The Digital Loop, Season 1, Episode 22 Hosted by Ivan Hernandez & Paul Papadimitriou Converged Media. In a rapidly moving marketplace, converging media initiatives is more than an imperative, it must become natural. More: http://thedigitalloop.co/portfolio/s01e22-converged-media
Aug 15, 2013•19 min
The Digital Loop, Season 1, Episode 21 Hosted by Ivan Hernandez & Paul Papadimitriou. Digital Influence. Digital Influence is as much an art than a science and the race is on to solve the influencer's code. More: http://thedigitalloop.co/portfolio/s01e21-digital-influence
Aug 09, 2013•23 min
The Digital Loop, Season 1, Episode 20 Hosted by Ivan Hernandez & Paul Papadimitriou. Social Business. Social media transformed marketing and customer care. Social Business transforms the DNA of a company. An imperative today. More: http://thedigitalloop.co/portfolio/s01e20-social-business
Aug 01, 2013•20 min
The Digital Loop, Season 1, Episode 19 Hosted by Ivan Hernandez & Paul Papadimitriou. Gamification. Gamification, or the use of game mechanics to incentivize users and customers, has entered the realm of innovation processes. More: http://thedigitalloop.co/portfolio/s01e19-gamification
Jul 24, 2013•18 min
The Digital Loop, Season 1, Episode 18 Hosted by Ivan Hernandez & Paul Papadimitriou. Emerging Markets. In the digital economy, emerging markets have a clear advantage. No legacy and less resources entices them to go fast. More: http://thedigitalloop.co/portfolio/s01e18-emerging-markets
Jul 14, 2013•15 min
The Digital Loop, Season 1, Episode 17 Hosted by Ivan Hernandez & Paul Papadimitriou. Digital Domination. Guest: Marco Montemagno. Digital Domination, a new online summit by Marco Montemagno, but also his philosophy about the future of digital experts. More: http://thedigitalloop.co/portfolio/s01e17-digital-domination-marco-montemagno
Jun 27, 2013•25 min
The Digital Loop, Season 1, Episode 16 Hosted by Ivan Hernandez & Paul Papadimitriou. Global Disruption. Digital hasn't only changed the way we conduct business, it has also rewritten the rules of geography. More: http://thedigitalloop.co/portfolio/s01e16-global-disruption
Jun 14, 2013•21 min
The Digital Loop, Season 1, Episode 15 Hosted by Ivan Hernandez & Paul Papadimitriou. The Collaborative Economy. LeWeb London 2013, with Jeremiah Owyang. The next phase of social business is the Collaborative Economy. More: http://thedigitalloop.co/portfolio/s01e15-collaborative-economy-jeremiah-owyang-leweb
Jun 07, 2013•17 min
The Digital Loop, Season 1, Episode 14 Hosted by Ivan Hernandez & Paul Papadimitriou. The Sharing Economy. Social, economical and technological forces are powering the access of goods, services and skills over their actual ownership. The sharing economy is surging. More: http://thedigitalloop.co/portfolio/s01e14-sharing-economy.
May 29, 2013•15 min
The Digital Loop, Season 1, Episode 13 Hosted by Ivan Hernandez & Paul Papadimitriou. User Experience. From inception to conversion, a customer journey is all about the experience, the user experience. More: http://thedigitalloop.co/portfolio/s01e13-user-experience/
May 22, 2013•19 min
The Digital Loop, Season 1, Episode 12 Hosted by Ivan Hernandez & Paul Papadimitriou Personal Branding. Personal branding is almost an imperative in a world where the internet has put the people in the center of everything. More: http://thedigitalloop.co/portfolio/s01e12-personal-branding
May 15, 2013•17 min
The Digital Loop, Season 1, Episode 11 Hosted by Ivan Hernandez & Paul Papadimitriou A Digital Brand World. The philosophy of digital has not yet fully taken place. Agencies and corporations are still figuring out the shift to digital branding. More: http://thedigitalloop.co/portfolio/s01e11-digital-brand-world/
May 08, 2013•13 min
The Digital Loop, Season 1, Episode 10 Hosted by Ivan Hernandez & Paul Papadimitriou Organizational Storytelling. Guest: Alex Barrera. A change of organizational culture: storytelling within the corporation. More: http://thedigitalloop.co/portfolio/s01e10-organizational-storytelling/
May 01, 2013•19 min
The Digital Loop, Season 1, Episode 9 Hosted by Ivan Hernandez & Paul Papadimitriou Inbound Marketing. Digital marketing is a bi-directional loop: from outbound marketing to inbound marketing More: http://thedigitalloop.co/portfolio/s01e09-inbound-marketing/
Apr 24, 2013•17 min
The Digital Loop, Season 1, Episode 8 Hosted by Ivan Hernandez & Paul Papadimitriou Branded entertainment. From soap operas to branded entertainment, the new form of digital product placement. More: http://thedigitalloop.co/portfolio/s01e08-branded-entertainment/
Apr 17, 2013•17 min
The Digital Loop, Season 1, Episode 7 Hosted by Ivan Hernandez & Paul Papadimitriou Innovation. Disruptive thinking in digital innovation, from hype to real change. More: http://thedigitalloop.co/portfolio/s01e07-innovation/
Apr 09, 2013•17 min
The Digital Loop, Season 1, Episode 6 Hosted by Ivan Hernandez & Paul Papadimitriou Mobility. Mobile is eating the world. Strategies for a digital world that keeps moving. More: http://thedigitalloop.co/portfolio/s01e06-mobility/
Apr 05, 2013•17 min
The Digital Loop, Season 1, Episode 5 Hosted by Ivan Hernandez & Paul Papadimitriou Crowdsourcing. To close the loop of engagement, brands are involving customers at the inception with crowdsourcing. More: http://thedigitalloop.co/portfolio/s01e05-crowdsourcing/
Mar 27, 2013•18 min
The Digital Loop, Season 1, Episode 4 Hosted by Ivan Hernandez & Paul Papadimitriou Brands Are Media. In a world where everybody is media, brands are becoming media themselves. More: http://thedigitalloop.co/portfolio/s01e04-brands-media/
Mar 20, 2013•24 min
The Digital Loop, Season 1, Episode 3 Hosted by Ivan Hernandez & Paul Papadimitriou Experience design. Design experiences, the new imperative to rise above the digital noise. More: http://thedigitalloop.co/portfolio/s01e03-experience-design/
Mar 13, 2013•20 min
The Digital Loop, Season 1, Episode 2. Hosted by Ivan Hernandez & Paul Papadimitriou SoLoMo. SOcial, LOcal, MObile. Not really in that order, but a key concept to understand engagement. More: http://thedigitalloop.co/portfolio/s01e02-solomo/
Mar 06, 2013•19 min
The Digital Loop, Season 1, Episode 1 Hosted by Ivan Hernandez & Paul Papadimitriou Sustainable utility in branding. Besides design, and before experiences, the sustainable effect of utility in branding strategy More: http://thedigitalloop.co/portfolio/s01e01-sustainable-utility-branding/
Feb 27, 2013•19 min