...

Dec 08, 2022•58 min

Bonus: Glow in the Dark - A sneak preview

Mark's new book " Glow in the Dark: How Sharing Your Personal Story Can Transform Your Business and Change Your Life " (Hachette UK) is officially coming out tomorrow on December 8th, 2022 šŸŽ‰ šŸŽ šŸ“• Here is a sneak preview of tomorrow's special "behind the scenes" episode and how you can help Mark launch his book with a bang! If you would like to help Mark's new book "Glow in the Dark" hit the #1 best-sellers list listen to today's special episode, set a reminder on your phone for 12pm GMT on Dec...

Dec 07, 2022•12 min

#164 How to Be More Human with Tony Riddle

ā€œWe can’t all live in nature, but that doesn’t mean we can’t live naturally.ā€ - Tony Riddle In this week's episode of The Unconventionalists podcast, Mark Leruste sits down with Tony Riddle, aka The Natural Lifestylist. Tony is a natural lifestyle coach, father, husband, author and record-breaking barefoot endurance athlete whose brand-new debut book Be More Human is out today. As a third time guest on The Unconventionalists podcast, Tony always brings a wealth of knowledge, is never afraid to c...

May 26, 2022•51 min

#163 From homeless to award-winning CEO: the inspiring true story of JeVon McCormick

In this week's episode of The Unconventionalists podcast, Mark Leruste sits down with JeVon McCormick to talk about his incredible but true story of going from being abused, neglected and homeless as a child to becoming the award-winning CEO of a multi-million dollar publishing company that was recently ranked the #1 Top Company Culture in America by Entrepreneur Magazine. As always I can’t wait to hear what you got out of today’s conversation, so please get in touch and let me know! Be true, be...

May 16, 2022•1 hr

#162 How to become indistractable and finally reach your goals with Nir Eyal

In this week's episode of The Unconventionalists podcast, I sit down with Nir Eyal, Wall Street Journal Bestselling Author of "Hooked" and "Indistractableā€, investor, consultant and public speaker to find out the number one reason why people don’t achieve their goals and what we can do to become hyper focused and indistractable. It’s a powerful conversation that I hope will be as much of a game changer to you as it was to me. Nir’s book ā€œIndistractableā€is one of my favourite books I read in 2021...

Mar 31, 2022•54 min

#161 What the hell is 'Impostor Syndrome' anyway? with Dr Valerie Young

In this week's episode of The Unconventionalists podcast, Mark Leruste sits down with Dr Valerie Young, the co-founder of The Impostor Syndrome Institute and best-selling author of "The Secret Thoughts of Successful Women" to find out what impostor syndrome really is, how to know if you have it (or not) and what to do about it to stop playing small. It’s a powerful conversation that we hope will be as much of a game changer to you as it was for us. It turns out that 84% of us experience impostor...

Mar 20, 2022•1 hr 1 min

#160 How to live an intentional life (+ book update!) with Mark Leruste

In this week's special episode of The Unconventionalists podcast, Mark leruste breaks down the process of writing his book and shares why pursuing a path of meaning starts by creating a more intentional life plan. IN THIS WEEK’S EPISODE YOU’LL LEARN What Mark’s been up to over the last four months The long journey to getting a traditional publishing book deal Why writing your Eulogy isn’t as gloomy as it sounds And what to expect in the upcoming special limited series of The Unconventionalists T...

Mar 10, 2022•18 min

#159 How to stop procrastinating and start inspiring with Georgina Vestey

In 1976 the film Rocky was nominated for 10 Academy Awards and won three, including best picture, making its writer and lead role, Sylvester Stallone, a star. It also went on to become the highest-grossing movie of the year. Now there's a reason why Rocky stole the show...we LOVE a good story! Especially a story involving an underdog who against all odds finds a way to win the day. Who despite all their fears, doubts and everyone second guessing them along the way, manages to push through advers...

Nov 17, 2021•47 min

#158 How to reach one million views with a TEDx talk

On the 22nd April 2017, Mark Leruste stepped on the stage at the TEDxCardiff sold out event to deliver his talk, " What they don't tell you about entrepreneurship ." Today Mark's talk has hit one million views, but the road to get there was filled with ups and downs, trials and tribulations. This special episode of The Unconventionalists podcast is the definitive account of how Mark went from being down and depressed in 2009 with a dream to one day inspire others, to delivering the most watched ...

Jun 22, 2021•49 min

#157 How to navigate the emotional journey of writing a book with Emily Gindlesparger

Emily Gindlesparger is the Head of Book Coaching at Scribe Media who over the last 12 months has been supporting me on and off with my emotional struggle of writing my book via a group coaching programme. As a ghost-writer, book coach and currently writing her memoire, Emily is uniquely positioned to unpack the emotional yo-yo journey of writing a book and what to do about it. "So often when I see authors grapple with the question of, 'I don’t know what book to write?' the real thing that is goi...

May 04, 2021•1 hr 5 min

#156 How to build a bulletproof mindset with Jodie Cook

If you're tired of binge-watching Netflix and not hitting your goals you're going to love today's powerful conversation with Jodie Cook. Jodie founded a digital agency in 2011 that was acquired in 2021 and was featured in Forbes's Europe 30 under 30 list of social entrepreneurs. When Jodie isn't busy training, she writes books and articles about entrepreneurship including "How To Raise Entrepreneurial Kids", "Instagram Rules" and "Stop Acting Like You're Going To Live Forever" and is an internat...

May 03, 2021•49 min

#155 Building courageous men with Alex Holmes

Suicide is the leading cause of death in men under 45 in the UK. Despite being digitally 'connect' in more ways than we have ever been before, many of us are feeling more emotionally disconnected - not only from those around us, but also from our own sense of self. That's why I'm so grateful to share this powerful conversation with Alex Holmes, an award-winning podcaster, mental health coach, writer and author of his brand new book "Time To Talk: How Men Think About Love, Belonging and Connectio...

May 02, 2021•1 hr 1 min

#154 What the business leader learnt from the stripper with Paulina Tenner

Paulina is an entrepreneur, angel investor, TEDx speaker and a founder of GrantTree whose new book ā€œLaid Bare: what the business leader learnt from the stripperā€ describing leadership lessons she learnt as a burlesque dancer" is making waves. Since 2010 her team has grown organically from 2 to 50 and raised over Ā£200M for more than 600 technology startups and scaleups (while also moonlighting as a burlesque dancer) and operate an open culture company which pioneered a self set salary scheme in t...

May 01, 2021•58 min

#153 How to grow your business with a podcast and have more impact with Lynsay Gould

If you're ready to grow your business with a podcast and have more impact, you're going to love today's conversation with Lynsay Gould, a podcasting & business coach and creator of the Podcasting for Business Awards. Shownotes: Join the movement www.theunconventionalists.com/newsletter Learn more at lynsayanne.com and follow Lynsay on social media @lynsayannegould This week’s episode was brought to you by: Become The Spotlight: www.becomethespotlight.com - Discover your Spotlight Score and i...

Apr 30, 2021•47 min

#152 How to find your life track with lion tracker Boyd Varty

Whether you're tracking down a wild animal or your life's purpose, the principles of transformation are the same. Somewhere deep inside, you know what your gift, purpose, and mission are. In this powerful conversation, Boyd Varty, a lion tracker, author and life coach, reveals how the wisdom from the ancient art of tracking can teach you how to recognize these essential ingredients in a meaningful life. āš ļø Warning: this episode contains strong language that some listeners may find disturbing. Li...

Apr 29, 2021•1 hr 9 min

#151 How to have better sales conversation with Matt Essam

Matt Essam is the author of the brand new book "Create And Prosper: How To Find Your Dream Clients And Build A Freelance Business You Love". After having worked in the creative industries for over 12 years within big agencies as well as running his own freelance business, Matt realised that being successful is about more than just adding bigger projects to your portfolio. In 2015 a series of unexpected events changed his perspective on life and Matt decided that it was time to find some meaning ...

Apr 21, 2021•1 hr 4 min

#150 The power of mentors and why everyone needs one with Erick Rheam

This week's guest on The Unconventionalists podcast is Erick Rheam, the hardest working man in the speaking business who is on track to generate over $300,000 this year in speaking fees. I also happened to have Erick as my speaking mentor during 2019-2020 who taught me a lot about what it means to be a servant leader and a generous speaker. Erick is a graduate of the United States Military Academy, West Point, New York where he spent 5 years as a Military Police Officer and is currently a Direct...

Mar 24, 2021•1 hr 4 min

#149 Why the future of business is you with Chris Ducker

Starting a business is tough enough as it is. That's why starting a business that isn't a true representation of who you are or what you stand for in the world is a sure recipe for disaster. But how can you start a business that is based around your passion and expertise when you don't even know where to start? Well, the answer is simple, ask Chris Ducker. This week's special guest on The Unconventionalists podcast is one of the most sought after authorities on the subject of personal brand busi...

Mar 03, 2021•45 min

#148 How to lead with love with Jadah Sellner

Jadah Sellner is the founder of several companies including the company she sold in 2016, Simple Green Smoothies, which generated over $1 million and 1 million followers in the first two years. Today Jadah is a bestselling author, business mentor, TEDx speaker, and host of the Lead with LoveĀ® Podcast. She’s been featured in O: The Oprah Magazine, Forbes, The Wall Street Journal, CBS’s The Doctors TV, and on the cover of Women’s World. As an advisor to founders and mission-driven companies, Jadah...

Feb 24, 2021•58 min

#147 The role of soul in business with Duke Stump

Duke Stump's goal is to obsolete Harvard Business School. As an economics major playing hockey at Vermont University who loved philosophy and nature, Duke was learning all about business. But at the same time he's watching Ben & Jerry's down the road dismantle everything he's learning in the classroom about what it means to be in business. Through compassion, vulnerability, courage and honesty, Duke believes in challenging the status quo and daring to play in completely different jet streams...

Feb 04, 2021•1 hr 4 min

#146 Why we need to build a more equal world for all with Vanessa Belleau

When George Floyd was killed in 8min and 46 seconds on May 25th, 2020 by a Minneapolis police officer in the middle of the streets, which was captured on camera by bystanders, the world broke out with shock and anger. What followed was a social media storm to attempt to raise awareness yet again on the historical and systematic racism across not just America, but across the world. While well-intended individuals and businesses decided to post a black image on their social media feeds in protest ...

Jan 28, 2021•1 hr 5 min

#145 The real reason you haven't written that book yet with Tucker Max

*Deep breath* This special episode of The Unconventionalists podcast with Tucker Max, 4x New York Times Bestselling Author and Co-Founder of Scribe Media who has sold over 4 million copies of his books, is by far the most vulnerable and raw episode I've released to date. As you will see, sh*t got deep, real fast. The interviewer became the interviewee as Tucker coached and helped me realise just how much some of my childhood trauma has been getting in the way of me writing me next non-fiction bo...

Jan 21, 2021•1 hr 29 min

#144 Ditch your New Year's Resolutions in 2021 and do this one thing instead (+ Podcasting For Business Awards special announcement!)

If you want to look back at 2020 with gratitude, if you want to make the most of 2021 and if you're tired of coming up with New Year's Resolutions that you'll never stick to, this episode will blow your mind. Plus you'll hear a (very) special announcement... Happy New Year! Kicking off the year with a special episode sharing some good news :) The Unconventionalists podcast has been nominated as a finalist for "Best Interview Podcast" at the Podcasting for Business Awards 2021. Honoured and grate...

Jan 08, 2021•13 min

#143 How to hype yourself with Lucy Werner

Unlike TV advertising, PR is suitable for everybody and you don’t need a huge budget to be able to execute it. But unlike what social media gurus would have you believe, there’s a whole bunch of work you need to do before you should put yourself out there. That’s where Lucy Werner comes in. Lucy Werner is the founder of The Wern, an award-winning communications consultancy for startups, entrepreneurs and independents and is the author of the book: ā€œHype Yourself: A non-nonsense PR toolkit for sm...

Nov 30, 2020•56 min
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